David Milivojević is the co-founder of The LeadWay, a HubSpot Solutions Partner agency.. With a team of four specialists, The LeadWay covers paid ads (Meta, Google, LinkedIn, Indeed, and other platforms), email marketing (Klaviyo, Mailchimp, Brevo, ActiveCampaign, and others), HubSpot CRM implementation and automation, and website design. Recent work includes generating €10,000 in attributed email revenue for an e-commerce client in three weeks, delivering 7,000+ qualified driver leads at an average CPL of $8.49 for US trucking companies, and running B2B newsletter campaigns with open rates up to 55% and click rates up to 37%. The LeadWay works with clients across Serbia, the EU, and the US.…

David Milivojevic

David Milivojević is the co-founder of The LeadWay, a HubSpot Solutions Partner agency.. With a team of four specialists, The LeadWay covers paid ads (Meta, Google, LinkedIn, Indeed, and other platforms), email marketing (Klaviyo, Mailchimp, Brevo, ActiveCampaign, and others), HubSpot CRM implementation and automation, and website design. Recent work includes generating €10,000 in attributed email revenue for an e-commerce client in three weeks, delivering 7,000+ qualified driver leads at an average CPL of $8.49 for US trucking companies, and running B2B newsletter campaigns with open rates up to 55% and click rates up to 37%. The LeadWay works with clients across Serbia, the EU, and the US.…

Available to hire

David Milivojević is the co-founder of The LeadWay, a HubSpot Solutions Partner agency… With a team of four specialists, The LeadWay covers paid ads (Meta, Google, LinkedIn, Indeed, and other platforms), email marketing (Klaviyo, Mailchimp, Brevo, ActiveCampaign, and others), HubSpot CRM implementation and automation, and website design.

Recent work includes generating €10,000 in attributed email revenue for an e-commerce client in three weeks, delivering 7,000+ qualified driver leads at an average CPL of $8.49 for US trucking companies, and running B2B newsletter campaigns with open rates up to 55% and click rates up to 37%. The LeadWay works with clients across Serbia, the EU, and the US.

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Language

Serbian
Fluent
English
Advanced
Bosnian
Fluent
Croatian
Fluent
Macedonian
Advanced
German
Beginner

Work Experience

Co-Founder at THE LEADWAY
May 24, 2024 - Present
Co-Founder / CRM Solutions Architect at The Lead Way (HubSpot Solutions Partner)
January 1, 2024 - Present
Co-founded The Lead Way and hands-on build HubSpot CRM environments that support how teams sell and market. Designed complete administrative/ERP-like workflows using HubSpot Sales Hub Pro/Enterprise and Marketing Hub Pro, including partner-certified HubSpot implementations. Built advanced permissions structures, comprehensive workflow automations (notifications and tasks), advanced data imports, custom objects, sales sequences, and cross-company cross-sell systems within holdings. Tailored HubSpot to client needs and created reporting aligned with business strategy and development goals, including sales KPI tracking. Implemented marketing strategy through email automations, blog and landing page creation (webinars included), and planned/executed email campaigns in HubSpot Design. Coordinated MOVE methodology implementation and ensured MIS/TIS internal MIS-like systems support via internally developed tools; also performed auditing and quality assurance for internal audit tools.
HubSpot CRM Specialist / Solutions Engineer (CRM Specialist) at The Lead Way / HubSpot partner projects (implied)
January 1, 2023 - January 1, 2024
Led HubSpot CRM and digital tools implementation efforts to ensure systems support both sales and marketing. Managed and optimized the sales pipeline for visibility and performance. Built landing pages using HubSpot CMS aligned with campaign goals and planned/executed email marketing campaigns. Designed and maintained automated workflows to streamline processes, coordinated MOVE process optimization and its implementation, and supported/maintained internally developed MIS/TIS tools with quality assurance and internal audit optimization.
CRM Specialist / Process Analyst and Digital Marketing Coordinator at Höedlmayer (implied by resume: Hoogedlmayer / Höedlmayer International)
January 1, 2022 - January 1, 2023
Quality and automation-focused CRM and marketing coordination work using HubSpot and related tooling. Involved in process optimization (automation), team management, data analytics and data import tasks, and CRM project management with advanced reporting and control over execution. Supported sales and marketing performance through pipeline improvements, email/marketing automation, and integration tools. Built and maintained client HubSpot portals for 10+ clients and contributed to digital strategy development to help clients digitize their business and use new technology for business growth.
Process Optimization (Automation) / CRM Project Management / Sales & Marketing Operations at Höedlmayer International
January 1, 2015 - January 1, 2022
Performed intermediate to advanced control over CRM-related operations, including advanced reporting and analytics. Worked with data import/analysis, project management, and CRM initiatives. Contributed to integration and workflow automation tasks and supported sales and marketing enablement activities.

Education

Bachelor of Economics at Faculty of Economics University of Kragujevac
September 1, 2020 - December 24, 2024
Bachelor/Specialist Engineer (Electrical and Computer Engineering) at University of Kragujevac (implied by resume wording)
January 1, 2011 - January 1, 2012

Qualifications

Electrical and Computer Engineering
January 1, 2011 - January 1, 2012

Industry Experience

Real Estate & Construction, Gaming, Transportation & Logistics, Financial Services, Professional Services, Computers & Electronics, Education, Retail