Available to hire
Hi there! I’m Ronald Garrett, a passionate designer and marketer with a strong background in visual design and creative direction. I enjoy collaborating with teams to develop innovative branding strategies and compelling advertising campaigns that truly resonate with audiences. With a career spanning decades, I’m committed to delivering impactful visual narratives that drive brand engagement and visibility across multiple platforms.
Experience Level
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Language
English
Fluent
Work Experience
Marketing/Creative Director at Dr. Smoothie Brands
January 1, 2008 - PresentLead the creative direction and marketing for a food products brand. Manage a cross-functional team including graphic/web designers, production manager, writers, and photographers; oversee branding, websites, brochures, catalogs, point-of-purchase materials, and social media. Collaborate with the CEO, VP of Sales, and key accounts to expand brand presence, develop targeted campaigns, and grow new business through social media, direct outreach, and targeted marketing.
Marketing/Creative Director at Dr. Smoothie Brands
January 1, 2003 - PresentIn my role at Dr. Smoothie Brands, I manage the creative direction for all marketing efforts, collaborating with the executive team to strategize and implement branding initiatives across various platforms, including social media and print marketing materials.
Faculty, Instructor at Paradise Valley Community College (PVCC)
January 1, 2000 - January 1, 2003Graphic design instruction focusing on portfolios and computer skills; engaged with students from 2000 to 2003.
Design Director/Creative Officer at Zeitgeist Design / Design Hound
January 1, 1998 - PresentAt Zeitgeist Design, I lead teams in creating a range of advertising and marketing materials, partnering with Fortune 500 clients to enhance brand visibility and engagement. My role involves overseeing creative projects from concept to completion, collaborating with designers, account managers, and production staff, and consulting on marketing strategies and press checks.
Design Director/Creative/CEO at Zeitgeist Design
January 1, 1998 - December 31, 2008Directed design and creative strategy for an Advertising & Marketing Design Firm. Led graphic designers, account managers, production, writers, photographers, and art directors; produced branding, brochures, catalogs, point-of-purchase, trade shows, ads, annual reports, logos, publications, packaging, corporate identities, multimedia, and websites. Consulted Fortune 500 clients on marketing and advertising directions, prepared estimates and proposals, and conducted press checks. Managed budgets and client relationships across multiple markets.
Art/Creative Director/CEO at RG Group Communications Design, Incorporated
January 1, 1997 - December 31, 1998Consulted with account executives, writers, designers, photographers, and vendors. Designed major projects including corporate IDs, catalogs, magazines, web and multimedia work. Led marketing campaigns and advertising efforts for a small firm, using Macintosh-based tools (QuarkXpress, Illustrator, Photoshop, Flash, Dreamweaver, Microsoft). Managed over 18 accounts and directed a small team to deliver high-quality creative outputs.
Sr. Art Director at Rushford & Ross
January 1, 1995 - December 31, 1997Directed designers and produced advertising and print materials for websites, brochures, ads, logos, posters, publications, packaging, and corporate identities. Managed a 45–105 client base, guiding marketing and advertising directions, and coordinating photo shoots with illustrators and photographers.
Sr. Graphic Designer/AAD at Covey Leadership Center
January 1, 1991 - December 31, 1995Created brochures, ads, logos, posters, publications, magazines, packaging, and corporate identities. Consulted with clients on marketing and advertising directions, prepared estimates and proposals, and oversaw design direction and photoshoots. Supervised a department and worked with Macintosh software (QuarkXpress, PageMaker, Persuasion, Painter, Illustrator, Streamline, Photoshop, Cachet, Canvas, Freehand, Microsoft Word).
Education
Bachelor of Arts in Graphic Design at California State University San Bernardino
January 1, 1989 - December 31, 1991Associate of Arts in Liberal Arts and Science at Chaffey College
January 1, 1987 - December 31, 1989Certificate in Commercial/Graphic Design at Art Vocational Technical School
January 1, 1981 - December 31, 1982Qualifications
Bachelor of Arts in Graphic Design
January 1, 1989 - December 31, 1991Industry Experience
Media & Entertainment, Professional Services, Retail, Manufacturing, Software & Internet, Other, Consumer Goods
Oversee international and national client for all markets through out the world.
Oversee international and national client for all markets through out the world. Zeitgeistdesign.com
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