I'm Becky Magallon, a graphic designer and art director with over 25 years of experience crafting visual solutions that define and elevate brands. I specialize in graphic design, art direction, and marketing, with a strong focus on trade show management and online campaigns, delivering compelling designs under tight deadlines in fast-paced environments. I lead projects, mentor teams, and partner with stakeholders to translate concepts into engaging visuals. I thrive on collaboration, uphold brand standards, and continuously refine processes to improve efficiency and quality across print, digital, and in-store experiences.…

Becky Magallon

I'm Becky Magallon, a graphic designer and art director with over 25 years of experience crafting visual solutions that define and elevate brands. I specialize in graphic design, art direction, and marketing, with a strong focus on trade show management and online campaigns, delivering compelling designs under tight deadlines in fast-paced environments. I lead projects, mentor teams, and partner with stakeholders to translate concepts into engaging visuals. I thrive on collaboration, uphold brand standards, and continuously refine processes to improve efficiency and quality across print, digital, and in-store experiences.…

Available to hire

I’m Becky Magallon, a graphic designer and art director with over 25 years of experience crafting visual solutions that define and elevate brands. I specialize in graphic design, art direction, and marketing, with a strong focus on trade show management and online campaigns, delivering compelling designs under tight deadlines in fast-paced environments.

I lead projects, mentor teams, and partner with stakeholders to translate concepts into engaging visuals. I thrive on collaboration, uphold brand standards, and continuously refine processes to improve efficiency and quality across print, digital, and in-store experiences.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Senior Graphic Designer | Art Director | Manager at Core Creative
January 1, 2024 - September 20, 2025
Led in-store graphics creation for Milwaukee Tool at The Home Depot; managed multiple projects under tight deadlines; ensured brand standards while innovating; delivered end-to-end design solutions including illustration, retouching, and image manipulation; conducted QA of team deliverables for client presentations and print production; developed training materials; art directed, mentored, trained, and oversaw work for direct reports and the broader team.
Senior Graphic Designer / Art Director / Manager at Core Creative
August 1, 2022 - January 1, 2024
In-Store Graphics Creation: Designed compelling in-store visuals for Milwaukee Tool at The Home Depot. Project management: managed multiple projects under tight hourly and daily deadlines. Brand Standards: operated within brand guidelines while innovating to enhance outputs. Comprehensive Design Work: delivered end-to-end design including illustration, retouching, and image manipulation. Quality Assurance: conducted reviews of team deliverables for client presentations and print production. Training Documentation: developed training materials to streamline onboarding and collaboration. Leadership & Mentorship: art directed, mentored, trained, and oversaw work for direct reports and the broader team, fostering collaboration and maintaining high standards.
Creative Services Project Manager at Kimmel Cultural Campus (contract)
August 1, 2022 - September 20, 2025
Primary liaison between Kimmel staff, entertainment companies, designers, and printers; coordinated assets and documentation; led a team focused on trust, respect, and collaboration; delivered projects on time and within budget; maintained project documentation and iterative edits with precision.
Project Manager at DCI, Subaru of America (Contract)
May 1, 2022 - September 20, 2025
Managed Subaru Ambassador loyalty initiatives; provided detailed project status reports and budget updates to leadership and clients; developed business resource documents to streamline operations; produced cost planning, estimates, and managed monthly billing; organized internal program meetings and weekly status check-ins; created processes for project intake and ongoing maintenance.
Project Manager at DCI, Subaru of America (Contract)
June 1, 2021 - May 1, 2022
Loyalty Program Oversight: Managed Subaru Ambassador loyalty initiatives, providing detailed project status reports and budget updates to leadership and clients. Process Improvement: Developed comprehensive business resource documents to streamline operations and ensure timely project delivery. Financial Management: Produced cost planning, prepared project estimates, and managed monthly billing and labor reports to maintain budget integrity. Team Coordination: Organized and facilitated internal program meetings, including weekly status check-ins to align team efforts. Workflow Optimization: Created and implemented processes for project intake and ongoing maintenance, improving efficiency. Problem Solving: Resolved challenges through negotiation, risk mitigation, and escalation when necessary.
Graphic Designer | Project Manager | Marketing Planning Coordinator at Kohl’s Corporate (Covid)
September 1, 2020 - September 20, 2025
Created final packaging artwork for private label and exclusive licensed merchandise; collaborated with Product Development and Marketing to maintain brand consistency; implemented Workamajig PM software, created a department manual, trained associates as SME, and managed contractor workloads; led in-store marketing programs and delivered assets to stores; provided SVP-level project updates.
Graphic Designer | Project Manager | Marketing Planning Coordinator at Kohl’s Corporate (Covid)
May 1, 2011 - September 1, 2020
Graphic Design & Brand Integrity: Created final packaging artwork for private label and exclusive licensed merchandise, ensuring brand consistency and file accuracy. Cross-Functional Collaboration: Partnered with Product Development and Marketing teams, contributing to increased brand awareness and maintaining continuity for Kohl’s and other major brands. Project Management & Leadership: Implemented the Workamajig project management software, creating a department-specific manual and training associates as a Subject-Matter Expert (SME). Trained new team members and managed contractor workloads to ensure operational efficiency. Developed and executed project plans, ensuring timely delivery of creative assets to stores. Cross-Functional Collaboration: Partnered with merchants, merchandise presentation teams, merchant marketing, and national vendors to design in-store marketing programs that aligned with business priorities. Facilitated seamless project initiation through comprehensive
Art Director | Graphic Designer at Cree Lighting (Freelance)
May 1, 2011 - September 20, 2025
Coordinated event marketing activities to promote brands, including a high-profile Ferrari Challenge campaign; designed impactful promotional materials and marketing assets; produced professional documents and marketing collateral aligned with client goals and deadlines.
Art Director | Graphic Designer at Cree Lighting (Freelance)
May 1, 2011 - September 20, 2025
Coordinated event marketing campaigns, including high-profile Ferrari Challenge; designed promotional materials and marketing collateral tailored to client goals and deadlines.
Art Director | Graphic Designer | Project Manager | Event Planner at Schréder Lighting
September 1, 2010 - September 20, 2025
Directed international marketing initiatives, managing planning, budgeting, design, and execution of magazine ads, print collateral, email campaigns, social media, and website maintenance; led the organization’s largest trade show presence, managing brand identity, pre- and post-show marketing campaigns, booth design and construction, and video production; conceptualized and launched the U.S. website with SEO to improve metrics; enhanced the customer ordering experience by over 50% through interactive product specifications and streamlined processes; created brand identities and collateral for annual events and trade shows.
Art Director | Graphic Designer | Project Manager | Event Planner at Schréder Lighting
September 1, 2010 - September 20, 2025
Directed international marketing initiatives across magazine ads, print collateral, email campaigns, social media, and website; led trade show presence, including booth design and post-show campaigns; launched the U.S. website with SEO tracking; improved the customer ordering experience by 50% through interactive product specifications and streamlined processes.
Project Coordinator | Art Director | Graphic Designer at Ruud Lighting
August 1, 2010 - September 20, 2025
Managed, planned, and designed marketing materials for three major brands, ensuring cohesive brand messaging; led web, email, and print creative for the company’s largest product launch; oversaw catalog layout, photography, production, and coordination; developed style guides, templates, and campaigns; contributed to strategic marketing initiatives including niche market development with tailored websites and trade show materials; created identities and collateral for events and celebrations.
Project Coordinator | Art Director | Graphic Designer at Ruud Lighting
August 1, 2010 - September 20, 2025
Brand leadership across three company brands; led web, email, and print creative for major product launches; oversaw catalogs, layout, photography, and production; developed style guides, templates, and collateral; contributed to new niche markets with tailored websites and campaigns; designed event identities and collateral.
Project Manager | Art Director | Graphic Designer at DesignerMagallon
January 1, 1999 - Present
Self-employed studio delivering projects for diverse clients, including Cree Inc., Biz Times, Packing House, Jordan Financial, and Phillips Lighting. Specialized in social networking, marketing planning, art direction, and graphic design; led marketing campaigns from concept to delivery with emphasis on brand vision and market goals.
Project Manager | Art Director | Graphic Designer at DesignerMagallon
January 1, 1999 - Present
Founder/Principal with project management for a diverse client base; specializes in social networking, marketing planning, art direction, and graphic design; oversaw end-to-end marketing initiatives from concept to delivery, ensuring alignment with brand vision and market goals.

Education

Bachelor's degree at Collins College
January 3, 1994 - June 30, 1999

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Manufacturing, Media & Entertainment, Professional Services, Consumer Goods, Other

Skills

Experience Level