I'm Elliot Williams, a results-driven SEO and AI optimization specialist focused on turning organic growth into revenue. With 6+ years on agency teams, I've built and owned growth roadmaps across insurance, hospitality, retail and influencer marketing, delivering tangible outcomes such as revenue growth, enhanced AI visibility, and multi-fold keyword gains. I work directly in WordPress, present confidently to senior stakeholders, and align SEO and AIO strategies to measurable business targets. I’m seeking a high-growth marketing firm/agency where I can bring an ownership mindset, collaborate cross-functionally, and drive sustainable organic growth at scale.

Elliot Williams

I'm Elliot Williams, a results-driven SEO and AI optimization specialist focused on turning organic growth into revenue. With 6+ years on agency teams, I've built and owned growth roadmaps across insurance, hospitality, retail and influencer marketing, delivering tangible outcomes such as revenue growth, enhanced AI visibility, and multi-fold keyword gains. I work directly in WordPress, present confidently to senior stakeholders, and align SEO and AIO strategies to measurable business targets. I’m seeking a high-growth marketing firm/agency where I can bring an ownership mindset, collaborate cross-functionally, and drive sustainable organic growth at scale.

Available to hire

I’m Elliot Williams, a results-driven SEO and AI optimization specialist focused on turning organic growth into revenue. With 6+ years on agency teams, I’ve built and owned growth roadmaps across insurance, hospitality, retail and influencer marketing, delivering tangible outcomes such as revenue growth, enhanced AI visibility, and multi-fold keyword gains. I work directly in WordPress, present confidently to senior stakeholders, and align SEO and AIO strategies to measurable business targets.

I’m seeking a high-growth marketing firm/agency where I can bring an ownership mindset, collaborate cross-functionally, and drive sustainable organic growth at scale.

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Work Experience

Senior SEO Executive at FOUND
July 1, 2023 - December 1, 2025
Owned end-to-end SEO and AIO strategy for a healthcare insurer, delivering +50% revenue growth and elevating AI visibility; presented quarterly roadmaps to senior stakeholders and executed on-page optimisations in WordPress.
SEO Executive at FOUND
July 1, 2022 - June 1, 2023
Improved AI Overview (AIO) visibility and LLM traffic by redesigning content strategy around entity-based clustering and AI search signals; led on-page optimization and performance reporting.
Freelance SEO Specialist at Self-Employed
December 1, 2020 - July 1, 2022
Delivered measurable organic traffic and conversions for multiple clients through on-page optimisations, metadata improvements and keyword-led content rewrites; produced competitor analyses and roadmaps.
Junior Search Account Manager at Ricemedia
March 1, 2019 - December 1, 2019
Managed a portfolio of client accounts; delivered hands-on SEO including technical audits, keyword research, content strategy, on-page optimisations and link building; supported team delivery and client reporting.
SEO Executive at Ricemedia
July 1, 2018 - March 1, 2019
Improved keyword rankings and organic traffic across multiple clients through on-page optimization, metadata rewrites, internal linking and content updates; contributed to technical audits and local listings management.
Graduate Account Executive at Brew
December 1, 2017 - July 1, 2018
Supported campaigns for multiple clients; contributed to on-page optimization and content planning; assisted with reporting and client communications.
Digital Marketing Intern at Brew
July 1, 2016 - May 1, 2017
Gained early exposure to digital marketing tasks and analytics; assisted with campaigns, reporting, and content development.

Education

BA (Hons) Marketing, Advertising & PR at Birmingham City University
January 11, 2030 - January 1, 2018

Qualifications

Google AI Prompt Engineering Certification
January 11, 2030 - June 18, 2026
Google AI Prompt Engineering Certification
January 11, 2030 - June 18, 2026

Industry Experience

Financial Services, Healthcare, Retail, Media & Entertainment, Travel & Hospitality, Professional Services