Hello. As a provider of innovative design solutions, I am dedicated to empowering businesses with visually compelling branding and digital assets.
Hello. As a provider of innovative design solutions, I am dedicated to empowering businesses with visually compelling branding and digital assets. I am here to help you elevate your brand presence and make a lasting impact! With extensive experience leading creative design efforts across diverse sectors, I excel in delivering high-quality visual assets for both print and digital media, driving consistency and innovation.
This business case brochure showcases a sampling of pages that draws inspiration from the typography trend of block text with a background fill. I had fun with a bold color palette that perfectly complements the client's brand. Pages also include custom infographics I illustrated. graphicdesigner illustrator
This Ebook project involved creating an informative guide to generative AI attacks tailored for a technology audience, adhering to strict brand guidelines while presenting a wealth of content in a clean and digestible format. graphicdesigner
This recent project, branding for Partner Science, was inspired by futuristic science and technology. After developing the logo and brand system—color palette, typography, visual tone—I was responsible for designing the eBook layout, which contained A LOT of content. The main challenge was making it feel digestible and engaging without sacrificing professionalism, especially for a B2B tech audience. I leaned into clean hierarchy, thoughtful spacing, and custom AI-generated visuals that gave the piece a unique, futuristic feel. logo branding graphicdesigner
This brand transformation was for a local Colorado Broadband Provider. Their logo was good as is, but the overall brand needed a reinvention. I started with a new color palette that introduced bright accent colors, then developed Brand Guidelines, and created a full suite of templates and assets, giving them a more polished and credible look. Here you'll find just a small sampling of some of those assets. branding designer
Recently, I led a full brand transformation for a client called Midwest Video Solutions, who were ready to move away from a dated, corporate identity and reinvent themselves as ‘Whitepaw Solutions.’ They wanted a brand that felt fun, modern, and distinct from competitors, and I was given creative ownership over the evolution of their visual identity. I introduced a fresh, energetic color palette with neon accents like blue and purple to add vibrancy, while grounding the core colors to avoid anything too trendy or short-lived. I also developed a set of consistent brand elements, including a stylized fox logo and a wave-inspired line motif, that could flex across digital and print touchpoints. The key was finding a balance: pushing the brand in a bold new direction while ensuring enough structure and cohesion so that every asset still felt unmistakably ‘Whitepaw.’ The client has been thrilled with how unified—and standout—their new brand feels. branding logo
Here you'll find a diverse collection of logo designs created for various clients over recent years. From minimal and modern to elegant and timeless, I'm committed to delivering unique designs that perfectly represent the clients' brands. logo branding
Developed and implemented a cohesive visual identity organization-wide, ensuring brand consistency across brochures, case studies, white papers, presentations, and trade show booths. Sole designer for rebranded templates collaborating with product marketers to align content with a strong, unified visual direction. Managed and mentored a Junior Designer to foster skill growth and uphold quality standards. Proposed and launched the use of ION, an interactive content creation platform, to enhance engagement through interactive infographics, ebooks, white papers, and landing pages. Led design for digital marketing campaigns producing assets for display ads, social media, landing pages, and infographics. Partnered with sales and internal teams to elevate presentations with custom graphics under tight deadlines.
Led all creative design efforts across a wide range of B2B technology clients, ensuring brand consistency while adapting to unique guidelines. Designed and delivered impactful assets across print and digital media including logos, brand systems, brochures, case studies, presentations, websites, infographics, digital ads, event graphics, and RFP materials. Spearheaded a full company rebrand featuring a new logo, website redesign, refreshed brand guidelines, and a modern color palette with flexible design elements. Integrated AI-enhanced design tools to streamline ideation and improve productivity. Managed and delegated work to contract specialists, ensuring timely project delivery and maintaining high design standards.
Developed and implemented cohesive visual identity across the organization for collateral including brochures, white papers, presentations, and trade show booths. Sole designer for rebranded templates collaborating with product marketers. Managed and mentored a Junior Designer. Launched ION interactive content platform enabling interactive infographics and ebooks to improve engagement. Led design for digital marketing campaigns and partnered with sales and internal teams to elevate presentations with custom graphics under tight deadlines.
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