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Digital marketing and business development professional with 15+ years of experience in e-commerce, paid advertising, and performance marketing. Specialized in email marketing strategy and automation (Klaviyo), social media management, and conversion optimization. Proven ability to design high-converting campaigns and lead teams to deliver measurable business results.…

Dora Vaz de Figueiredo

Marketing Strategist, Brand Strategist, Growth Marketer, +2

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Digital marketing and business development professional with 15+ years of experience in e-commerce, paid advertising, and performance marketing. Specialized in email marketing strategy and automation (Klaviyo), social media management, and conversion optimization. Proven ability to design high-converting campaigns and lead teams to deliver measurable business results.…

Available to hire

Digital marketing and business development professional with 15+
years of experience in e-commerce, paid advertising, and
performance marketing. Specialized in email marketing strategy
and automation (Klaviyo), social media management, and
conversion optimization. Proven ability to design high-converting
campaigns and lead teams to deliver measurable business results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Portuguese

Fluent

English

Fluent

Work Experience

Team Leader / Marketing Manager at Linlab – Digital Agency

November 2, 2020 - April 20, 2022

Lead team and manage national and international e-commerce projects. Create and manage POP BUSTER e-commerce, KPI reports, and coordinate marketing strategies.

Business Development Manager at Flora Moda

January 1, 2017 - November 1, 2020

Manage private label and ANASO USA clients; research new markets and clients. Coordinate production, sourcing, and B2B commercial relationships.

Marketing / Web Marketing Manager at AN ASO USA

November 1, 2011 - January 31, 2019

Developed digital strategies to increase brand visibility, website traffic, and sales. Created social media campaigns and tracked performance metrics. Designed and implemented email marketing campaigns to enhance customer engagement and retention.