Pavo is fintech with a pulse — a brand built to prove that finance can be both smart and full of character. Created for a new generation that values clarity, confidence, and design, Pavo reimagines what digital banking should feel like. The idea is simple: make money management less mechanical and more meaningful. No more cold tones or rigid forms; instead, Pavo’s visual identity feels human, playful, and alive. The result is a brand that radiates optimism and motion — a refreshing break from traditional banking aesthetics, designed to make every interaction effortless, exciting, and trustworthy.
Most banks fade quietly into the background — Pavo was designed to walk in and own the room. Electric lime green and vivid violet create instant contrast and personality: lime brings freshness and energy, while violet adds intellect and creative depth. Minimal layouts paired with bold color hits command attention without overwhelming, ensuring every design element reinforces Pavo’s promise: banking that’s simple, confident, and unmistakably modern.
Every great brand needs a soul, and Pavo found its voice in a toucan — bold, colorful, and impossible to ignore. The stylized toucan captures what Pavo stands for: clarity, connection, and confidence. It’s more than a logo; it’s a symbol of optimism and balance in a world dominated by numbers and screens, inviting users to trust, explore, and engage with ease. Complementing the icon, Pavo’s geometric typography provides structure, while its conversational tone brings warmth, giving the brand a voice that’s smart yet approachable, professional yet perfectly human. logo graphicdesigner illustrator branding…Pavo is fintech with a pulse — a brand built to prove that finance can be both smart and full of character. Created for a new generation that values clarity, confidence, and design, Pavo reimagines what digital banking should feel like. The idea is simple: make money management less mechanical and more meaningful. No more cold tones or rigid forms; instead, Pavo’s visual identity feels human, playful, and alive. The result is a brand that radiates optimism and motion — a refreshing break from traditional banking aesthetics, designed to make every interaction effortless, exciting, and trustworthy.
Most banks fade quietly into the background — Pavo was designed to walk in and own the room. Electric lime green and vivid violet create instant contrast and personality: lime brings freshness and energy, while violet adds intellect and creative depth. Minimal layouts paired with bold color hits command attention without overwhelming, ensuring every design element reinforces Pavo’s promise: banking that’s simple, confident, and unmistakably modern.
Every great brand needs a soul, and Pavo found its voice in a toucan — bold, colorful, and impossible to ignore. The stylized toucan captures what Pavo stands for: clarity, connection, and confidence. It’s more than a logo; it’s a symbol of optimism and balance in a world dominated by numbers and screens, inviting users to trust, explore, and engage with ease. Complementing the icon, Pavo’s geometric typography provides structure, while its conversational tone brings warmth, giving the brand a voice that’s smart yet approachable, professional yet perfectly human. logo graphicdesigner illustrator brandingWW…