Hi, I'm Elder Lima, a passionate UI/UX, product, branding, and graphic designer based in Maceió-AL, Brazil. I specialize in creating intuitive digital experiences and have worked with major brands across various industries, helping them enhance their online presence and user engagement. With over a decade of experience, I enjoy blending creativity with research to design effective user interfaces and compelling brand visuals. I'm always eager to take on new challenges and collaborate on meaningful projects that make a real impact. I have worked both independently and as part of multidisciplinary teams, always aligning creativity, strategy, and technical feasibility. I’m familiar with agile methodologies (Scrum and Kanban) and have knowledge of HTML and CSS, which allows me to collaborate more efficiently with development teams. I’m looking for a position where I can apply my skills and knowledge to deliver positive results, contribute to the company’s success, and grow my experience toward a senior level and eventually a team leader role.

Elder Lima

Hi, I'm Elder Lima, a passionate UI/UX, product, branding, and graphic designer based in Maceió-AL, Brazil. I specialize in creating intuitive digital experiences and have worked with major brands across various industries, helping them enhance their online presence and user engagement. With over a decade of experience, I enjoy blending creativity with research to design effective user interfaces and compelling brand visuals. I'm always eager to take on new challenges and collaborate on meaningful projects that make a real impact. I have worked both independently and as part of multidisciplinary teams, always aligning creativity, strategy, and technical feasibility. I’m familiar with agile methodologies (Scrum and Kanban) and have knowledge of HTML and CSS, which allows me to collaborate more efficiently with development teams. I’m looking for a position where I can apply my skills and knowledge to deliver positive results, contribute to the company’s success, and grow my experience toward a senior level and eventually a team leader role.

Available to hire

Hi, I’m Elder Lima, a passionate UI/UX, product, branding, and graphic designer based in Maceió-AL, Brazil. I specialize in creating intuitive digital experiences and have worked with major brands across various industries, helping them enhance their online presence and user engagement.

With over a decade of experience, I enjoy blending creativity with research to design effective user interfaces and compelling brand visuals. I’m always eager to take on new challenges and collaborate on meaningful projects that make a real impact.

I have worked both independently and as part of multidisciplinary teams, always aligning creativity, strategy, and technical feasibility. I’m familiar with agile methodologies (Scrum and Kanban) and have knowledge of HTML and CSS, which allows me to collaborate more efficiently with development teams.

I’m looking for a position where I can apply my skills and knowledge to deliver positive results, contribute to the company’s success, and grow my experience toward a senior level and eventually a team leader role.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
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Language

Portuguese
Fluent
English
Advanced

Work Experience

UI/UX Designer (Remote) at Quality Digital
November 30, 2024 - July 24, 2025
Worked on tech, marketing, and e-commerce projects for major brands including Electrolux, Le Lis, and Pernod Ricard. Designed landing pages and digital assets based on user behavior research. Redesigned interfaces and user flows for websites and internal systems. Contributed to campaign performance: Electrolux Black Friday exceeded conversion targets by 160%. Key Projects included Electrolux, Veste Group (Le Lis, Dudalina, John John), Pernod Ricard, Seriella (Record).
UI/UX & Graphic Designer (On-site) at Indra Company
December 31, 2013 - July 24, 2025
Technology consultancy serving public sector agencies in Alagoas, Brazil. Created visual identities, mascots, and campaigns for SEFAZ and SESAU. Designed the UI for the Nota Fiscal Alagoana website and a scalable design system for internal tools. Led interface prototyping and mentored design interns.
UI/UX & Graphic Designer (Hybrid) at Secretary of Justice and Public Safety, Alagoas
December 31, 2007 - July 24, 2025
Developed the Interactive Police Station and Online Incident Report System (BOU) from UX research and usability testing to UI design. Delivered a comprehensive design system, including logos, mascots, and UI layouts. Helped significantly reduce in-person visits to police stations.

Education

Pós-graduação at SENAC
January 1, 2007 - December 31, 2009
Bacharelado at UFAL – Universidade Federal de Alagoas
January 1, 1998 - December 31, 2003

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Consumer Goods, Government, Professional Services, Media & Entertainment