Dilan KOCABEY

Main responsibilities: Brand identity & visual strategy: creation and redesign of graphic universes (print & digital), development of coherent and distinctive style guides. Webdesign & UX/UI: design of websites and mobile app interfaces (wireframes, mockups, prototypes), user testing and journey optimization. Digital & editorial design: creation of newsletters, e-books, web communication materials, catalogs & print editions. Branding & packaging: design of packaging (cosmetics, wellness, lifestyle), POS displays, swag & merchandising adaptations. Illustration & set design: creation of pictograms, patterns, posters, animated visuals, art direction for photoshoots (moodboards, sets, props).

Web project management & digital design: - Design and integration of responsive newsletters (Actito). - Webdesign and graphic styling of e-commerce and wholesale sites. - Import and update of product catalogs (new collections & archives). - Creation of visual identities for campaigns (banners, landing pages, web styling). - Participation in website redesign: art direction, content organization, product catalog implementation. - Support for digital art direction: moodboards, guidelines, visual storytelling. Brand image & visual production: - Support in managing photoshoots: assistance with planning, logistics, and timeline adherence. - Support for art direction (set design, product styling, mannequin dressing). - Follow-up on retouching and uploading assets in Press & Wholesale photo libraries. - Talent sourcing (models, photographers, stylists, influencers) and creative suppliers management. - Management of packshot photoshoots and multi-format adaptations. Social media content & iconography: - Creation of visual content (posts, stories, reels, social ads) for Instagram and other platforms.

> Declination of the graphic charter on the communication supports (press kit, newsletter, room sheet…). > Production of press kits. > Design and production of children's booklets for the exhibitions "La vie est un songe" by Clémence Seilles and "Les Nouvelles Babylones" a group exhibition coordinated by the curator Sandra Patron. > Helping to run children's workshops.