Available to hire
I am Enrico Danese, a Marketing Executive with over 20 years of experience driving digital transformation for brands through CRM, e-commerce, and omnichannel marketing. I design and implement high-performance customer journeys and loyalty programs, leading cross-functional teams and launching digital platforms.
I am passionate about leveraging data to boost customer retention and lifetime value, and I explore emerging technologies, including blockchain, to innovate customer experiences. I enjoy turning complex challenges into clear strategies that deliver measurable growth and stronger customer relationships.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
German
Intermediate
Work Experience
Temporary Manager | Head of Marketing, E-commerce & CRM Strategist
May 1, 2019 - November 22, 2025Providing interim executive management and strategic consulting for companies undergoing digital transformation and growth. Taking on temporary leadership roles (Head of Marketing, E-commerce Manager, Marketing Manager) to drive strategy and guide teams during transition or expansion phases. Designing and implementing omnichannel strategies, customer journeys, and e-commerce growth plans. Optimizing CRM, loyalty programs, and marketing automation to improve retention, lead nurturing, and conversion rates. Supporting C-level executives in organizational restructuring, new business launches, and digital innovation initiatives. Experienced in emerging technologies, including blockchain applications for marketing and customer experience.
Head of Marketing (Temporary) at Swiss Care
July 31, 2025 - July 31, 2025Led strategic transition from direct sales to integrated affiliation marketing model; achieved notable e-commerce growth with constrained budget. CRM performance improvements and team restructuring after turnover; supported CEO with business analysis, sales forecasting, and organizational strategy.
Founder at Fantastike
May 31, 2025 - May 31, 2025Launched a health food startup focusing on gourmet salads; identified market needs and developed innovative solutions; responsibilities included marketing automation and data analytics, project leadership, and strategic marketing & business innovation.
Founder & Marketing Lead at Drittiacasa.it
December 31, 2021 - December 31, 2021Founded and managed an eCommerce platform for fruit and vegetable delivery during the pandemic; developed strategic partnerships to foster collaborations and growth opportunities.
Marketing Manager (Temporary) at Aquardens
April 30, 2020 - April 30, 2020Led marketing for the medical division; launched a proprietary cosmetic line; set up automation flows on the existing CRM.
Digital Marketing Manager & Strategist at MWD
April 30, 2019 - April 30, 2019Developed and implemented digital marketing strategies to enhance engagement and brand awareness; coordinated teams and developed omnichannel strategies (web, app, e-commerce); lead generation via automated funnels; SEO/SEM, social advertising, proximity and mobile marketing.
E-commerce Manager & Digital Project Manager at e-One
March 31, 2018 - March 31, 2018Managed outsourced e-commerce projects; launched online platforms.
Head of Digital & Digital Strategist at Studium Group
March 31, 2018 - March 31, 2018Created and implemented digital strategies for enterprise clients; optimized inbound marketing and lead generation campaigns; marketing automation and CRM.
Web Marketing Specialist at Veronafiere
August 31, 2013 - August 31, 2013Digital strategies for events and exhibitions; CRM replatforming and privacy compliance; E-ticketing system refactoring.
Head of Marketing (Temporary) at Swiss Care
July 1, 2025 - July 1, 2025Led strategic transition from direct sales to integrated affiliation marketing model. Achieved +19% e-commerce growth in nutrition and cosmetics (2024) with -23% budget; +25% pet food e-commerce growth (2024). CRM performance improved by +23% with actionable contact growth +307%. Reorganized and led the new marketing team post turnover. Supported CEO in business analysis, sales forecasting, and organizational strategy.
Founder at Fantastike
May 1, 2025 - May 1, 2025Launched a health food startup in Verona, focusing on gourmet salads and nutritious products. Identified market needs and developed innovative solutions.
Project Manager at Keidee (Creative Agency) / Envicon (Health Care) / Blue Note Milano (Music Events) / Cose di mare (Design Lab)
January 31, 2009 - January 31, 2009Held multiple roles including Project Manager and Marketing PR across creative agencies and healthcare, music events, and design labs.
Education
Diploma at Liceo Classico Alle Stimate - Verona
January 1, 1995 - December 31, 1995Studies in Public Relations at IULM University - Milan
January 1, 1997 - December 31, 2003Studies in Foreign Languages and Literature at IULM University - Milan
January 1, 1996 - December 31, 1996Qualifications
HubSpot Academy – Inbound Marketing
January 11, 2030 - November 22, 2025Blockchain, Crypto Economy – Advanced Courses
January 11, 2030 - November 22, 2025Decentralized Finance – Advanced Courses
January 11, 2030 - November 22, 2025HubSpot Academy – Inbound Marketing
January 1, 2019 - November 22, 2025o
January 1, 2020 - November 22, 2025Industry Experience
Software & Internet, Media & Entertainment, Professional Services, Retail, Healthcare
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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