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Daniela Gonzalez is a visual communicator and creative storyteller with a background in Studio Art and Mass Media Communications from Florida State University. Passionate about design, branding, moving image, and conceptual storytelling, Daniela explores how visual identities and creative strategies can shape meaningful connections between brands and audiences. Her work blends creativity, cultural perspectives, and thoughtful communication to develop engaging visual experiences that tell compelling stories.…Daniela Gonzalez is a visual communicator and creative storyteller with a background in Studio Art and Mass Media Communications from Florida State University. Passionate about design, branding, moving image, and conceptual storytelling, Daniela explores how visual identities and creative strategies can shape meaningful connections between brands and audiences. Her work blends creativity, cultural perspectives, and thoughtful communication to develop engaging visual experiences that tell compelling stories.

Daniela Gonzalez

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Daniela Gonzalez is a visual communicator and creative storyteller with a background in Studio Art and Mass Media Communications from Florida State University. Passionate about design, branding, moving image, and conceptual storytelling, Daniela explores how visual identities and creative strategies can shape meaningful connections between brands and audiences. Her work blends creativity, cultural perspectives, and thoughtful communication to develop engaging visual experiences that tell compelling stories.…Daniela Gonzalez is a visual communicator and creative storyteller with a background in Studio Art and Mass Media Communications from Florida State University. Passionate about design, branding, moving image, and conceptual storytelling, Daniela explores how visual identities and creative strategies can shape meaningful connections between brands and audiences. Her work blends creativity, cultural perspectives, and thoughtful communication to develop engaging visual experiences that tell compelling stories.

Available to hire

Daniela Gonzalez is a visual communicator and creative storyteller with a background in Studio Art and Mass Media Communications from Florida State University. Passionate about design, branding, moving image, and conceptual storytelling, Daniela explores how visual identities and creative strategies can shape meaningful connections between brands and audiences. Her work blends creativity, cultural perspectives, and thoughtful communication to develop engaging visual experiences that tell compelling stories.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Work Experience

Communications Assistant at Fit & Functional/Solitude Sauna

August 1, 2025 - April 1, 2026

Designed custom graphics under tight deadlines, ensuring alignment with brand voice and visual identity across print materials. Coordinated print production and fulfillment, managing logistics from design to final delivery. Managed social media accounts for both brands, developing content strategies tailored to distinct audiences while driving engagement and brand awareness. In-house designer for digital and web experiences, leading updates to website content, designing new pages, and supporting the rollout of new services through cohesive web design. Contributed to marketing strategy by ideating promotions, activations, and collaborations aligned with Solitude Sauna Studio’s aesthetic and brand direction.

Communications Assistant at Southern Scholarship Foundation

September 1, 2024 - December 1, 2024

Managed Instagram content, increasing internal engagement by approximately 150% while strengthening brand relatability among scholarship recipients. Created weekly content, including posts and short-form video, aligned with brand guidelines and identity. Designed weekly graphics and wrote Facebook posts highlighting student achievements and community involvement. Enhanced brand identity by designing a logo for the Tallahassee Instagram account and launching a digital announcement board for internal student communication.

Communications and Marketing Intern at Goodwill Big Bend Inc.

September 1, 2024 - December 1, 2024

Collaborated with a team to develop visually engaging internal communications aligned with Goodwill Industries’ brand identity. Designed graphics for both internal and external communications, including email campaigns and website banners. Created social media graphics for a partner organization, The Learning Pavilion, maintaining consistent communication to develop content aligned with their branding. Designed a WordPress webpage for hurricane relief efforts, producing time-sensitive visual content that communicated key messaging and adhered to brand guidelines.