I’m a graphic designer with a creative edge and a strong foundation in photography, photo editing, print design, social media graphics, and branding. My background in retail taught me how to elevate the customer experience through visual merchandising and team leadership, blending aesthetics with strategic storytelling. From creating dynamic in-store displays to designing cohesive brand visuals across various platforms, I thrive on creating work that connects, inspires, and leaves a lasting impression.

Darryl Johnstone

I’m a graphic designer with a creative edge and a strong foundation in photography, photo editing, print design, social media graphics, and branding. My background in retail taught me how to elevate the customer experience through visual merchandising and team leadership, blending aesthetics with strategic storytelling. From creating dynamic in-store displays to designing cohesive brand visuals across various platforms, I thrive on creating work that connects, inspires, and leaves a lasting impression.

Available to hire

I’m a graphic designer with a creative edge and a strong foundation in photography, photo editing, print design, social media graphics, and branding.

My background in retail taught me how to elevate the customer experience through visual merchandising and team leadership, blending aesthetics with strategic storytelling. From creating dynamic in-store displays to designing cohesive brand visuals across various platforms, I thrive on creating work that connects, inspires, and leaves a lasting impression.

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Work Experience

Visual Merchandiser / Team Leader at Adidas, Toronto
September 1, 2024 - Present
Lead and supervise a team of sales associates to ensure daily tasks and goals are met. Coordinate and execute floor changes, seasonal setups, and promotional displays. Ensure compliance with all brand standards, company safety regulations, and inventory protocols. Train new team members on merchandising standards.
Freelance Graphic Designer at Fiverr
May 1, 2021 - Present
Communicate with clients to understand project goals, brand identity, and design expectations. Revise and refine designs based on critiques, balancing creativity with client needs. Provide finished copies of the work for both print and online display. Stay current on design trends, various software updates, and industry standards.
Visual Merchandiser / Sales at Banana Republic, Toronto
July 1, 2015 - September 1, 2024
Designed eye-catching window displays and in-store visual presentations. Customized store layouts to reflect the current trends, customer preferences, and brand identity. Processed online orders accurately. Managed transactions at the register, including cash handling, refunds, and exchanges.

Education

Graphic Design at Toronto Film School
January 1, 2022 - December 1, 2022
Advanced Graphic Design (Continuing Education) at George Brown College, Toronto
September 1, 2016 - June 1, 2018
Graphic Design (Continuing Education) at George Brown College, Toronto
September 1, 2014 - June 1, 2016
Fashion Management at George Brown College, Toronto
September 1, 2006 - June 1, 2008

Qualifications

President’s List
January 11, 2030 - April 30, 2026

Industry Experience

Media & Entertainment, Retail, Professional Services