I'm a results-driven Social Media Expert and Facebook Ads Specialist with 4+ years of experience creating and optimizing paid campaigns that drive leads, sales, and brand growth. I excel at building high-converting funnels, crafting engaging ad creatives, and using data-driven strategies to maximize ROI. I collaborate with cross-functional teams to align ad strategies with seasonal promotions and international launches across the US, UK, and EU markets.…

Emmanuel Ehimetalor

I'm a results-driven Social Media Expert and Facebook Ads Specialist with 4+ years of experience creating and optimizing paid campaigns that drive leads, sales, and brand growth. I excel at building high-converting funnels, crafting engaging ad creatives, and using data-driven strategies to maximize ROI. I collaborate with cross-functional teams to align ad strategies with seasonal promotions and international launches across the US, UK, and EU markets.…

Available to hire

I’m a results-driven Social Media Expert and Facebook Ads Specialist with 4+ years of experience creating and optimizing paid campaigns that drive leads, sales, and brand growth.

I excel at building high-converting funnels, crafting engaging ad creatives, and using data-driven strategies to maximize ROI. I collaborate with cross-functional teams to align ad strategies with seasonal promotions and international launches across the US, UK, and EU markets.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Digital Marketing & Ads Specialist at Amazon
January 1, 2021 - Present
Managed Facebook & Instagram ad campaigns for product launches, achieving a 3.5x ROAS and reducing cost per acquisition by 28%. Collaborated with cross-functional teams to align ad strategy with seasonal promotions and Prime Day events. Optimized creatives and targeting for international campaigns, driving sales growth across US, UK, and EU markets.
Social Media Advertising Manager at Julia Banks Agency
December 1, 2020 - September 22, 2025
Created and executed multi-channel ad campaigns that increased client lead generation by 40% in under three months. Conducted competitor analysis and implemented audience segmentation strategies, improving CTR by 22%. Developed reporting dashboards that improved decision-making speed for the marketing team.
Facebook Ads Strategist at Shopify Plus Partner
February 1, 2020 - September 22, 2025
Set up and scaled ad campaigns for ecommerce brands, generating over $250K in attributed revenue. Designed high-converting landing pages and lead generation funnels to support ad efforts. Implemented pixel tracking and retargeting campaigns, increasing repeat purchase rate by 18%.
Senior Social Media Manager at Goliet Digital
June 1, 2019 - September 22, 2025
Built and managed content calendars, boosting Instagram engagement by 75% in 60 days. Oversaw a small creative team producing ad graphics and copy, ensuring consistent brand voice. Ran A/B tests on ads and captions, which led to a 30% higher conversion rate.
Paid Media Buyer at ClickUp (Contract)
December 1, 2018 - September 22, 2025
Launched lead generation campaigns targeting SaaS users, achieving CPL 20% below industry benchmark. Worked directly with the growth team to optimize ad spend across multiple geographic regions.
Social Media Growth Specialist at Rebalance
September 1, 2018 - September 22, 2025
Increased organic reach on Facebook by 45% through strategic content distribution and boosted posts. Ran ad experiments for feature launches, collecting data that improved future creative direction.
Facebook Ads Manager at Jumia
January 1, 2018 - September 22, 2025
Developed ad strategies for new dropshipping entrepreneurs, leading to over 10,000 sign-ups. Produced guides and resources on ad best practices, later adopted by their support team.
Content & Ads Consultant at HubSpot Partner Agency
July 1, 2017 - September 22, 2025
Wrote and optimized ad copy for multiple client campaigns, improving lead quality and relevance. Used HubSpot analytics to track conversion rates and recommend campaign adjustments.
Ads Optimization Consultant at TikTok (Beta Growth Project)
December 1, 2016 - September 22, 2025
Assisted early-stage TikTok marketing team with A/B testing ad placements and creatives. Provided insights that improved CTR by 33% during beta campaign phases.
Facebook Ads & Social Media Specialist at Upwork (Freelance)
January 1, 2024 - Present
Successfully managed ad campaigns for 30+ businesses across e-commerce, SaaS, coaching, and agency sectors. Consistently earned 5-star reviews for delivering results, clear communication, and meeting deadlines. Helped clients scale budgets from $1K/month to $10K+/month while maintaining profitable ROAS.
Digital Marketing & Ads Specialist at Amazon
January 1, 2021 - Present
Managed Facebook and Instagram ad campaigns for product launches, achieving a 3.5x ROAS and reducing cost per acquisition by 28%. Collaborated with cross-functional teams to align ad strategy with seasonal promotions and Prime Day events. Optimized creatives and targeting for international campaigns, driving significant sales growth across US, UK, and EU markets.
Social Media Advertising Manager at Julia Banks Agency
December 1, 2020 - September 22, 2025
Created and executed multi-channel ad campaigns that increased client lead generation by 40% in under three months. Conducted competitor analysis and implemented audience segmentation strategies, improving CTR by 22%. Developed reporting dashboards that improved decision-making speed for the marketing team.
Facebook Ads Strategist at Shopify Plus Partner
February 1, 2020 - September 22, 2025
Set up and scaled ad campaigns for e-commerce brands, generating over $250K in attributed revenue. Designed high-converting landing pages and lead generation funnels to support ad efforts. Implemented pixel tracking and retargeting campaigns, increasing repeat purchase rate by 18%.
Senior Social Media Manager at Goliet Digital
June 1, 2019 - September 22, 2025
Built and managed content calendars, boosting Instagram engagement by 75% in 60 days. Oversaw a small creative team producing ad graphics and copy, ensuring consistent brand voice. Ran A/B tests on ads and captions, which led to a 30% higher conversion rate.
Paid Media Buyer at ClickUp (Contract)
December 1, 2018 - September 22, 2025
Launched lead generation campaigns targeting SaaS users, achieving CPL 20% below industry benchmark. Worked directly with the growth team to optimize ad spend across multiple geographic regions.
Social Media Growth Specialist at Rebalance
September 1, 2018 - September 22, 2025
Increased organic reach on Facebook by 45% through strategic content distribution and boosted posts. Ran ad experiments for feature launches, collecting data that improved future creative direction.
Facebook Ads Manager at Jumia
January 1, 2018 - September 22, 2025
Developed ad strategies for new dropshipping entrepreneurs, leading to over 10,000 sign-ups. Produced guides and resources on ad best practices, later adopted by their support team.
Content & Ads Consultant at HubSpot Partner Agency
July 1, 2017 - September 22, 2025
Wrote and optimized ad copy for multiple client campaigns, improving lead quality and relevance. Used HubSpot analytics to track conversion rates and recommend campaign adjustments.
Ads Optimization Consultant at TikTok (Beta Growth Project)
December 1, 2016 - September 22, 2025
Assisted early-stage TikTok marketing team with A/B testing ad placements and creatives. Provided insights that improved CTR by 33% during beta campaign phases.
Facebook Ads & Social Media Specialist at Upwork (Freelance)
January 1, 2024 - Present
Successfully managed ad campaigns for 30+ businesses across e-commerce, SaaS, coaching, and agency sectors. Consistently earned 5-star reviews for delivering results, clear communication, and meeting deadlines. Helped clients scale budgets from $1K/month to $10K+/month while maintaining profitable ROAS.
Digital Marketing & Ads Specialist at Amazon
January 1, 2021 - Present
Managed Facebook & Instagram ad campaigns for product launches, achieving a 3.5x ROAS and reducing cost per acquisition by 28%. Collaborated with cross-functional teams to align ad strategy with seasonal promotions and Prime Day events. Optimized creatives and targeting for international campaigns, driving significant sales growth across US, UK, and EU markets.
Social Media Advertising Manager at Julia Banks Agency
December 1, 2020 - September 22, 2025
Created and executed multi-channel ad campaigns that increased client lead generation by 40% in under three months. Conducted competitor analysis and implemented audience segmentation strategies, improving CTR by 22%. Developed reporting dashboards that improved decision-making speed for the marketing team.
Facebook Ads Strategist at Shopify Plus Partner
February 1, 2020 - September 22, 2025
Set up and scaled ad campaigns for e-commerce brands, generating over $250K in attributed revenue. Designed high-converting landing pages and lead generation funnels to support ad efforts. Implemented pixel tracking and retargeting campaigns, increasing repeat purchase rate by 18%.
Senior Social Media Manager at Goliet Digital
June 1, 2019 - September 22, 2025
Built and managed content calendars, boosting Instagram engagement by 75% in 60 days. Oversaw a small creative team producing ad graphics and copy, ensuring consistent brand voice. Ran A/B tests on ads and captions, which led to a 30% higher conversion rate.
Paid Media Buyer at ClickUp (Contract)
December 1, 2018 - September 22, 2025
Launched lead generation campaigns targeting SaaS users, achieving CPL 20% below industry benchmark. Worked directly with the growth team to optimize ad spend across multiple geographic regions.
Social Media Growth Specialist at Rebalance
September 1, 2018 - September 22, 2025
Increased organic reach on Facebook by 45% through strategic content distribution and boosted posts. Ran ad experiments for feature launches, collecting data that improved future creative direction.
Facebook Ads Manager at Jumia
January 1, 2018 - September 22, 2025
Developed ad strategies for new dropshipping entrepreneurs, leading to over 10,000 sign-ups. Produced guides and resources on ad best practices, later adopted by their support team.
Content & Ads Consultant at HubSpot Partner Agency
July 1, 2017 - September 22, 2025
Wrote and optimized ad copy for multiple client campaigns, improving lead quality and relevance. Used HubSpot analytics to track conversion rates and recommend campaign adjustments.
Ads Optimization Consultant at TikTok (Beta Growth Project)
December 1, 2016 - September 22, 2025
Assisted early-stage TikTok marketing team with A/B testing ad placements and creatives. Provided insights that improved CTR by 33% during beta campaign phases.
Facebook Ads & Social Media Specialist at Upwork (Freelance)
January 1, 2024 - Present
Successfully managed ad campaigns for 30+ businesses across e-commerce, SaaS, coaching, and agency sectors. Consistently earned 5-star reviews for delivering results, clear communication, and meeting deadlines. Helped clients scale budgets from $1K/month to $10K+/month while maintaining profitable ROAS.

Education

Bachelor’s Degree in Marketing at University of Ibadan
January 11, 2030 - January 1, 2020
Bachelor's Degree in Marketing at University of Ibadan
January 11, 2030 - January 1, 2020
Bachelor's Degree at University of Ibadan
January 11, 2030 - January 1, 2020

Qualifications

Rising talent Freelancer – Upwork
January 11, 2030 - September 22, 2025
High-Impact Campaign Award – Julia Banks Agency
January 1, 2020 - September 22, 2025
Best Performing Campaign – Amazon Vendor Program
January 1, 2022 - September 22, 2025
Team Collaboration Commendation – Goliet Digital
January 11, 2030 - September 22, 2025

Industry Experience

Software & Internet, Media & Entertainment, Retail, Professional Services, Other

Skills

Experience Level