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I’m Diana García Olvera, a visual creator and strategic director focused on audiovisual content, brand identity, and cohesive digital storytelling across platforms. I combine aesthetic sensitivity with technical execution to develop visual languages that feel intentional, consistent, and emotionally engaging—especially within tourism and creative sectors. Over the years, I’ve supported brands through visual direction, content strategy, photography production, and short-form video creation, while also managing social media presence, editorial calendars, and growth-oriented campaigns. I’m currently expanding my practice toward Brand direction that blends visuals, video editing, and strategic narrative.…I’m Diana García Olvera, a visual creator and strategic director focused on audiovisual content, brand identity, and cohesive digital storytelling across platforms. I combine aesthetic sensitivity with technical execution to develop visual languages that feel intentional, consistent, and emotionally engaging—especially within tourism and creative sectors. Over the years, I’ve supported brands through visual direction, content strategy, photography production, and short-form video creation, while also managing social media presence, editorial calendars, and growth-oriented campaigns. I’m currently expanding my practice toward Brand direction that blends visuals, video editing, and strategic narrative.

Diana García Olvera

Video Editor, Social Media Manager, Brand Designer, +1

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I’m Diana García Olvera, a visual creator and strategic director focused on audiovisual content, brand identity, and cohesive digital storytelling across platforms. I combine aesthetic sensitivity with technical execution to develop visual languages that feel intentional, consistent, and emotionally engaging—especially within tourism and creative sectors. Over the years, I’ve supported brands through visual direction, content strategy, photography production, and short-form video creation, while also managing social media presence, editorial calendars, and growth-oriented campaigns. I’m currently expanding my practice toward Brand direction that blends visuals, video editing, and strategic narrative.…I’m Diana García Olvera, a visual creator and strategic director focused on audiovisual content, brand identity, and cohesive digital storytelling across platforms. I combine aesthetic sensitivity with technical execution to develop visual languages that feel intentional, consistent, and emotionally engaging—especially within tourism and creative sectors. Over the years, I’ve supported brands through visual direction, content strategy, photography production, and short-form video creation, while also managing social media presence, editorial calendars, and growth-oriented campaigns. I’m currently expanding my practice toward Brand direction that blends visuals, video editing, and strategic narrative.

Available to hire

I’m Diana García Olvera, a visual creator and strategic director focused on audiovisual content, brand identity, and cohesive digital storytelling across platforms. I combine aesthetic sensitivity with technical execution to develop visual languages that feel intentional, consistent, and emotionally engaging—especially within tourism and creative sectors.

Over the years, I’ve supported brands through visual direction, content strategy, photography production, and short-form video creation, while also managing social media presence, editorial calendars, and growth-oriented campaigns. I’m currently expanding my practice toward Brand direction that blends visuals, video editing, and strategic narrative.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Visual Content Strategy & Brand Design at The Fives Beach Hotels & Residences

January 1, 2021 - January 1, 2022

Developed and executed content strategies across multiple business lines. Directed photography sessions and audiovisual production, defined aesthetic criteria, and ensured visual consistency across brands. Managed editorial calendars and wrote content aligned to strengthening brand digital presence, optimizing reach and engagement through performance metrics. Led website content creation including article writing and visual assets, designed branded visuals for internal and external communications, and collaborated with marketing teams on the visual structure of digital campaigns. Worked remotely with end-to-end project responsibility and supported promo production in collaboration with creative and operational teams.

Marketing / Growth & Visual Strategy at Gozoek (Marketing startup)

January 1, 2020 - January 1, 2021

Contributed to growth-oriented social media and digital marketing efforts in a startup environment, supporting content creation and brand positioning through coherent visual direction and measurable engagement objectives.

Social Media Manager / Visual Content Strategy at Hotel Xcaret Mexico

January 1, 2018 - January 1, 2019

Coordinated visual content strategy and direction as part of social brand management responsibilities. Supported photography sessions for guests, ensured strong composition and technical image quality, and collaborated with internal teams on promotional visual materials and campaign execution.

Social Brand Management at @ED STEBAN MACIAS (Social Brand Management)

January 1, 2018 - January 1, 2019

Managed social media and brand-aligned content direction for businesses in hospitality and related sectors. Developed visual strategy and branding consistency, supported creative direction, and contributed to growth-focused content planning.

Visual Creator / Photographer (Independent Practice)

January 1, 2015 - Present

Independent photography practice and content creation focused on brand identity development and cohesive visual language. Produced content for digital platforms and supported brand launches and digital presence development. Built organic and paid growth for social accounts by maintaining coherent visual direction and consistent brand storytelling.