Ambitious marketing student with a native understanding of digital platforms and a drive to evolve in the D2C (Direct-to-Consumer) space. Equipped with a high-performance workspace and a proactive mindset, I am ready to dedicate my creativity to a remote role. I excel at spotting social media trends and translating them into engaging content.
LinkedIn CORE SKILLS: Social Media Savvy — Advanced user of TikTok and Instagram; deep understanding of current trends, viral hooks, and video formats. Content Design — Proficient in Canva for creating high-impact visuals, logos, and promotional materials. Copywriting & Research — Currently building a portfolio of beauty and wellness deep-dives on Medium, focusing on ingredient analysis and consumer education. Tech-Fluent — Solid knowledge of Microsoft Office Suite and quick to adapt to new AI and project management tools.
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In this project, I developed a comprehensive content piece analyzing the ‘skincare-inspired’ marketing strategy of the Elseve Hyaluron Pure range.
The goal: To bridge the gap between scientific ingredient benefits (BHA & Hyaluronic Acid) and consumer needs.
My approach: > * Conducted in-depth research on active ingredients.
Created a 3-step ritual narrative to increase customer retention and product usage.
Focused on ‘clean-girl’ aesthetics and educational storytelling.
This analysis demonstrates my ability to create high-value content for the beauty and wellness industry, focusing on building brand authority and trust.
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