Transit Graphics
Published by DenT (Dennis Towers)
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The challenge – HRCCU’s Brand strategy in the financial segment: Implementation of Corporate Identity, Product Development, Brand Management, Market Expansion. Collateral, Radio, Print, TV, Events, Unique Marketing, e-mail, internal. Results: Membership doubled each year, branches were added to service the growth, HRCCU grew from $70 million asset value to over $150 million in 7 years