Hello, I’m Dorcas Gitau, a creative and detail-oriented copywriter with a strong foundation in English and Literature. I craft engaging blog posts, product descriptions, and marketing copy, with a focus on SEO writing, research, and editing. I’m passionate about helping brands connect with audiences through persuasive storytelling and delivering content that resonates across channels.…

Dorcas Gitau

Hello, I’m Dorcas Gitau, a creative and detail-oriented copywriter with a strong foundation in English and Literature. I craft engaging blog posts, product descriptions, and marketing copy, with a focus on SEO writing, research, and editing. I’m passionate about helping brands connect with audiences through persuasive storytelling and delivering content that resonates across channels.…

Available to hire

Hello, I’m Dorcas Gitau, a creative and detail-oriented copywriter with a strong foundation in English and Literature. I craft engaging blog posts, product descriptions, and marketing copy, with a focus on SEO writing, research, and editing.

I’m passionate about helping brands connect with audiences through persuasive storytelling and delivering content that resonates across channels.

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Language

English
Fluent
French
Intermediate
Swahili
Fluent

Work Experience

Freelance Copywriter at Self-employed / Personal Client
January 1, 2023 - Present
Delivered content for blogs and product descriptions, meeting client requirements; Researched topics thoroughly to produce accurate and engaging content; Ensured all content was SEO-friendly and plagiarism-free.
Amazon Product Listing Assistant at Amazon Seller
January 1, 2024 - Present
Created and optimized product descriptions and titles with persuasive copy to improve sales; Researched keywords and applied SEO strategies to increase product visibility; Edited and proofread product listings to ensure accuracy, clarity, and engagement; Managed data entry of product details in spreadsheets and online platforms with high accuracy.
Amazon Product Listing Assistant at Amazon Seller
January 1, 2024 - Present
Created and optimized product descriptions and titles with persuasive copy to improve sales. Researched keywords and applied SEO strategies to increase product visibility. Edited and proofread product listings to ensure accuracy, clarity, and engagement. Managed data entry of product details in spreadsheets and online platforms with high accuracy.
Freelance Copywriter at Self-employed
January 1, 2023 - Present
Delivered content for blogs and product descriptions, meeting client requirements. Researched topics thoroughly to produce accurate and engaging content. Ensured all content was SEO-friendly and plagiarism-free.
Amazon Product Listing Assistant (Amazon Seller) at Amazon Seller
January 1, 2024 - Present
Created and optimized product descriptions and titles with persuasive copy to improve sales. Researched keywords and applied SEO strategies to increase product visibility. Edited and proofread product listings to ensure accuracy, clarity, and engagement. Managed data entry of product details in spreadsheets and online platforms with high accuracy.
Freelance Copywriter (personal client) at Self-employed
January 1, 2023 - Present
Delivered content for blogs and product descriptions, meeting client requirements. Researched topics thoroughly to produce accurate and engaging content. Ensured all content was SEO-friendly and plagiarism-free.
Amazon Product Listing Assistant (Amazon seller) at Amazon Seller
January 1, 2024 - Present
Created and optimized product descriptions and titles with persuasive copy to improve sales. Researched keywords and applied SEO strategies to increase product visibility. Edited and proofread product listings to ensure accuracy, clarity, and engagement. Managed data entry of product details in spreadsheets and online platforms with high accuracy.
Freelance Copywriter (Personal Client)
January 1, 2023 - Present
Delivered content for blogs and product descriptions, meeting client requirements. Researched topics thoroughly to produce accurate and engaging content. Ensured all content was SEO-friendly and plagiarism-free.
Amazon Product Listing Assistant at Amazon seller
January 1, 2024 - Present
Created and optimized product descriptions and titles with persuasive copy to improve sales. Researched keywords and applied SEO strategies to increase product visibility. Edited and proofread product listings. Managed data entry of product details in spreadsheets and online platforms with high accuracy.

Education

Certificate in Digital Marketing (SEO and Content Writing) at HubSpot Academy
January 11, 2030 - September 26, 2025
Bachelor of Arts in English and Literature at University of Nairobi
January 11, 2030 - September 26, 2025
Bachelor of Arts in Journalism and Mass Communication at University of Nairobi
January 1, 2021 - January 1, 2023
Bachelor of Arts in Journalism and Mass Communication at University of Nairobi
January 1, 2021 - December 31, 2023
Bachelor of Arts in English and Literature at University of Nairobi
January 1, 2024 - September 26, 2025
Certificate in Digital Marketing (SEO and Content Writing) at HubSpot Academy
January 11, 2030 - September 26, 2025
Certificate in Digital Marketing (SEO and Content Writing) at HubSpot Academy
January 11, 2030 - September 26, 2025
Bachelor of Arts in English and Literature at University of Nairobi
January 1, 2024 - September 26, 2025
Bachelor of Arts in Journalism and Mass Communication at University of Nairobi
January 1, 2021 - December 31, 2023
Certificate in Digital Marketing (SEO and Content Writing) at HubSpot course
January 11, 2030 - September 26, 2025
Bachelor of Arts in English and Literature at University of Nairobi
January 1, 2024 - September 26, 2025
Bachelor of Arts in Journalism and Mass Communication at University of Nairobi
January 1, 2021 - December 31, 2023
Certificate in Digital Marketing (SEO and Content Writing) at HubSpot Academy
January 11, 2030 - September 26, 2025
Bachelor of Arts in English and Literature at University of Nairobi
January 1, 2024 - September 26, 2025
Bachelor of Arts in Journalism and Mass Communication at University of Nairobi
January 1, 2021 - December 31, 2023

Qualifications

Certificate in Digital Marketing (SEO and Content Writing)
January 11, 2030 - September 26, 2025
HubSpot Academy Certificate
January 11, 2030 - September 26, 2025
Certificate in Digital Marketing (SEO and Content Writing)
January 11, 2030 - September 26, 2025

Industry Experience

Media & Entertainment, Education, Professional Services
    uniE621 Promotional Email compaign
    A client in the fitness and wellness industry asked me to create a promotional email campaign to boost sign-ups for their new online yoga classes. Their goals were: Drive more clicks to the landing page.Keep the tone motivational yet professional.Align with their brand voice: calm, empowering, and community-focused. I studied competitors for email marketing strategies in the wellness space for yoga classes. Client wanted a slightly more urgent CTA. branding…
    paper Amazon product description for stainless Steel Insulated water Bottle
    A small eco-friendly brand needed an Amazon product listing for their new stainless steel insulated water bottle. The goal was to highlight its temperature retention, emphasize sustainability, and optimize for Amazon search. I began by researching relevant keywords, reviewing competitor listings, and analyzing customer reviews to uncover common concerns such as leak-proofing, durability, and portability. Using these insights, I created a keyword-rich title, scannable bullet points, and a persuasive product description. Examples of the copy include the title: “Stainless Steel Insulated Water Bottle – 24oz, Leak-Proof, Double-Walled, BPA-Free”; a bullet point: “24-Hour Cold, 12-Hour Hot – Stay refreshed all day.”; and a description excerpt: “Stay refreshed wherever life takes you. Whether at the gym, office, or outdoors, this bottle keeps drinks ice-cold for 24 hours or hot for 12—without leaks or spills.” The final result was polished, benefit-driven copy ready for Amazon Seller Central. By blending keywords with persuasive messaging, the listing was positioned to stand out from competitors and increase conversions. pdf…