Available to hire
Hi, I’m Dianahsani, an International ICT Business graduate with strong experience in Social Media Strategy, Digital Marketing, and Content Creation.
I’ve driven audience growth across brand and personal channels, delivering hundreds of millions of impressions, reach, and video views through strategic content and growth initiatives. I’m skilled in brand storytelling, campaign development, and performance analysis.
Skills
Experience Level
Expert
Expert
Language
English
Fluent
Indonesian
Fluent
Work Experience
Social Media Associate (Content Strategy & Platform Growth) at ASTRO
May 1, 2025 - PresentLead content strategy, planning, and execution across TikTok and Instagram to support brand growth and integrated campaigns. Managed high-volume operations with an average of 42 outputs weekly (170+ monthly assets) and 1,000+ organic TikTok posts. Contributed to 27M+ TikTok views, 15M+ reach, 29K+ follower growth, and 550K+ Instagram impressions. Supported major campaigns and cross-functional collaboration.
Freelance Content Creator & KOL at Self-Employed
January 1, 2020 - December 31, 2025Built and managed personal creator channels on TikTok and Instagram, focusing on lifestyle, beauty, travel, fashion, and entertainment. Grew audience to 103K+ followers with 5.8M+ total likes, and produced end-to-end content for sponsored campaigns.
Brand & Consumer Marketing Social Media Associate at Pluang
July 1, 2023 - April 1, 2025Increased engagement and reach with 100%+ growth; produced 861 posts generating 569K likes, 7.6K comments, 8.8K saves; generated 31.8M TikTok views through creative and data-driven content.
Corporate Communications Associate at Pluang
September 1, 2022 - July 1, 2023Led corporate social media campaigns to strengthen brand positioning; created high-impact content and collaborated across departments; analyzed metrics to refine strategy and boost audience growth.
Social Media Specialist at Pluang
September 1, 2021 - July 1, 2022Grew TikTok followers from 300K to 800K organically + paid; produced 2–5 posts daily; managed end-to-end production and reporting.
Social Media Strategist at Path is Chocolate
July 1, 2021 - January 1, 2022Built and implemented digital marketing strategy; conducted benchmarking and performance analysis; created engaging content and optimized campaigns.
Social Media Intern at Pluang
April 1, 2021 - August 1, 2021Scaled TikTok from 3K to 300K followers in 3 months; earned a full-time offer based on performance.
Supply Chain Intern at Bea Cukai Juanda Surabaya
August 1, 2020 - October 1, 2020Supported import verification and supply chain operations.
On-Air Host at Shopee
June 1, 2021 - September 1, 2021Hosted live sessions to boost sales; engaged audiences and presented product storytelling.
Education
Bachelor's Degree in International ICT Business at Telkom University
August 1, 2017 - September 1, 2021Student Exchange Program in Finance & Management at SolBridge University
February 1, 2019 - July 1, 2019ICT Short Exchange Program at Tokyo Institute of Technology
September 1, 2018 - September 1, 2018Qualifications
Green Belt – Lean Six Sigma
February 1, 2020 - October 1, 2020Business Requirements Analysis
September 1, 2020 - February 1, 2021Industry Experience
Media & Entertainment, Professional Services, Software & Internet, Retail, Education
Skills
Experience Level
Expert
Expert
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