Senior graphic designer and branding expert, owner of a design and branding studio specializing in creating comprehensive visual solutions for brands in a wide range of applications, including branding, web design, digital design & print. Works with clients from various fields, from large corporations through startups, fintech and investments to fashion brands and businesses in the food and leisure sector. --- **Employment and project experience** **Senior Designer & Founder** Design Shop. _September 2005 - Today_ **Junior Designer** Rotem Design _August 2004 - July 2005_…Senior graphic designer and branding expert, owner of a design and branding studio specializing in creating comprehensive visual solutions for brands in a wide range of applications, including branding, web design, digital design & print. Works with clients from various fields, from large corporations through startups, fintech and investments to fashion brands and businesses in the food and leisure sector. --- **Employment and project experience** **Senior Designer & Founder** Design Shop. _September 2005 - Today_ **Junior Designer** Rotem Design _August 2004 - July 2005_WWW…
Senior graphic designer and branding expert, owner of a design and branding studio specializing in creating comprehensive visual solutions for brands in a wide range of applications, including branding, web design, digital design & print. Works with clients from various fields, from large corporations through startups, fintech and investments to fashion brands and businesses in the food and leisure sector. --- **Employment and project experience** **Senior Designer & Founder** Design Shop. _September 2005 - Today_ **Junior Designer** Rotem Design _August 2004 - July 2005_…Senior graphic designer and branding expert, owner of a design and branding studio specializing in creating comprehensive visual solutions for brands in a wide range of applications, including branding, web design, digital design & print. Works with clients from various fields, from large corporations through startups, fintech and investments to fashion brands and businesses in the food and leisure sector. --- **Employment and project experience** **Senior Designer & Founder** Design Shop. _September 2005 - Today_ **Junior Designer** Rotem Design _August 2004 - July 2005_WWWW…
Available to hire
$500 per day ($62.5 per hour)
Senior graphic designer and branding expert, owner of a design and branding studio specializing in creating comprehensive visual solutions
for brands in a wide range of applications, including branding, web design, digital design & print. Works with clients from various fields, from large corporations through startups, fintech and investments to fashion brands and businesses in the food and leisure sector.
Employment and project experience
Senior Designer & Founder Design Shop.
September 2005 - Today
Junior Designer Rotem Design
August 2004 - July 2005
Skills
See more
Experience Level
Branding
Expert
Brochure
Expert
Catalogue
Expert
Flyer
Expert
Icon
Expert
Letterhead
Expert
Logo
Expert
Magazine
Expert
Postcard
Expert
Poster
Expert
Presentation Design
Expert
Web Design
Expert
Language
English
Fluent
Hebrew (modern)
Fluent
Education
B. Design, Visual Communications at HIT Holon Institute of Technology
October 1, 2000 - June 30, 2004Student Exchange Program at Köln International School of Design
March 1, 2003Industry Experience
Agriculture & Mining, Computers & Electronics, Consumer Goods, Education, Financial Services, Energy & Utilities, Healthcare, Media & Entertainment, Non-Profit Organization, Real Estate & Construction, Retail, Software & Internet, Telecommunications
Bananhot
Brand identity for Bananhot fashion brand. Co-founded by Neta Alchimister and Noa Beny, this super hot and desired designer swimwear brand offers flattering, cheeky cuts and creative designs that are worldwide popular. The palm tree associated with the brand was redesigned to becomes a stylized, refined symbol and, combined with the monogram of the brand’s name, forms a new and timeless emblem. Visual language unique color palette and typography were meticulously designed to celebrate brand values of a stylish, confident, sexy sun-kissed lifestyle. Work included logo and emblem design, complete visual language for the brand, design for print and digital assets, packaging and signage.
View full project:
https://www.twine.net/signin…Brand identity for Bananhot fashion brand. Co-founded by Neta Alchimister and Noa Beny, this super hot and desired designer swimwear brand offers flattering, cheeky cuts and creative designs that are worldwide popular. The palm tree associated with the brand was redesigned to becomes a stylized, refined symbol and, combined with the monogram of the brand’s name, forms a new and timeless emblem. Visual language unique color palette and typography were meticulously designed to celebrate brand values of a stylish, confident, sexy sun-kissed lifestyle. Work included logo and emblem design, complete visual language for the brand, design for print and digital assets, packaging and signage.
View full project:
https://www.twine.net/signinWW…
Finatec
Brand identity for Finatec, an innovative financial start-up offering personalized credit card and data center solutions for customers and businesses. The visual concept was based on a typographic structure of different cards types creating the letter ‘F’. The new visual environment suggest a dynamic grid with ever changing and variable cards types. Work included logo design, complete visual language for the brand, and design for print and digital assets.
View full project:
https://www.twine.net/signin…Brand identity for Finatec, an innovative financial start-up offering personalized credit card and data center solutions for customers and businesses. The visual concept was based on a typographic structure of different cards types creating the letter ‘F’. The new visual environment suggest a dynamic grid with ever changing and variable cards types. Work included logo design, complete visual language for the brand, and design for print and digital assets.
View full project:
https://www.twine.net/signinWW…
Checkmarx
Visual language and website UI design for tech company Checkmarx, a leading cyber security brand, specializing in innovative cloud-native AppSec solutions. Creative concept was based on the brand’s core offering for securing code in every aspect and phase of the development process. Dynamic geometrical shapes brings this idea to life by creating a visual environment that supports the theme of a multi-layered, multi-dimensional holistic security solution, everywhere. Work included a full and comprehensive visual style guide for the brand, website design, and a range of digital collateral assets such as brochures, ads, social posts, digital templates, stationery and more.
View full project:
https://www.twine.net/signin…Visual language and website UI design for tech company Checkmarx, a leading cyber security brand, specializing in innovative cloud-native AppSec solutions. Creative concept was based on the brand’s core offering for securing code in every aspect and phase of the development process. Dynamic geometrical shapes brings this idea to life by creating a visual environment that supports the theme of a multi-layered, multi-dimensional holistic security solution, everywhere. Work included a full and comprehensive visual style guide for the brand, website design, and a range of digital collateral assets such as brochures, ads, social posts, digital templates, stationery and more.
View full project:
https://www.twine.net/signinWW…
Blazepod
Visual language and website UI design for Blazepod, an innovative flash reflex training system for professional athletes and coaches. Based on unique FRX Methodology and cutting-edge technology that drives its App and Pods, this product literally change the way we train and deliver the ultimate training experience. Work included a full and comprehensive visual style guide for the brand, UX and UI design for website, and a range of digital collateral assets such as ads, social posts, digital templates, promotional videos and more.
View full project:
https://www.twine.net/signin…Visual language and website UI design for Blazepod, an innovative flash reflex training system for professional athletes and coaches. Based on unique FRX Methodology and cutting-edge technology that drives its App and Pods, this product literally change the way we train and deliver the ultimate training experience. Work included a full and comprehensive visual style guide for the brand, UX and UI design for website, and a range of digital collateral assets such as ads, social posts, digital templates, promotional videos and more.
View full project:
https://www.twine.net/signinWW…
Alma Capital
Brand identity for Alma Capital, a leading hedge fund by More Investment House. The ’A’ and ‘C’ monogram creates a new abstract and elegant typographic sign containing an upward-pointing graphic arrow. The new sign portray brand values of growth, maximising performance, prestige and elegance. The brand visual language derives from the formative nature of the monogram, with a flexible and diverse use of the arrow element throughout the grid and different layouts. Work included logo design, full visual language, unique icon set, a wide range of stationery items, financial reports, and other brand applications.
View full project:
https://www.twine.net/signin…Brand identity for Alma Capital, a leading hedge fund by More Investment House. The ’A’ and ‘C’ monogram creates a new abstract and elegant typographic sign containing an upward-pointing graphic arrow. The new sign portray brand values of growth, maximising performance, prestige and elegance. The brand visual language derives from the formative nature of the monogram, with a flexible and diverse use of the arrow element throughout the grid and different layouts. Work included logo design, full visual language, unique icon set, a wide range of stationery items, financial reports, and other brand applications.
View full project:
https://www.twine.net/signinWW…
Sensibo
Packaging design for Sensibo products family, including a complete packaging series for all of the brand’s different devices. The work included a typographic line of packages with a minimalistic high-end techy look and feel as well as a visually based retail line of packaging. Inserts and other internal parts of the box where also designed as part of the general concept, relating to overall thinking of the customer’s initial introduction with the product.
View full project:
https://www.twine.net/signin…Packaging design for Sensibo products family, including a complete packaging series for all of the brand’s different devices. The work included a typographic line of packages with a minimalistic high-end techy look and feel as well as a visually based retail line of packaging. Inserts and other internal parts of the box where also designed as part of the general concept, relating to overall thinking of the customer’s initial introduction with the product.
View full project:
https://www.twine.net/signinWW…
Seroya
Brand identity for Seroya, a trendy New York based fashion brand. Launching a seasonal rebranding process for each collection with a changing and versatile logo posed a special challenge for this hip fashion brand. Creating a wide scope of graphic elements, resonating with the season theme, contributed to the building of a rich collection of motifs and prints that can be implemented on various clothing items. The work included full visual language and design of fashion prints for various seasonal collections.
View full project:
https://www.twine.net/signin…Brand identity for Seroya, a trendy New York based fashion brand. Launching a seasonal rebranding process for each collection with a changing and versatile logo posed a special challenge for this hip fashion brand. Creating a wide scope of graphic elements, resonating with the season theme, contributed to the building of a rich collection of motifs and prints that can be implemented on various clothing items. The work included full visual language and design of fashion prints for various seasonal collections.
View full project:
https://www.twine.net/signinWW…
Retrofete
Brand identity for Retrofête fashion brand. This New York based glitzy and glamorous fashion label celebrates the glamour and exuberance of decades past and timeless, iconic couture houses. The typographic structure combining two “R” letters creates a new powerful symbol highlighting the main letter from the brand’s name. The new symmetric, elegant logo is a classic fashion emblem. Work included logo and emblem design, complete visual language for the brand, design for print and digital assets, packaging and signage.
View full project:
https://www.twine.net/signin…Brand identity for Retrofête fashion brand. This New York based glitzy and glamorous fashion label celebrates the glamour and exuberance of decades past and timeless, iconic couture houses. The typographic structure combining two “R” letters creates a new powerful symbol highlighting the main letter from the brand’s name. The new symmetric, elegant logo is a classic fashion emblem. Work included logo and emblem design, complete visual language for the brand, design for print and digital assets, packaging and signage.
View full project:
https://www.twine.net/signinWW…
Sodastream
Brand identity & visual language for Sodastream fruit drops. Creative concept development was based on a strong ‘half fruit half drop’ visual, supported by a dynamic split screen grid, that can contain the visual concept in changing and diverse compositions. Branding also included packaging design and a wide range of social media assets, ads and videos.
View full project:
https://www.twine.net/signin…Brand identity & visual language for Sodastream fruit drops. Creative concept development was based on a strong ‘half fruit half drop’ visual, supported by a dynamic split screen grid, that can contain the visual concept in changing and diverse compositions. Branding also included packaging design and a wide range of social media assets, ads and videos.
View full project:
https://www.twine.net/signinWW…
Slider
Branding for a local burger establishment. Logo was designed to refer to the classic American diner with a contemporary look and feel, and visual language brings classic comics art and typography to the brand’s experience. Branding included full packaging, menus and signage, lighting and furniture elements.
View full project:
https://www.twine.net/signin…Branding for a local burger establishment. Logo was designed to refer to the classic American diner with a contemporary look and feel, and visual language brings classic comics art and typography to the brand’s experience. Branding included full packaging, menus and signage, lighting and furniture elements.
View full project:
https://www.twine.net/signinWW…
Netafim
Brand identity and visual language for Netafim, one of the world’s leading agritech company and manufacturer of irrigation equipment. This comprehensive re-branding project done in collaboration with designer Rona Yakobi and Mccann Tel Aviv, redefined a new visual language for the brand. Pioneering technological innovation to improve growth efficiency and yields of farmers around the globe, spread across 110 countries and with a wide range of different applications, the brand needed a unifying visual vocabulary that will be reflected throughout the wide prism of its touch points. Work included complete visual language, a wide range of catalogs and brochures, posters, signage, exhibition stands, digital design, stationary, brand book and other brand applications.
View full project:
https://www.twine.net/signin…Brand identity and visual language for Netafim, one of the world’s leading agritech company and manufacturer of irrigation equipment. This comprehensive re-branding project done in collaboration with designer Rona Yakobi and Mccann Tel Aviv, redefined a new visual language for the brand. Pioneering technological innovation to improve growth efficiency and yields of farmers around the globe, spread across 110 countries and with a wide range of different applications, the brand needed a unifying visual vocabulary that will be reflected throughout the wide prism of its touch points. Work included complete visual language, a wide range of catalogs and brochures, posters, signage, exhibition stands, digital design, stationary, brand book and other brand applications.
View full project:
https://www.twine.net/signinWW…
Brunnei
Brand identity for Brunnei Fashion House, a home for fashion makers and designers, a haute couture brand and a fashion academy. Work included a dynamic logo design with a versatile symbol, that can vary according to sub-brands services, yet maintain a clear bond to the main brand. The symbol brings a clear and modern interpretation to classic couture-house emblems, a tradition that unified heritage with one-stop-shop services, thus suggesting a multi-functional brand that gives a complete and wide range of services.
View full project:
https://www.twine.net/signin…Brand identity for Brunnei Fashion House, a home for fashion makers and designers, a haute couture brand and a fashion academy. Work included a dynamic logo design with a versatile symbol, that can vary according to sub-brands services, yet maintain a clear bond to the main brand. The symbol brings a clear and modern interpretation to classic couture-house emblems, a tradition that unified heritage with one-stop-shop services, thus suggesting a multi-functional brand that gives a complete and wide range of services.
View full project:
https://www.twine.net/signinWW…
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