David Fernández Day

Designed and scripted e-learning modules for Amazon (US/UK) using Learning Cloud LMS. Applied agile workflows and LMS authoring platforms to deliver high-quality training content and editorial QA. Currently serves as Editorial QA Specialist for NEOM leadership training (PwC Middle East), ensuring content, UX, and linguistic quality across multilingual modules. Delivered 80+ e-learning modules with consistently positive client feedback. Worked with Articulate Storyline, Rise 360, and Review 360 for authoring, QA, version control, and cross-team collaboration.

Led digital content strategy, blogs, and LinkedIn presence for Grupo Avintia (Spanish construction industry leader), Ávita, and INSELEC. Produced 100+ blog articles contributing to a 20% increase in web traffic and higher LinkedIn engagement. Launched and managed Ávita’s niche newsletter, growing it to 2,500 specialized subscribers. Managed LinkedIn content and engagement for all three divisions, aligning posts with brand strategy and expanding professional communities.

Worked on a social listening and digital content project for Gilead focused on regulated healthcare communications. Monitored conversations and trends using Brandwatch to support insight-driven content and communications strategies. Produced and adapted digital content aligned with strict pharmaceutical compliance and messaging guidelines. Collaborated with agency and client teams to ensure consistency across channels and adherence to brand and regulatory standards. Contributed to reporting, content optimization, and strategic recommendations based on audience insights.