Creative, analytical, and trend-driven professional combining graphic design, digital arts, and branding with data-based storytelling. I turn complex insights into clear, impactful visuals and narratives. At Moodly I lead creative direction while building scalable systems across product, operations, and communication—integrating design strategy, social performance analytics, and automation/APIs with AI-assisted workflows to optimize costs and efficiency.

Diego Sanjuan Villanueva

Creative, analytical, and trend-driven professional combining graphic design, digital arts, and branding with data-based storytelling. I turn complex insights into clear, impactful visuals and narratives. At Moodly I lead creative direction while building scalable systems across product, operations, and communication—integrating design strategy, social performance analytics, and automation/APIs with AI-assisted workflows to optimize costs and efficiency.

Available to hire

Creative, analytical, and trend-driven professional combining graphic design, digital arts, and branding with data-based storytelling. I turn complex insights into clear, impactful visuals and narratives.

At Moodly I lead creative direction while building scalable systems across product, operations, and communication—integrating design strategy, social performance analytics, and automation/APIs with AI-assisted workflows to optimize costs and efficiency.

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Work Experience

CEO at Moodly
September 1, 2024 - September 1, 2024
CEO responsible for creation and expansion of a wellness brand. Developed marketing and corporate management strategies; integrated design knowledge with branding and public relations to build trusted relationships in the wellness and technology sectors; implemented innovative initiatives to drive growth and scale the business.
Founder & Creative Director at Moodly
January 1, 2023 - Present
Built Moodly’s brand from scratch, defining visual identity and storytelling principles across product and marketing. Led creative direction by translating market research, audience insights, and product data into infographics and strategic content. Implemented backend automation and AI-assisted workflows using REST APIs, Google Workspace, Anthropic Claude, and OAuth 2.0. Reduced infrastructure costs by 80% via usage analytics, API token caching, and intelligent model selection. Managed social accounts end-to-end (scheduling, community engagement, ideation, A/B testing, KPI reporting). Developed repeatable content frameworks aligned with audience behavior and wellness trends. Led sales and partnership development and represented the company in external meetings and collaborations.
3D Designer at Estudio Diseño 3D
June 1, 2022 - June 1, 2022
Developed advanced skills in 3D modeling, texturing and animation; contributed to creative projects requiring technical precision and aesthetic quality. Collaborated on design and execution for high-profile client projects.
Public Relations Manager at Ushuaïa Ibiza
August 1, 2019 - August 1, 2019
Managed relationships with VIP clients and international artists; coordinated events and promotional activities; developed marketing and communications strategies to improve the club's image; worked as part of a team to ensure client satisfaction and operational efficiency.
3D & Visual Designer at Freelance
January 1, 2019 - January 1, 2023
Created 3D environments, characters, and animated sequences for artistic and commercial projects with a focus on visual storytelling and technical quality. Produced motion graphics for digital and social campaigns aligned with platform-specific production needs. Developed visual identities and branded asset systems for clients. Built infographics and data visualizations to communicate complex information clearly. Crafted cinematic short-form compositions through lighting and camera work. Collaborated with clients and creative teams to refine concepts and deliver production-ready outputs.

Education

BA in Visual Effects & Digital Arts at Catalyst Institute for Creative Arts and Technology, Berlin
January 11, 2030 - July 24, 2026

Qualifications

Gestión Empresarial, Marketing Digital y Relaciones Públicas y Comunicación Estratégica
July 1, 2022 - October 1, 2022
Estudio Diseño 3D (Advanced 3D modeling, texturing and animation)
February 1, 2020 - June 1, 2022
Google Project Management Professional Certificate
January 11, 2030 - July 24, 2026
IBM Digital Marketing and Growth Hacking with GenAI
January 11, 2030 - July 24, 2026
Generative AI for Project Managers Specialization
January 11, 2030 - July 24, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Travel & Hospitality, Education
    Designer artist Portfolio
    Multidisciplinary designer with a solid background in digital arts, 3D design, and visual direction, focused on creating visual experiences with identity, coherence, and purpose. I combine artistic sensibility with a strategic mindset oriented towards branding, communication, and contemporary aesthetics. I have developed projects that fuse art, technology, and visual narrative, and I currently lead Moodly, a cosmetics and wellness brand that integrates design, branding, and social purpose from a holistic perspective. I seek to continue growing in creative environments where innovation, design, and visual culture meet.