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I am a dynamic marketing and brand management professional with 3 years of international experience. I excel in product marketing, cross-functional collaboration, data-driven strategy, and operational marketing. I’m available immediately for roles driving impactful brand growth and I am open to mobility. I have led product launches and portfolio rationalization in luxury beauty, collaborated with regional teams across APAC, EMEA, and US, and delivered market intelligence and trend forecasting to inform GTM and portfolio decisions.…I am a dynamic marketing and brand management professional with 3 years of international experience. I excel in product marketing, cross-functional collaboration, data-driven strategy, and operational marketing. I’m available immediately for roles driving impactful brand growth and I am open to mobility. I have led product launches and portfolio rationalization in luxury beauty, collaborated with regional teams across APAC, EMEA, and US, and delivered market intelligence and trend forecasting to inform GTM and portfolio decisions.

Deeksha Giri

Brand Designer, Product Designer, Content Creator, +7

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I am a dynamic marketing and brand management professional with 3 years of international experience. I excel in product marketing, cross-functional collaboration, data-driven strategy, and operational marketing. I’m available immediately for roles driving impactful brand growth and I am open to mobility. I have led product launches and portfolio rationalization in luxury beauty, collaborated with regional teams across APAC, EMEA, and US, and delivered market intelligence and trend forecasting to inform GTM and portfolio decisions.…I am a dynamic marketing and brand management professional with 3 years of international experience. I excel in product marketing, cross-functional collaboration, data-driven strategy, and operational marketing. I’m available immediately for roles driving impactful brand growth and I am open to mobility. I have led product launches and portfolio rationalization in luxury beauty, collaborated with regional teams across APAC, EMEA, and US, and delivered market intelligence and trend forecasting to inform GTM and portfolio decisions.

Available to hire

I am a dynamic marketing and brand management professional with 3 years of international experience. I excel in product marketing, cross-functional collaboration, data-driven strategy, and operational marketing. I’m available immediately for roles driving impactful brand growth and I am open to mobility.

I have led product launches and portfolio rationalization in luxury beauty, collaborated with regional teams across APAC, EMEA, and US, and delivered market intelligence and trend forecasting to inform GTM and portfolio decisions.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

French

Beginner

Work Experience

Global Product Marketing Executive - Gucci Beauty Makeup at Coty Prestige

July 1, 2024 - December 1, 2024

Led end-to-end 360° launch process for 10+ Gucci Beauty Makeup projects, ensuring brand alignment across packaging, creative, PR, trade marketing, and supply. Directed market data (sell-in/sell-out), social listening, competitor and trend analysis to inform product development and trade strategy. Delivered strategic rationalization of Gucci’s largest category portfolio (60% WOB), guiding SKU delisting and assortment optimization.

International Product Marketing Executive - Lancôme Travel Retail WW at L'OREAL LUXE

July 1, 2023 - December 1, 2023

Managed the strategic and visual renovation of Lancôme Travel Exclusive catalogue (50+ skincare, fragrance, and makeup sets), enhancing sustainability and profitability. Partnered with regional TR zones (APAC, EMEA, US) to align GTM strategy, media plan, and local adaptation of new launches. Conducted monthly performance analysis (sell-in/sell-out), competitor mapping, and forecast coordination. Delivered Generation TR Luxe 2022 recap and new trend forecasts to Global TR to lead internal strategic alignment.

International Brand Management - Beauty Care at HENKEL AG & CO. KGAA

July 1, 2022 - December 1, 2022

Overlooked operational marketing strategies across markets – developing guidelines, consolidating forecasts, challenging markets and validating all operational marketing touchpoints. Developed concepts for two key hair color franchises (permanent and semi-permanent) for future relaunch, leading packaging redesign, formula & fragrance development, and go-to-market strategies. Executed monthly brand and market performance reporting, delivering competitive intelligence, trends, and qualitative/quantitative analyses to inform top management decisions.

Analyst (Strategy & Operations) at Deloitte Consulting US-INDIA

June 1, 2019 - October 1, 2020

Supported senior leadership in optimizing project workflows across 10 large-scale transformation projects for U.S.-based clients, unlocking 60+ man-hours/week in productivity. Drove strategic alignment between Business teams in the US and Technical teams in India for 4 key US-based projects. Synthesized data into strategic recommendations that informed client reporting and internal decision-making.