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I am a creative and experienced digital designer with over 10 years of freelance and agency work. I specialize in branding, UI/UX, and digital campaigns, delivering visually compelling solutions across web, mobile, and print. I enjoy collaborating with clients and cross-functional teams, mentoring junior designers, and managing end-to-end design projects from concept to delivery. I am passionate about creating engaging, user-centered experiences and strive to craft brands and interfaces that are both aesthetically pleasing and highly functional.…I am a creative and experienced digital designer with over 10 years of freelance and agency work. I specialize in branding, UI/UX, and digital campaigns, delivering visually compelling solutions across web, mobile, and print. I enjoy collaborating with clients and cross-functional teams, mentoring junior designers, and managing end-to-end design projects from concept to delivery. I am passionate about creating engaging, user-centered experiences and strive to craft brands and interfaces that are both aesthetically pleasing and highly functional.

Elani Botha

Graphic Designer, Designer, UI Designer, +4

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I am a creative and experienced digital designer with over 10 years of freelance and agency work. I specialize in branding, UI/UX, and digital campaigns, delivering visually compelling solutions across web, mobile, and print. I enjoy collaborating with clients and cross-functional teams, mentoring junior designers, and managing end-to-end design projects from concept to delivery. I am passionate about creating engaging, user-centered experiences and strive to craft brands and interfaces that are both aesthetically pleasing and highly functional.…I am a creative and experienced digital designer with over 10 years of freelance and agency work. I specialize in branding, UI/UX, and digital campaigns, delivering visually compelling solutions across web, mobile, and print. I enjoy collaborating with clients and cross-functional teams, mentoring junior designers, and managing end-to-end design projects from concept to delivery. I am passionate about creating engaging, user-centered experiences and strive to craft brands and interfaces that are both aesthetically pleasing and highly functional.

Available to hire

I am a creative and experienced digital designer with over 10 years of freelance and agency work. I specialize in branding, UI/UX, and digital campaigns, delivering visually compelling solutions across web, mobile, and print. I enjoy collaborating with clients and cross-functional teams, mentoring junior designers, and managing end-to-end design projects from concept to delivery.

I am passionate about creating engaging, user-centered experiences and strive to craft brands and interfaces that are both aesthetically pleasing and highly functional.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Afrikaans

Fluent

English

Advanced

German

Intermediate

Work Experience

Freelance Graphic and UI Designer at ELANI BOTHA

July 1, 2012 - November 19, 2025

Subject Manager & Lecturer: User Experience Design at Open Window

July 1, 2024 - July 1, 2024

Lead subject growth and strategic planning to ensure continuous improvement and long-term relevance. Oversee academic integrity and guide a team of lecturers. Manage and mentor lecturers, provide ongoing creative direction and pedagogical support. Maintain high-quality subject content aligned with industry standards and accreditation criteria. Plan lecturer allocations, drive curriculum development, and contribute to strategic initiatives within the School of Creative Technologies.

Lecturer: User Interface Design at Open Window

June 1, 2023 - June 1, 2023

Develop guides, briefs, learning materials, and course content for certificate-level UI modules. Provide creative direction and design mentorship to students. Deliver engaging lectures and practical sessions reflecting current industry practices, tools, and methodologies. Update curriculum materials to ensure relevance and alignment with UI/UX standards.

Art Director at Kraft Designsmiths

March 1, 2021 - March 1, 2021

Maintain branding standards across accounts, contributing to creative strategy and trend analysis. Collaborate with cross-functional teams to build workflows and project plans. Create storyboards for animations and design print/digital assets that meet specified requirements. Mentor junior designers and manage multiple projects to ensure quality and consistency.

Academic Manager at The Open Window Business School

April 1, 2020 - April 1, 2020

Research regulatory requirements and advise on compliant course structures. Plan schedules, design and implement course materials for accredited and non-accredited programmes. Collaborate with facilitators to address classroom challenges and support diverse teaching strategies. Manage budgeting, resource planning, and stakeholder liaison for programme delivery.

Lecturer: Communication Design at The Open Window

December 1, 2019 - December 1, 2019

Evaluate and revise lesson plans, develop student briefs and reading lists, and design course handouts to enhance engagement. Apply instructional technologies for in-class and online teaching. Create content, learning strategies, and assessments for modules, while providing mentorship and academic guidance to students.

Graphic Designer at Edelman South Africa

December 1, 2015 - December 1, 2015

Develop marketing collateral for major clients, ensuring brand standards and visual consistency. Translate business objectives into compelling visual concepts, produce print and digital assets, and support brand campaigns and product launches. Prepare artwork for print/digital output and manage multiple projects with stakeholders.

Short Courses Facilitator at The Open Window

June 1, 2014 - June 1, 2014

Administer assessments and facilitate learning activities. Deliver training in Adobe Illustrator, InDesign, and Photoshop, adapting content to participant skill levels. Document class activities, gather feedback, and prepare training materials.

Design Internship at Karbonblack Digital

May 1, 2013 - May 1, 2013

Collaborated with Creative Directors and Project Managers to understand project requirements. Developed on-brand design deliverables, product/website/infographic illustrations, and promotional graphics. Applied typography, composition, layout, and colour theory to produce high-quality work; presented mockups and revised based on client feedback.

Freelance Graphic and UI Designer at Elani Botha (Self-employed)

February 1, 2012 - November 19, 2025

Deliver creative solutions for brand campaigns, websites, social media, and digital advertising. Provide art direction and visual strategy for long-term clients, ensuring consistency and brand evolution across touchpoints. Create and maintain brand identities, visual guidelines, and style systems for multiple clients. Produce wireframes, prototypes, and high-fidelity mockups for websites, apps, and various graphic applications. Design and develop digital interfaces that deliver cohesive user experiences across web and mobile platforms. Manage client acquisition, project planning, and relationship management; collaborate with developers and marketing teams to align visual design, content strategy, and technical implementation. Oversee end-to-end project lifecycles from concept through delivery and quality assurance.