With over 25 years of experience as a graphic designer and art director, I craft visual solutions that define and elevate brands. I’m skilled in graphic design, art direction, and marketing, with a strong focus on trade show management and online campaigns. I excel at leading projects, mentoring teams, and delivering innovative designs under tight deadlines in fast-paced environments. As a strategic creative thinker with a sharp eye for detail, I transform concepts into impactful designs that engage audiences and drive results. I’m passionate about brand consistency, collaborating across cross-functional teams, and creating design solutions that align with business goals.

Becky Magallon

With over 25 years of experience as a graphic designer and art director, I craft visual solutions that define and elevate brands. I’m skilled in graphic design, art direction, and marketing, with a strong focus on trade show management and online campaigns. I excel at leading projects, mentoring teams, and delivering innovative designs under tight deadlines in fast-paced environments. As a strategic creative thinker with a sharp eye for detail, I transform concepts into impactful designs that engage audiences and drive results. I’m passionate about brand consistency, collaborating across cross-functional teams, and creating design solutions that align with business goals.

Available to hire

With over 25 years of experience as a graphic designer and art director, I craft visual solutions that define and elevate brands. I’m skilled in graphic design, art direction, and marketing, with a strong focus on trade show management and online campaigns. I excel at leading projects, mentoring teams, and delivering innovative designs under tight deadlines in fast-paced environments.

As a strategic creative thinker with a sharp eye for detail, I transform concepts into impactful designs that engage audiences and drive results. I’m passionate about brand consistency, collaborating across cross-functional teams, and creating design solutions that align with business goals.

See more

Language

English
Fluent

Work Experience

Senior Graphic Designer | Art Director | Manager at Core Creative
January 1, 2024 - September 20, 2025
Led in-store graphics creation for Milwaukee Tool at The Home Depot; managed multiple projects under tight deadlines; ensured brand standards while innovating; delivered end-to-end design solutions including illustration, retouching, and image manipulation; conducted QA of team deliverables for client presentations and print production; developed training materials; art directed, mentored, trained, and oversaw work for direct reports and the broader team.
Creative Services Project Manager at Kimmel Cultural Campus (contract)
August 1, 2022 - September 20, 2025
Primary liaison between Kimmel staff, entertainment companies, designers, and printers; coordinated assets and documentation; led a team focused on trust, respect, and collaboration; delivered projects on time and within budget; maintained project documentation and iterative edits with precision.
Project Manager at DCI, Subaru of America (Contract)
May 1, 2022 - September 20, 2025
Managed Subaru Ambassador loyalty initiatives; provided detailed project status reports and budget updates to leadership and clients; developed business resource documents to streamline operations; produced cost planning, estimates, and managed monthly billing; organized internal program meetings and weekly status check-ins; created processes for project intake and ongoing maintenance.
Graphic Designer | Project Manager | Marketing Planning Coordinator at Kohl’s Corporate (Covid)
September 1, 2020 - September 20, 2025
Created final packaging artwork for private label and exclusive licensed merchandise; collaborated with Product Development and Marketing to maintain brand consistency; implemented Workamajig PM software, created a department manual, trained associates as SME, and managed contractor workloads; led in-store marketing programs and delivered assets to stores; provided SVP-level project updates.
Art Director | Graphic Designer at Cree Lighting (Freelance)
May 1, 2011 - September 20, 2025
Coordinated event marketing campaigns, including high-profile Ferrari Challenge; designed promotional materials and marketing collateral tailored to client goals and deadlines.
Art Director | Graphic Designer | Project Manager | Event Planner at Schréder Lighting
September 1, 2010 - September 20, 2025
Directed international marketing initiatives across magazine ads, print collateral, email campaigns, social media, and website; led trade show presence, including booth design and post-show campaigns; launched the U.S. website with SEO tracking; improved the customer ordering experience by 50% through interactive product specifications and streamlined processes.
Project Coordinator | Art Director | Graphic Designer at Ruud Lighting
August 1, 2010 - September 20, 2025
Brand leadership across three company brands; led web, email, and print creative for major product launches; oversaw catalogs, layout, photography, and production; developed style guides, templates, and collateral; contributed to new niche markets with tailored websites and campaigns; designed event identities and collateral.
Project Manager | Art Director | Graphic Designer at DesignerMagallon
January 1, 1999 - Present
Founder/Principal with project management for a diverse client base; specializes in social networking, marketing planning, art direction, and graphic design; oversaw end-to-end marketing initiatives from concept to delivery, ensuring alignment with brand vision and market goals.
Art Director | Graphic Designer at Cree Lighting (Freelance)
May 1, 2011 - September 20, 2025
Coordinated event marketing activities to promote brands, including a high-profile Ferrari Challenge campaign; designed impactful promotional materials and marketing assets; produced professional documents and marketing collateral aligned with client goals and deadlines.
Art Director | Graphic Designer | Project Manager | Event Planner at Schréder Lighting
September 1, 2010 - September 20, 2025
Directed international marketing initiatives, managing planning, budgeting, design, and execution of magazine ads, print collateral, email campaigns, social media, and website maintenance; led the organization’s largest trade show presence, managing brand identity, pre- and post-show marketing campaigns, booth design and construction, and video production; conceptualized and launched the U.S. website with SEO to improve metrics; enhanced the customer ordering experience by over 50% through interactive product specifications and streamlined processes; created brand identities and collateral for annual events and trade shows.
Project Coordinator | Art Director | Graphic Designer at Ruud Lighting
August 1, 2010 - September 20, 2025
Managed, planned, and designed marketing materials for three major brands, ensuring cohesive brand messaging; led web, email, and print creative for the company’s largest product launch; oversaw catalog layout, photography, production, and coordination; developed style guides, templates, and campaigns; contributed to strategic marketing initiatives including niche market development with tailored websites and trade show materials; created identities and collateral for events and celebrations.
Project Manager | Art Director | Graphic Designer at DesignerMagallon
January 1, 1999 - Present
Self-employed studio delivering projects for diverse clients, including Cree Inc., Biz Times, Packing House, Jordan Financial, and Phillips Lighting. Specialized in social networking, marketing planning, art direction, and graphic design; led marketing campaigns from concept to delivery with emphasis on brand vision and market goals.

Education

Bachelor's degree at Collins College
January 3, 1994 - June 30, 1999

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Manufacturing, Media & Entertainment, Professional Services, Consumer Goods, Other