I am a dynamic marketing specialist with over three years of experience in gaming and mobile app growth. My expertise lies in driving organic installs and user engagement through various strategies and platforms.…

Dur E Kainat Alvi

I am a dynamic marketing specialist with over three years of experience in gaming and mobile app growth. My expertise lies in driving organic installs and user engagement through various strategies and platforms.…

Available to hire

I am a dynamic marketing specialist with over three years of experience in gaming and mobile app growth. My expertise lies in driving organic installs and user engagement through various strategies and platforms.

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Language

English
Advanced
Urdu
Fluent

Work Experience

App Growth & User Acquisition Executive at Techguardian services
August 1, 2025 - October 1, 2025
Optimized Apple Search Ads campaigns to boost app installs and visibility in competitive categories. Created engaging short-form videos and managed TikTok & Instagram accounts, applying best practices to increase organic reach and engagement.
Performance Marketing Executive at Mizon llp
November 1, 2020 - February 1, 2023
Executed Google Ads and Facebook Ads campaigns for mobile games, generating creative video concepts and managing YouTube strategies that improved targeting and conversions. Led ASO efforts with advanced keyword analysis and wrote optimized descriptions for multiple apps.
ASO Expert at Plasma IT solutions
June 1, 2019 - May 1, 2020
Performed in-depth keyword research and crafted high-converting game descriptions, significantly improving store rankings and organic visibility.

Education

BS COMPUTER SCIENCE at University of central punjab
January 1, 2015 - January 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Gaming, Media & Entertainment