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I'm a results-driven SEO specialist with 6+ years of experience driving organic growth for global B2B and B2C brands across technical SEO, on-page optimisation, and local search. I excel at end-to-end SEO execution, collaborating with content, development, and design teams across AU, UK, and US time zones, and I leverage data-driven insights and AI-driven discovery to improve visibility, CTR, and site health.…I'm a results-driven SEO specialist with 6+ years of experience driving organic growth for global B2B and B2C brands across technical SEO, on-page optimisation, and local search. I excel at end-to-end SEO execution, collaborating with content, development, and design teams across AU, UK, and US time zones, and I leverage data-driven insights and AI-driven discovery to improve visibility, CTR, and site health.

Divya Shah

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I'm a results-driven SEO specialist with 6+ years of experience driving organic growth for global B2B and B2C brands across technical SEO, on-page optimisation, and local search. I excel at end-to-end SEO execution, collaborating with content, development, and design teams across AU, UK, and US time zones, and I leverage data-driven insights and AI-driven discovery to improve visibility, CTR, and site health.…I'm a results-driven SEO specialist with 6+ years of experience driving organic growth for global B2B and B2C brands across technical SEO, on-page optimisation, and local search. I excel at end-to-end SEO execution, collaborating with content, development, and design teams across AU, UK, and US time zones, and I leverage data-driven insights and AI-driven discovery to improve visibility, CTR, and site health.

Available to hire

I’m a results-driven SEO specialist with 6+ years of experience driving organic growth for global B2B and B2C brands across technical SEO, on-page optimisation, and local search.

I excel at end-to-end SEO execution, collaborating with content, development, and design teams across AU, UK, and US time zones, and I leverage data-driven insights and AI-driven discovery to improve visibility, CTR, and site health.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Advanced

Work Experience

SEO Analyst at Uplers (Mavlers)

January 1, 2023 - Present

Developed and executed SEO strategies for global clients, improving organic traffic by up to 45% across various sectors including E-commerce, Health, and FinTech. Delivered technical audits, implemented schema markups, and optimized Core Web Vitals, reducing load time by 30%. Created automated monthly SEO dashboards using Google Data Studio for campaign tracking and ROI reporting. Handled end-to-end client communication with international clients from Australia, the US, and the UK. Created customized SEO strategies tailored to business objectives. Worked across various project management tools such as Productive, ClickUp, and ProofHub.

Senior Associate, Digital Marketing at Dentsu (Merkle Sokrati)

January 1, 2023 - July 18, 2025

Conducted detailed keyword analysis and meta optimization to enhance visibility across Google SERPs. Collaborated with developers and designers to ensure SEO best practices were integrated into website updates. Managed SEO campaigns for clients in the Automobile and Health sectors, improving keyword rankings by over 60% in 6 months.

Associate SEO Executive at Futurism Technologies

August 31, 2022 - July 18, 2025

Led SEO strategies (on-page, off-page, and technical) for B2B SaaS and service-based clients. Reduced bounce rates by 25% through improved internal linking and content structure. Spearheaded a 100+ page website migration while preserving SEO equity and rankings.

Digital Marketing Intern at Digitize Brand Hub

August 31, 2019 - July 18, 2025

Performed keyword research and optimized website/blog content to boost organic reach. Used Google Analytics to generate weekly performance reports and strategic insights.

SEO Analyst at Uplers (Mavlers)

January 1, 2023 - Present

Developed and executed SEO strategies for global clients, improving organic traffic by up to 45% across various sectors including E-commerce, Health, and FinTech. Delivered technical audits, implemented schema markups, and optimized Core Web Vitals, reducing load time by 30%. Created automated monthly SEO dashboards using Google Data Studio for campaign tracking and ROI reporting. Handled end-to-end client communication. Worked with international clients from Australia, the US, and the UK. Created customized SEO strategies tailored to business objectives. Used project management tools like Productive, ClickUp, and ProofHub.

Senior Associate, Digital Marketing at Dentsu (Merkle Sokrati)

January 1, 2023 - July 18, 2025

Conducted detailed keyword analysis and meta optimization to enhance visibility across Google SERPs. Collaborated with developers and designers to integrate SEO best practices into website updates. Managed SEO campaigns for clients in the Automobile and Health sectors, improving keyword rankings by over 60% in 6 months.

Associate SEO Executive at Futurism Technologies

August 31, 2022 - July 18, 2025

Digital Marketing Intern at Digitize Brand Hub

August 31, 2019 - July 18, 2025

Performed keyword research and optimized website/blog content to boost organic reach. Used Google Analytics to generate weekly performance reports and strategic insights.

Associate SEO Executive at Futurism Technologies

September 1, 2019 - August 1, 2022

Led SEO audits, on-page and off-page optimization, keyword research, meta tag optimization (titles, descriptions, and H1–H3), URL slug optimization, internal linking, and content optimization to boost organic rankings and traffic. Implemented data-driven strategies using GA4, SEMrush, Ahrefs, Screaming Frog, and Looker Studio; collaborated with content and development teams across B2B and B2C sectors.

Senior Associate, Digital Marketing at Dentsu Merkle

October 1, 2022 - January 1, 2023

Implemented end-to-end SEO and digital marketing initiatives, conducted in-depth keyword research, on-page and off-page optimization, and content optimization. Managed client communications and supported AI-assisted visibility strategies across multiple industries.

SEO Analyst at Uplers Solutions (Mavlers)

October 1, 2023 - Present

Led AI-driven SEO and LLM-aligned optimisation initiatives, improving visibility across Google AI Overviews, generative SERPs, and traditional search results; drove a 120% increase in organic traffic within 8 months; reduced technical SEO issues by 60% by resolving crawlability, indexation, Core Web Vitals, and structured data gaps; designed Looker Studio dashboards integrating GA4 and GSC, contributing to a 25% uplift in CTR on high-intent pages; collaborated with content, development, and design teams across AU, UK, and US time zones.

Senior Associate – Digital Marketing (SEO) at Dentsu – Merkle Sokrati

October 1, 2022 - October 1, 2023

Executed SEO strategies for enterprise clients, improving keyword rankings and organic visibility across competitive markets; performed in-depth keyword research and on-page optimisation; analysed performance using Google Analytics and Google Search Console to deliver actionable optimisation insights; maintained regular client communication to align SEO outcomes with business objectives.