Senior Paid Media Strategist | PPC & Performance Marketing Expert | Google Ads, Meta Ads & Digital Advertising Strategy | Driving ROI & Growth I’m a freelance PPC and paid media specialist with over seven years of experience managing Google Ads, Meta Ads, and multi-channel acquisition strategies for brands across e-commerce, and service businesses. My approach blends rigorous data analysis, conversion-focused optimization, and clear storytelling that helps clients understand not just what’s happening, but why it matters. I’ve built and scaled campaigns from the ground up, implemented custom tracking infrastructure in Google Tag Manager and Google Analytics, and delivered measurable improvements in ROAS, CPL, and customer lifetime value. Beyond channel execution, I operate as a strategic partner. Helping founders, CMOs, and agencies diagnose growth bottlenecks, consolidate insights across platforms, and turn performance data into actionable roadmaps. Whether auditing an underperforming account, crafting full-funnel strategies, or standing up robust reporting in Looker Studio, I focus on efficient growth, clean communication, and operational excellence. My work centers on creating scalable systems, improving decision-making, and helping brands grow with clarity and confidence.…Senior Paid Media Strategist | PPC & Performance Marketing Expert | Google Ads, Meta Ads & Digital Advertising Strategy | Driving ROI & Growth I’m a freelance PPC and paid media specialist with over seven years of experience managing Google Ads, Meta Ads, and multi-channel acquisition strategies for brands across e-commerce, and service businesses. My approach blends rigorous data analysis, conversion-focused optimization, and clear storytelling that helps clients understand not just what’s happening, but why it matters. I’ve built and scaled campaigns from the ground up, implemented custom tracking infrastructure in Google Tag Manager and Google Analytics, and delivered measurable improvements in ROAS, CPL, and customer lifetime value. Beyond channel execution, I operate as a strategic partner. Helping founders, CMOs, and agencies diagnose growth bottlenecks, consolidate insights across platforms, and turn performance data into actionable roadmaps. Whether auditing an underperforming account, crafting full-funnel strategies, or standing up robust reporting in Looker Studio, I focus on efficient growth, clean communication, and operational excellence. My work centers on creating scalable systems, improving decision-making, and helping brands grow with clarity and confidence.WWWW…