Hello, I’m Marcel Schneeberger, a Visual Information Designer with 20+ years of cross-disciplinary collaboration. I bridge design and technology to deliver engaging visual solutions across digital platforms and classic media.
I love turning data into compelling infographics and interactive experiences that tell clear stories. I thrive in teams, adapt to fast-paced projects, and enjoy thoughtful discussions over coffee.
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Client: SVIT Zürich
Communication materials for workshops and their outcomes.
SVIT Zürich, the Zurich branch of the Swiss Association of Real Estate Professionals, regularly initiates practice-oriented research projects. For the Brown Bag Meetings held in this context, we developed a distinctive visual identity (based on the SVIT Zürich logo) to promote the events with ads and animated social media assets. The visual identity features a characteristic typeface and key visuals that often reference games or sports. For each meeting, we create a dedicated key visual and design a publication that follows this key visual and its color palette, presenting the insights and outcomes.
Skills: Visual Design, Illustration, Motion Design, GSAP, Editorial Design
Client: SISA
Character development, campaign visuals, and social media assets for digital security awareness.
To raise awareness about cybersecurity topics such as cyberbullying or data protection, iBarry was created by the Swiss Internet Security Alliance (SISA). We supported the project from the start and developed the illustrative character of a slightly less cumbersome St. Bernard dog. Through numerous implementations of animated and static visuals (Motion Design: Janine Schärer), we refined the style and character traits of iBarry and occasionally depicted the character with family members or as a younger version. We are delighted that iBarry can explore the wide world alongside other agencies and wish our four-legged friend many valuable experiences.
Skills: Art Direction, Character Design, Illustration, Visual Design
Client: Zimraum
Infographics and layout for accompanying studies and project documentations.
In collaboration with the social science planning and development office Zimraum, we produce infographics for various publications. Depending on the project, we develop or expand design concepts, apply existing guidelines, and also produce the publication layout. When required, we create a distinct visual appearance, for example using photography, and derive both digital and analog applications for communication measures. Motion Design: Janine Schärer.
Skills: Art Direction, Infographic Design, Data Visualization, Editorial Design, Visual Design
Clients: Glarus Nord, Zimraum
Design concepts and implementation for participation processes in Glarus Nord.
For the future planning of the municipality of Glarus Nord, participatory processes are implemented. To foster a common understanding, a guide was created, designed and produced in accordance with the municipality’s CI/CD. To visually map project types, phases, target groups, and suitable forms of participation, we assigned the content to elements of a fictional board and card game. The guide is distributed in print and available as a downloadable PDF. For the website and social media, we created an animated teaser. Motion Design: Janine Schärer.
Skills: Art Direction, Infographic Design, Editorial Design, Visual Design, Illustration
Clients: Age-Stiftung, Fondation Leenaards
Design work for the Swiss standard reference on ageing and housing.
For Age Report V, with its extensive data and articles on aging and housing, we designed the key visual, infographics, and illustrations and contributed concepts, design, and production across interactive/online and animated formats such as scrollytelling.
Design concepts report/video/scrollytelling: Marcel Schneeberger, Aurel Märki, Janine Schärer. Illustrations: Aurel Märki. Motion Design: Janine Schärer. Infographic Design, Data Visualization: Marcel Schneeberger. Design and coding scrollytelling/interactive charts: Marcel Schneeberger.
Skills: Art Direction, Product Design, Figma, Infographic Design, Data Visualization, Front-End Development, GSAP, CSS/SCSS, HTML5, JavaScript, Interaction Design
Client: Weisskopf Partner
Website for an engineering and consulting firm and expansion of the corporate design.
We support the engineering and consulting firm Weisskopf Partner GmbH, primarily active in the energy sector, with design tasks such as their website. The existing corporate design including logo and corporate typeface we expanded with two additional design elements: documentary photography (created by Markus Forte) and a graphic ornament, which varies across all applications, ensuring a distinctive visual identity. For the website, we created a web animation based directly on the graphic ornament, generating a practically infinite number of ornament variations using random factors. Web development: Marcel Schneeberger / Webpresso; Coding web animation: Marcel Schneeberger.
Skills: Art Direction, Corporate Design, UI Design, Front-End Design, Front-End Development, Motion Design, GSAP, CSS/SCSS, HTML5, JavaScript
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