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I am a results-driven Art Director and Senior Graphic Designer with a passion for creative direction, brand identity, and visual storytelling across sports, media, and entertainment. I thrive on building design systems, collaborating across cross-functional teams, and delivering campaign-driven design across digital, print, and experiential platforms. I excel at translating brand strategy into engaging visual narratives, mentoring designers, and leading end-to-end creative development to drive business objectives and partner engagement.…I am a results-driven Art Director and Senior Graphic Designer with a passion for creative direction, brand identity, and visual storytelling across sports, media, and entertainment. I thrive on building design systems, collaborating across cross-functional teams, and delivering campaign-driven design across digital, print, and experiential platforms. I excel at translating brand strategy into engaging visual narratives, mentoring designers, and leading end-to-end creative development to drive business objectives and partner engagement.

Desmond Bryant

Art Director, Graphic Designer, Creative Director, +3

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I am a results-driven Art Director and Senior Graphic Designer with a passion for creative direction, brand identity, and visual storytelling across sports, media, and entertainment. I thrive on building design systems, collaborating across cross-functional teams, and delivering campaign-driven design across digital, print, and experiential platforms. I excel at translating brand strategy into engaging visual narratives, mentoring designers, and leading end-to-end creative development to drive business objectives and partner engagement.…I am a results-driven Art Director and Senior Graphic Designer with a passion for creative direction, brand identity, and visual storytelling across sports, media, and entertainment. I thrive on building design systems, collaborating across cross-functional teams, and delivering campaign-driven design across digital, print, and experiential platforms. I excel at translating brand strategy into engaging visual narratives, mentoring designers, and leading end-to-end creative development to drive business objectives and partner engagement.

Available to hire

I am a results-driven Art Director and Senior Graphic Designer with a passion for creative direction, brand identity, and visual storytelling across sports, media, and entertainment. I thrive on building design systems, collaborating across cross-functional teams, and delivering campaign-driven design across digital, print, and experiential platforms.

I excel at translating brand strategy into engaging visual narratives, mentoring designers, and leading end-to-end creative development to drive business objectives and partner engagement.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Editorial Illustration

Expert

Intermediate

Book Illustration

Intermediate

Adobe After Effects

Intermediate

Work Experience

Art Director at LEARFIELD

February 3, 2025 - Present

Directed creative vision and led a multidisciplinary design team, mentoring designers to deliver high-quality, on-brand visual assets across digital, print, and large-format platforms. Developed compelling sales and marketing materials, including pitch decks, infographics, mock-ups, and presentations, supporting revenue growth of $40M+ and partner engagement. Ensured brand consistency across all assets—digital banners, event graphics, social media, and promotional materials—aligning with university and partner brand standards. Collaborated closely with Brand Strategy, Sales, and Digital teams to translate strategic goals into engaging visual narratives that resonate with fans and sponsors.

Freelance Graphic Designer at NASCAR

March 30, 2024 - April 1, 2025

Collaborated with leadership to develop and execute a comprehensive email marketing strategy for NASCAR, aligning with brand objectives and driving ticket sales. Designed visually compelling email templates and concepts, adhering to specific brand guidelines for 12 NASCAR race tracks. Optimized email creative to enhance user experience and drive customer engagement throughout the purchasing journey. Contributed to social media campaigns that generated over 500,000 unique social media user engagements, building anticipation for upcoming races.

Art Director at iHeartRadio

August 24, 2020 - January 27, 2025

Cultivated a collaborative and creative work environment as a mentor to the graphic design team, driving team and department performance. Led the design team in creating digital and print marketing assets, ensuring alignment with brand guidelines and strategies to enhance brand recognition and drive business growth. Successfully managed and executed high-profile projects for iHeartRadio tentpole events, well-known media platforms and pop culture personalities, resulting in over 10 billion unique social media user engagements. Developed and implemented innovative brand and product print and web assets, including brand logos and social media creative, resulting in a 10% year-over-year improvement in online engagement.

Graphic Designer at TEXTiUM

July 1, 2018 - April 30, 2020

Designed and executed digital marketing campaigns (social media and paid search), driving a 2% weekly engagement increase, while leading branding strategies for new product lines and overseeing print production workflows to ensure consistent brand standards, quality, and on-time delivery across all channels.

Lead Graphic Designer at Audacy (Formally ENTERCOM)

March 26, 2015 - July 25, 2018

Oversaw the production of large-format, digital, social, and promotional assets for 12 radio stations, driving a 20% increase in brand visibility and engagement while managing end-to-end digital and print workflows, delivering 50+ assets per quarter, and ensuring on-brand, cross-functional campaign execution.