I focus on turning complex systems into scalable, efficient experiences that drive measurable results, drawing on experience across SaaS, ecommerce, fintech, healthcare, automation, and AI products with a foundation in industrial design. I blend research, analytics, and rapid experimentation with quality as a baseline, and I leverage AI-driven workflows to ideate and ship production-ready prototypes using tools like Figma, Framer, AI-assisted code, and analytics platforms to move from insight to validation with minimal engineering overhead. My work spans founding product design at startups and scaling design systems for global platforms, strengthening brand identities, improving onboarding and conversions, and delivering end-to-end product design across both B2B and B2C contexts. I value collaboration, trust, and continuous iteration, pairing human-centered thinking with measurable impact across SaaS, ecommerce, fintech, healthcare, and AI-enabled products.…

Deven Khatri

I focus on turning complex systems into scalable, efficient experiences that drive measurable results, drawing on experience across SaaS, ecommerce, fintech, healthcare, automation, and AI products with a foundation in industrial design. I blend research, analytics, and rapid experimentation with quality as a baseline, and I leverage AI-driven workflows to ideate and ship production-ready prototypes using tools like Figma, Framer, AI-assisted code, and analytics platforms to move from insight to validation with minimal engineering overhead. My work spans founding product design at startups and scaling design systems for global platforms, strengthening brand identities, improving onboarding and conversions, and delivering end-to-end product design across both B2B and B2C contexts. I value collaboration, trust, and continuous iteration, pairing human-centered thinking with measurable impact across SaaS, ecommerce, fintech, healthcare, and AI-enabled products.…

Available to hire

I focus on turning complex systems into scalable, efficient experiences that drive measurable results, drawing on experience across SaaS, ecommerce, fintech, healthcare, automation, and AI products with a foundation in industrial design. I blend research, analytics, and rapid experimentation with quality as a baseline, and I leverage AI-driven workflows to ideate and ship production-ready prototypes using tools like Figma, Framer, AI-assisted code, and analytics platforms to move from insight to validation with minimal engineering overhead.

My work spans founding product design at startups and scaling design systems for global platforms, strengthening brand identities, improving onboarding and conversions, and delivering end-to-end product design across both B2B and B2C contexts. I value collaboration, trust, and continuous iteration, pairing human-centered thinking with measurable impact across SaaS, ecommerce, fintech, healthcare, and AI-enabled products.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Founding Product Designer at DSQUARE D
September 1, 2024 - Present
Founded and led product design for DSQUARE D, guiding UX strategy, research, and end-to-end design across web and mobile platforms. Focus on clarity, usability, and brand identity.
Product Specialist at Square Inc (Block)
August 1, 2021 - September 1, 2024
Led quality for ecommerce and restaurant-driven usability testing, interaction design reviews, and implementation across responsive web, mobile apps, and point-of-sale workflows; improved reliability and customer outcomes.
Quality Lead at Square Inc (Block)
April 1, 2023 - February 1, 2024
Led end-to-end quality initiatives within ecommerce foundations and web/app experiences; steered design reviews and testing, driving measurable improvements.
Quality Analyst at Square Inc (Block)
August 1, 2021 - March 1, 2023
Performed QA analysis and testing; contributed to improved bug triage and cross-functional collaboration on test plans.
Product Designer at Lancer Reinforcements
February 1, 2014 - August 1, 2017
Product and motorsport design across automotive and outdoor mobility domains; built CAD assets and visual systems.
Founding Product Designer at DSkwareD
September 1, 2024 - Present
Founding Product Designer for a Framer AI-powered platform; led end-to-end product design, research, rapid prototyping, and design-system development; moved from insights to validation with AI-driven workflows; delivered scalable prototypes and product-ready artifacts.
Quality Analyst → Quality Lead → Product Specialist at Square Inc (Block)
August 1, 2021 - September 1, 2024
Led UX research and design for Square's Ecommerce & Trust Platform; progressed from Quality Analyst to Quality Lead to Product Specialist; improving onboarding, engagement, and conversions; collaborated with cross-functional teams using Jira, Notion, SQL queries, API testing, and data validation.
Brand Identity & Digital Experience Designer at Hannah Bench Tops
August 1, 2021 - April 1, 2023
Positioned brand identity and rebuilt digital experiences; improved onboarding completion by 60%; designed cross-device scheduling architecture, reducing response times and improving operational efficiency.
Product & Motorsports Designer at Lancer Reinforcements
February 1, 2014 - August 1, 2017
Delivered end-to-end ecommerce platform redesign, growing online revenue by 65%; reduced bounce rate by 41% and improved mobile conversions by 28% through performance-focused UI architecture.
Product Designer at Danone B.V.
February 1, 2014 - August 1, 2017
Designed high-impact marketing and sales enablement assets for Fortimel medical nutrition; increased landing page engagement by 52% and tripled campaign click-through rates.
Founding Product Designer at DSkuareD (Framer AI)
September 1, 2024 - Present
Founding product design lead focused on AI-assisted workflows, ideation-to-prototype pipelines, and scalable design systems for production-ready products.
Quality Analyst at Square Inc (Block) - Ecommerce & Trust Platform
August 1, 2021 - September 1, 2024
Strengthened reliability across ecommerce ecosystems; progressed from Quality Analyst to Quality Lead and Product Specialist; contributed to onboarding improvements and scalable UI/UX for a growing fintech/ecommerce platform.
Product Designer at Stealth Startup
June 1, 2018 - December 31, 2018
Led end-to-end product strategy, UX architecture, and rapid prototype delivery for a concierge services SaaS platform in a stealth-mode environment.
Quality Analyst / Quality Lead / Product Specialist at Square, Inc. (Block)
August 1, 2021 - September 30, 2024
Strengthened reliability across ecommerce ecosystems serving millions, aligned product strategy with user needs, and delivered measurable improvements in performance. Implemented backlog prioritization in JIRA, reducing active bug backlog by 30% within 3 months via risk-based scoring and data-driven triage. Delivered end-to-end ecommerce platform redesign, growing online revenue, and reduced post-launch defects by 50% through structured usability validation frameworks. Improved cross-functional alignment between product, engineering, and design by translating business objectives into validated UX requirements, increasing release confidence and delivery accuracy. Reduced bounce and improved mobile conversion through a performance-focused UI architecture.
Founding Product Designer at Future Fund
September 1, 2024 - Present
Directed brand discovery and redesigned a ticketing platform, increasing school and university fundraiser sign ups by 47%.
Product Designer (Telecom, Projects, Products & Motorsports) at Lancer Reinforcements
February 1, 2014 - August 31, 2017
Directed production of vehicle UX concepts and in-vehicle UX across a full vehicle portfolio, integrating human factors, interaction logic, and spatial experience design for a Level 4 autonomous public mobility vehicle.
Product Designer (Concept Vehicles & In-vehicle UX) at Bord Rin (Nanjing Automotive)
June 1, 2018 - December 31, 2018
Designed exterior and interior systems across a full vehicle portfolio, aligning user experience with brand and market positioning.
Founding Product Designer at Square, Inc. (Block)
August 20, 2021 - September 20, 2024
Led end-to-end product design for ecommerce & trust platform; strengthened reliability across commerce ecosystems serving millions; led end-to-end strategy and execution for global clients, boosting conversion, engagement, and revenue. Built AI-driven workflows and production-ready prototypes using Figma, Framer, AI-assisted code, and analytics platforms to move from insight to validation with minimal engineering overhead.
Product & Motorsports Design at Lancer Reinforcements
February 1, 2014 - August 1, 2017
Directed product planning across telecoms, outdoor lifestyle products, and customized engineering projects; built and optimized digital presence and CMS architecture to scale product visibility and lead generation; designed and fabricated ta rm ac sp ec ifi ca tio n rally cars with system engineering, precision execution, and performance-driven design principles.
Production & Concept Vehicles at Borderin (Nanjing Automotive)
June 1, 2018 - December 1, 2018
Designed exterior and interior systems across a full vehicle portfolio; contributed to a high-demand SUV crossover platform for the Chinese automotive market; delivered end-to-end UX concepts for Level 4 autonomous public mobility vehicle.
Quality Analyst / Quality Lead / Product Specialist at Square Inc (Block)
August 1, 2021 - September 1, 2024
Quality at scale for Ecommerce & Trust Platform (Web & App Foundations); led quality processes across web & app foundations, enabling data-driven product discovery and improved release confidence.

Education

Bachelor of Transportation Design at MIT
November 11, 2020 - April 4, 2013
Masters in Fine Arts at College for Creative Studies
May 10, 2019
Diploma in UX Design at Brain Station
January 1, 2020 - January 1, 2020
Masters Degree in Fine Arts at College for Creative Studies
January 1, 2017 - January 1, 2020
Bachelor's Degree in Industrial Design at Maer's MIT Institute of Design
January 1, 2009 - January 1, 2014
Diploma in UX Design at BrainStation
January 1, 2020 - December 31, 2020
Masters Degree in Fine Arts at College for Creative Studies
January 1, 2017 - December 31, 2020
Bachelor's Degree in Industrial Design at Maharashtra Institute of Technology
January 1, 2009 - December 31, 2014
Diploma in UX Design at Brain Station
January 1, 2020 - January 1, 2020
Masters in Fine Arts at College for Creative Studies
January 1, 2017 - January 1, 2020
Bachelor's Degree in Industrial Design at Maharashtra Institute of Technology
January 1, 2009 - January 1, 2014
Diploma in UX Design at BrainStation
January 1, 2020 - January 1, 2020
Master of Fine Arts at College for Creative Studies
January 1, 2017 - January 1, 2020
Bachelor’s Degree in Industrial Design at Maharashtra Institute of Technology
January 1, 2009 - January 1, 2014
Diploma at Brain Station
January 1, 2020 - January 1, 2020
Masters Degree in Fine Arts at College for Creative Studies
January 1, 2017 - January 1, 2020
Bachelor's Degree in Industrial Design at Maharashtra Institute of Technology
January 1, 2009 - January 1, 2014
Diploma in UX Design at Brain Station
January 1, 2020 - January 1, 2020
Masters Degree in Fine Arts at College for Creative Studies
January 1, 2017 - January 1, 2020
Bachelor's Degree in Industrial Design at Maharashtra Institute of Technology
January 1, 2009 - January 1, 2014

Qualifications

UI/ UX Designer
June 30, 2020

Industry Experience

Manufacturing, Software & Internet, Media & Entertainment, Professional Services, Retail, Travel & Hospitality, Healthcare, Education, Financial Services, Transportation & Logistics, Other

Skills

Experience Level