I am a Creative Art Director and Brand Strategist with over 25 years of experience specializing in branding, graphic design, and communication. I founded ARTVENTURA and focus on helping businesses and solopreneurs express their identity with clarity, elegance, and emotional depth. My design philosophy blends Scandinavian design principles with strategic thinking to build timeless and authentic brands. I work as a creative sparring partner, supporting startups, solo entrepreneurs, SMEs, educational institutions, and creative teams in discovering their essence and translating it into strong visual brands. I believe brands grow stronger when visual communication connects deeply with values, target groups, and company culture, not just through aesthetics but through authentic meaning and emotion.

Elsebeth Andreasen-Bodin

PRO

I am a Creative Art Director and Brand Strategist with over 25 years of experience specializing in branding, graphic design, and communication. I founded ARTVENTURA and focus on helping businesses and solopreneurs express their identity with clarity, elegance, and emotional depth. My design philosophy blends Scandinavian design principles with strategic thinking to build timeless and authentic brands. I work as a creative sparring partner, supporting startups, solo entrepreneurs, SMEs, educational institutions, and creative teams in discovering their essence and translating it into strong visual brands. I believe brands grow stronger when visual communication connects deeply with values, target groups, and company culture, not just through aesthetics but through authentic meaning and emotion.

Available to hire

I am a Creative Art Director and Brand Strategist with over 25 years of experience specializing in branding, graphic design, and communication. I founded ARTVENTURA and focus on helping businesses and solopreneurs express their identity with clarity, elegance, and emotional depth. My design philosophy blends Scandinavian design principles with strategic thinking to build timeless and authentic brands.

I work as a creative sparring partner, supporting startups, solo entrepreneurs, SMEs, educational institutions, and creative teams in discovering their essence and translating it into strong visual brands. I believe brands grow stronger when visual communication connects deeply with values, target groups, and company culture, not just through aesthetics but through authentic meaning and emotion.

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Language

Danish
Fluent
German
Fluent
English
Fluent

Work Experience

Founder & Art Director at ARTVENTURA markenpersönlichkeiten.
January 1, 2000 - Present
Providing strategic branding, visual identity, and marketing solutions for businesses and artists. Expertise includes design thinking, community design, social media, and funnel support. Utilizes tools such as Adobe CC, XD, Frontify, Canva, Onepage.io, Systeme.io, and WordPress.
Contemporary Artist & Community Builder at EA BODIN ARTWORK
January 1, 2019 - Present
Creating mixed media and AI-based artwork, organizing exhibitions, and producing print editions. Founder of Artist Light Tribe, an international community for artists.
Certified Hypnotherapist CAH® at Self-employed
January 1, 2024 - Present
Conducting mindset work and guided meditations for creatives and clients. Developed the TranceZen brand and self-help audio products.
AD & Graphic Designer at Various Agencies, Denmark & Germany
December 31, 1999 - September 4, 2025
Delivered full creative concepts, print, and campaign executions for clients across retail, editorial, publishing, and advertising sectors.
Founder & Art Director at ARTVENTURA markenpersönlichkeiten.
January 1, 2000 - Present
Founded and lead ARTVENTURA since 2000, providing strategic branding, visual identity, and marketing services for businesses and artists. Responsibilities include design thinking, community design, social media and sales funnel support. Utilizes tools such as Adobe CC, XD, Frontify, Canva, Onepage.io, Systeme.io, and WordPress. Focus on building authentic, emotionally resonant brands combining Scandinavian design with strategic insights.
Contemporary Artist & Community Builder at EA BODIN ARTWORK
January 1, 2019 - Present
Create mixed media and AI-based artwork with exhibitions and print editions. Founded the Artist Light Tribe, an international community for artists, to foster collaboration and creativity.
Certified Hypnotherapist CAH® at Self-employed
January 1, 2024 - Present
Provide mindset work and guided meditation services targeted at creatives and clients. Developed the TranceZen brand and self-help audio products since 2024.
AD & Graphic Designer at Various Agencies, Denmark & Germany
December 31, 1999 - September 4, 2025
Worked in advertising, retail, editorial, and publishing sectors accomplishing full creative concept development, print, and campaign execution from 1992 to 1999. Gained experience working with diverse clients across two countries.

Education

Add your educational history here.

Qualifications

Certified Hypnotherapist CAH®
January 1, 2024 - September 4, 2025

Industry Experience

Retail, Education, Professional Services, Consumer Goods, Media & Entertainment
    paper Packaging Design & POS _ Pure Storytelling
    Bringing Scandinavian Values to German Retail Shelves To support DANÆG’s positioning in the German market, I developed a complete packaging design concept that highlights the brand’s heritage, quality, and commitment to sustainability. The key visuals and design language were created to stand out in the competitive LEH environment while aligning with consumer expectations for authenticity and transparency. Concept & Visual Identity The packaging combines a clean, Scandinavian-inspired aesthetic with strong emotional storytelling. Product lines were given distinct, evocative names such as “frei,” “große Freiheit,” “großes Glück,” “königlich,” and “glücklich” — each reflecting values deeply connected to consumer desires: freedom, happiness, and responsibility. The visual identity blends natural imagery, bold typography, and clear product communication to create a strong shelf impact. Result The design system positioned DANÆG as a premium yet approachable brand in German retail, providing a clear differentiation from competitors. It not only communicates product quality and animal welfare standards but also builds an emotional connection with buyers and end consumers, paving the way for listings in leading LEH markets such as REWE and EDEKA. graphicdesigner pdf illustrator artdirector
    paper Buyers Brochure – Opening Doors to the German Retail Market
    Opening Doors to the German Retail Market This project centered on creating a professional buyer’s brochure to position DANÆG for successful listings in leading German retail chains such as REWE and EDEKA. The brochure was tailored to meet the expectations of German category managers and decision-makers, presenting DANÆG as a reliable partner with premium products, transparent supply chains, and a strong commitment to animal welfare and sustainability. Designed for Impact The concept combined high-quality visuals with concise, buyer-oriented messaging to highlight DANÆG’s unique value proposition: consistent product quality, proven industry expertise, and alignment with the growing consumer demand for responsibly sourced foods. By focusing on the priorities of German LEH markets, the brochure positioned DANÆG as a brand that meets both commercial and ethical standards. Result The buyer’s brochure became a key sales tool for entering the German market, enabling DANÆG to approach retail chains with a professional and persuasive presentation. It strengthens the company’s visibility in Germany and lays the foundation for long-term retail partnerships.
    paper EGE Windows PortfolioCase
    Innovative Design Meets Lasting Impact This project showcases how vision and craftsmanship come together to create a space that is both functional and inspiring. With a clear focus on sustainability, quality, and aesthetics, every detail was carefully planned to reflect the client’s values while setting new standards for modern design. Tailored to Client Needs From the first idea to the final implementation, the project was developed in close collaboration with the client (in this case the client was an agency), ensuring that their identity and goals were seamlessly translated into the finished result. The combination of smart solutions, premium materials, and cutting-edge techniques demonstrates how design can be both practical and emotionally engaging. A Statement for the Future The project is more than a space, it is a statement. It creates an environment where people feel welcome, inspired, and connected. With its forward-thinking approach and timeless elegance, it sets an example for how design can shape not only places but also experiences. pdf graphicdesigner case artdirector