In-Person / Online Workshop: Brand You — Stand Out, Show Up, Succeed

Project Type: Career Readiness Workshop / Learning Experience Design
Duration: 1 Hour
Audience: University students preparing for internships, first-time job seekers, or early-career roles
Facilitator: Eiman Farrukh

Overview

Designed to enhance work readiness, this interactive session equips students with practical strategies to:

• Build personal brand clarity
• Craft AI-optimized resumes
• Confidently navigate interviews

Through guided exercises, students also develop a future-facing career narrative aligned with industry expectations.

Key Features

• Power Persona Icebreaker:
  Students identify with archetypes (The Strategist, The Visionary, The Connector, etc.) to explore strengths for resumes and interviews.

• Modern Hiring Trends Mini-Talk:
  Overview of 2025 recruitment practices, AI-based resume scanning, and hybrid interviews.

• Resume Reboot Activity:
  Hands-on evaluation of mock resumes to learn ATS-friendly formatting, keyword optimization, and quantifiable achievements.

• Mock Interview Challenge:
  Peer-reviewed live practice using STAR methodology to enhance confidence and communication skills.

• Future You Bio:
  Guided storytelling exercise to draft a career-oriented LinkedIn summary or elevator pitch.

• Wrap-Up & Takeaways:
  Emphasis on visibility, experimentation, and growth mindset.

Resources Provided

• AI-Friendly Resume Checklist
• Future You Bio Template
• LinkedIn Headline Formulas
• AI-powered mock interview tools

Impact

This session merges storytelling, gamification, and actionable career tools to help students translate self-awareness into market-ready professional profiles, enhancing:

• Confidence
• Clarity
• Employability

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