Logo Design: Shiloah's Beehive

Shiloah’s Beehive is a start-up honey brand dedicated to helping rural women in Jamaica through a holistic apiculture approach that enhances local crops and the economies of the communities they serve.

As a small company, they were focused on designing a simple mark for their packaging that would differentiate them from established brands in the local market. Their existing brand mark, created by another designer, was illegible on the clear plastic honey bottles.

I designed a mark to be used in full black or white on their bottles and plain white boxes. Additionally, it is a distinctive badge that evokes Shiloah’s ethos through the illustration of a young bee under the nurture of the queen bee.

Lastly, I added colour using gold and brown for digital applications of the logo. #logo #graphicdesigner #branding #illustrator #designer