Available to hire
I’m Danna, a UX/UI designer with 3+ years of banking experience and a background in Interaction Design. I specialise in designing flows that reduce friction and move users forward, working across mobile and web from research through to high-fidelity delivery.
I enjoy turning research insights into intuitive, accessible products, collaborating with product, design, and engineering teams to ship meaningful experiences in finance, education, and software.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Korean
Fluent
Work Experience
Credit Loan Reviewer & Bank Teller at SBI Bank
December 1, 2017 - March 1, 2021Streamlined and interpreted complex, regulation-driven loan and risk-evaluation processes in the Retail Sales Department. Enhanced understanding of structured workflows and consistently achieved KPI targets (up to 150%). Supported customers via mobile and non-face-to-face banking channels, identified recurring pain points and bottlenecks, and proposed user-centered improvements. Contributed to improving branch performance by quickly identifying customer needs and resolving issues, while handling daily teller operations with 100% accuracy, demonstrating communication, user insight, and compliance-focused process execution.
UX/UI Researcher & Designer at GradBridge
August 1, 2024 - November 1, 2024Conducted user research, usability testing, and sprint-based design iterations to define core features and translate insights into clear UX flows and high-fidelity UI. Developed an end-to-end product prototype and design system, refining interactions to improve task completion, usability, and overall user experience. Presented design decisions to stakeholders and integrated feedback to maintain clarity, consistency, and alignment with user needs.
UX/UI Researcher & Designer at CommuCamp
August 1, 2023 - November 1, 2023Designed key app flows for a student commuting assistant, translating stakeholder needs and timetable complexities into simple, intuitive journeys. Created wireframes and polished interfaces, strengthened information hierarchy, and validated decisions through iterative feedback and lightweight testing.
UX Researcher & Designer at GradBridge
August 1, 2024 - November 1, 2024Led AI resume feature design across five sprints, establishing a core principle of 'AI suggests, the user decides' grounded in user trust research. Evaluated four monetisation directions against user research and business viability, landing on a Freemium model to drive natural conversion. Translated field study insights into product decisions, including adding a new feature from repeated user need and rejecting a tutor-proposed feature based on user journey impact.
UX Researcher & Designer at CommuCamp
August 1, 2023 - November 1, 2023Service concept improving university students’ commuting experiences. Designed the onboarding flow integrating class timetables with real-time transit routes, reducing the number of steps users needed to reach their destination information. Identified a drop-off point in the emergency contact registration step through usability testing, leading to the introduction of a skip option and a simplified onboarding structure.
Loan Assessment Officer & Teller at SBI Bank
December 1, 2017 - March 1, 2021Identified a recurring drop-off point in the online loan application flow by tracking customer pain points across support interactions, and proposed UI improvements which were partially implemented. Created a step-by-step guidance resource for branch staff to support elderly customers through digital self-service, reducing repeated inquiries at the same friction points.
Researcher & Designer at GradBridge
August 1, 2024 - November 30, 2024Designed end-to-end AI Resume experience across mobile and web, informed by research finding that "AI-written resumes feel less trustworthy". Facilitated usability testing and heuristic evaluation, identifying 10 issues and translating findings into design improvements across subsequent sprints. Redesigned mobile resume flow into a sidebar layout for web, responding to repeated user feedback that resume editing needs a larger screen.
Researcher & Designer at CommuCamp
August 1, 2023 - November 30, 2023Service concept improving university students’ commuting experiences. Conducted user research to understand time-sensitive commuting decisions and safety concerns. Simplified complex timetable and route data into scannable, actionable interface content. Iteratively refined designs based on feedback, improving clarity and ease of decision-making.
Education
Bachelor of Information Technology at UTS (University of Technology Sydney)
January 11, 2030 - January 1, 2025Bachelor of Information Technology at University of Technology Sydney (UTS)
January 11, 2030 - January 1, 2025Bachelor of Information Technology at UTS
March 1, 2022 - May 1, 2025Bachelor of Information Technology at UTS
March 1, 2022 - May 1, 2025Qualifications
Industry Experience
Financial Services, Software & Internet, Education, Professional Services, Other, Media & Entertainment
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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