I am an experienced business development and marketing professional with expertise in social media marketing, SEO, project and client management. I have worked extensively in Singapore and Malaysia overseeing sales pipelines and client onboarding, while developing strong skills in negotiation, training and strategy creation. My background includes proficiency in computer software tools like Google Workspace, Excel, Apollo, Trello, and Mailchimp, supported by a solid educational foundation in Business Administration from Ningbo University in China. Throughout my career, I have taken lead roles in managing client relationships and sales teams, driving significant revenue growth and securing key meetings with prestigious clients such as Pierre Cardin and The North Face Singapore. I am a bilingual and fast learner with a passion for continuous professional development and delivering successful project outcomes in dynamic environments.

Shalindrika (Edwin)

I am an experienced business development and marketing professional with expertise in social media marketing, SEO, project and client management. I have worked extensively in Singapore and Malaysia overseeing sales pipelines and client onboarding, while developing strong skills in negotiation, training and strategy creation. My background includes proficiency in computer software tools like Google Workspace, Excel, Apollo, Trello, and Mailchimp, supported by a solid educational foundation in Business Administration from Ningbo University in China. Throughout my career, I have taken lead roles in managing client relationships and sales teams, driving significant revenue growth and securing key meetings with prestigious clients such as Pierre Cardin and The North Face Singapore. I am a bilingual and fast learner with a passion for continuous professional development and delivering successful project outcomes in dynamic environments.

Available to hire

I am an experienced business development and marketing professional with expertise in social media marketing, SEO, project and client management. I have worked extensively in Singapore and Malaysia overseeing sales pipelines and client onboarding, while developing strong skills in negotiation, training and strategy creation. My background includes proficiency in computer software tools like Google Workspace, Excel, Apollo, Trello, and Mailchimp, supported by a solid educational foundation in Business Administration from Ningbo University in China.

Throughout my career, I have taken lead roles in managing client relationships and sales teams, driving significant revenue growth and securing key meetings with prestigious clients such as Pierre Cardin and The North Face Singapore. I am a bilingual and fast learner with a passion for continuous professional development and delivering successful project outcomes in dynamic environments.

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Experience Level

Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Advanced
Chinese
Beginner

Work Experience

Senior Business Development Executive at Linus Publishing Inc - The Pinnacle Creative Singapore
December 1, 2023 - Present
Developed and implemented a central CRM system and managed sales pipeline across Singapore and Malaysia. Led meetings with prospective clients, drafted project briefs for internal teams, collaborated on presentations and proposals, negotiated and closed clients. Strategized outreach, created templates, managed targeted sales plans, and mentored two sales teams focusing on skills development and market strategies. Oversaw client onboarding, ongoing project management, invoicing, and upselling additional services.
Marketing Executive at Linus Publishing Inc - The Pinnacle Creative Singapore
December 1, 2023 - August 14, 2025
Handled marketing duties including promoting and marketing creative services like social media brand strategy, brand guides, web design & development, SEO & SEM. Coordinated reports and monthly review meetings and secured meetings with key clients such as Pierre Cardin and The North Face Singapore.
Junior Executive at Linus Publishing Inc - The Pinnacle Creative Singapore
August 1, 2022 - August 14, 2025
Supported marketing related tasks and logistics arrangements for client projects and shipping.
Business Development Executive at The Pinnacle Creative Singapore
December 1, 2021 - August 14, 2025
Led lead generation and sales efforts during training program in Singapore. Oversaw meetings and client engagements focused on generating SGD 100K+ revenues in 12 months.
Company Owner at Wiprose International Company
July 1, 2019 - August 14, 2025
Owned and operated a business specializing in importing and resale of event furniture from partners in China.
Assistant for Sales and Market Developer at Ningbo Topasia International Logistics Co. Ltd
July 1, 2016 - August 14, 2025
Marketed and arranged logistics services and shipping of cargo.

Education

Bachelor Of Business Administration at Ningbo University China
September 1, 2012 - July 1, 2016
Chinese Language HSK Level 1 at University of Nanjing China
September 1, 2011 - July 1, 2012

Qualifications

Chinese Language HSK Level 1
September 1, 2011 - July 1, 2012
Cambridge International Examination GCE A/L
January 11, 2030 - August 14, 2025

Industry Experience

Professional Services, Transportation & Logistics, Retail, Software & Internet, Media & Entertainment