I am a creative professional with extensive experience in art direction and brand identity across global brands. My passion lies in crafting compelling campaigns, product launches, and social media content that engage audiences and elevate brands. Currently, I freelance as an Associate Creative Director, working with notable names like Gametime and Porsche. My journey has taken me through major agencies and companies such as MARKS part of SGS & Co, AB InBEV, and The Coca-Cola Company. I hold a Master’s degree in Experience Design from VCU Brandcenter and have received multiple ADDY® awards recognizing my creative excellence. I thrive in dynamic environments, continuously pushing the boundaries of design and branding.

Dheeraj Govindraju

I am a creative professional with extensive experience in art direction and brand identity across global brands. My passion lies in crafting compelling campaigns, product launches, and social media content that engage audiences and elevate brands. Currently, I freelance as an Associate Creative Director, working with notable names like Gametime and Porsche. My journey has taken me through major agencies and companies such as MARKS part of SGS & Co, AB InBEV, and The Coca-Cola Company. I hold a Master’s degree in Experience Design from VCU Brandcenter and have received multiple ADDY® awards recognizing my creative excellence. I thrive in dynamic environments, continuously pushing the boundaries of design and branding.

Available to hire

I am a creative professional with extensive experience in art direction and brand identity across global brands. My passion lies in crafting compelling campaigns, product launches, and social media content that engage audiences and elevate brands. Currently, I freelance as an Associate Creative Director, working with notable names like Gametime and Porsche.

My journey has taken me through major agencies and companies such as MARKS part of SGS & Co, AB InBEV, and The Coca-Cola Company. I hold a Master’s degree in Experience Design from VCU Brandcenter and have received multiple ADDY® awards recognizing my creative excellence. I thrive in dynamic environments, continuously pushing the boundaries of design and branding.

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Language

English
Fluent

Work Experience

Associate Creative Director at MARKS, part of SGS & Co
February 1, 2025 - August 5, 2025
Managed brand campaigns and product launch campaigns for global brands such as LEGO Global, Welch’s, Starbucks, Del Monte, Chevron, and Bausch + Lomb. Developed social media content and shopper marketing initiatives that strengthened brand presence and consumer engagement.
Art Director at AB InBEV
September 1, 2022 - August 5, 2025
Directed campaigns, product launches, branding, and social media content for iconic beverage brands including Budweiser, Corona, Michelob Ultra, Goose Island, and Bud Light Seltzy. Collaborated across teams to amplify brand narratives and execute go-to-market strategies.
Art Director at The Coca-Cola Company
January 1, 2021 - August 5, 2025
Led creative efforts on campaign extensions, TV commercials, shopper marketing, out-of-home (OOH) advertising, stunts, augmented reality, product launches, social media content, illustration, package design, pitching, and motion graphics for major beverage brands like Coca-Cola, Sprite, Minute Maid, Peace Tea, and Gold Peak.
Junior Art Director at Wunderman Thompson
March 1, 2019 - August 5, 2025
Created UI designs, campaign extensions, experiential marketing, product launches, radio spots, social media content, motion graphics, video editing, and digital banners for clients such as U.S. Marine Corps, Church’s Chicken, Jiffy Lube, Pennzoil, Quaker State, and Shell.
Art Director (Intern) at Cramer-Krasselt
August 1, 2016 - August 5, 2025
Supported creative projects including UX design, TV commercials, print, campaign extensions, and digital banners for brands including Corona, Porsche, Alzheimer’s Association, Six Flags, and Knott’s Scary Farm during an internship period.
Designer at MA+TH Entertainment Network
March 13, 2015 - March 13, 2015
Designed posters, brand identity elements, logos, and out-of-home advertising for prominent companies such as Viacom 18, UTV Motion Pictures, Phantom Films, Jack&Jones, Only, and Fun Cinemas while based in Mumbai, India.
Associate Creative Director (Freelance) at CHEMISTRY
February 2, 2025 - Present
Leading creative projects including rebranding, art direction, brand identity, and deck design for prominent brands such as Gametime, Porsche, and Blue Cross Blue Shields. Responsible for delivering high-quality creative strategies from February 2025 to present in Toronto.

Education

M.S. at VCU Brandcenter
January 1, 2017 - January 1, 2017
M.S.: Experience Design at VCU Brandcenter
January 1, 2017 - December 31, 2017

Qualifications

ADDY® Award Winner
January 1, 2020 - August 5, 2025
ADDY® Award Winner
January 1, 2021 - August 5, 2025
Gold ADDY® 2021 [National]
January 1, 2021 - August 5, 2025
Silver ADDY® 2021 [National]
January 1, 2021 - August 5, 2025
Gold ADDY® 2020 [National]
January 1, 2020 - August 5, 2025
Silver ADDY® 2021 [Atlanta]
January 1, 2021 - August 5, 2025
Gold ADDY® 2020 [Atlanta]
January 1, 2020 - August 5, 2025
Silver ADDY® 2021 [Atlanta]
January 1, 2021 - August 5, 2025
Bronze ADDY® 2020 [Atlanta]
January 1, 2020 - August 5, 2025

Industry Experience

Consumer Goods, Media & Entertainment, Retail, Travel & Hospitality, Professional Services