Available to hire
I’m Elaine Chen, a results-driven Lead Product Designer with 7 years of experience shaping complex internal tools and consumer-facing web and mobile products. I specialize in building 0–1 enterprise platforms, streamlining intricate workflows, and elevating user experiences at scale. Most recently, I led core B2B products that support hotel operations at Sonder by Marriott Bonvoy.
I thrive in cross-functional environments and have a track record of turning strategy into tangible UX outcomes through collaborative processes and hands-on design execution.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Work Experience
Lead Product Designer (UX/UI Lead) at Sonder by Marriott Bonvoy
January 1, 2023 - November 1, 2025Led end-to-end design for the Sonder × Marriott integration, enabling seamless migration of ~100K reservations and achieving guest and employee satisfaction scores of 4.2 and 4.0 respectively. Reduced customer support costs by 27% through a self-serve verification system. Drove $2.8M annual hotel operations cost savings by delivering a 0–1 risk analysis automation platform deployed across North America and EMEA. Mentored two senior designers and improved design process efficiency by 15% via streamlined handoffs and rituals. Introduced Design × Product × Engineering collaboration to center UX in strategy and roadmap planning.
Product Designer at T&T Supermarket (Loblaw Affiliate)
December 1, 2020 - January 1, 2023Designed T&T’s first e-commerce shopping app from 0–1, scaling to 1M active users in two years. Redesign of checkout flows increased order completion by 14.6%. Built a content management and design system that improved workflow efficiency across e-commerce operations and design by 40% and strengthened brand consistency.
Founding Designer at Toasta Ltd
June 1, 2018 - November 1, 2020Founding designer for a client-focused practice; helped Focus Beauty develop an end-to-end UX and product strategy through user research, contributing to a $400K angel funding. Managed the full business cycle—from client acquisition to service delivery—achieving profitability within one year.
Education
B.A. Visual Communication at OCAD University
January 1, 2014 - January 1, 2018Qualifications
Industry Experience
Retail, Software & Internet, Travel & Hospitality, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Hire a Product Designer
We have the best product designer experts on Twine. Hire a product designer in Toronto today.