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I hold a Bachelor’s degree in Advertising, Propaganda and Marketing, with a strong focus on paid media, data analysis, and digital performance. I currently work as a Paid Traffic Analyst, managing and optimizing Meta Ads and Google Ads campaigns for both B2C and B2B, focusing on sales, lead generation, engagement, and brand growth. I have experience working with clients across multiple industries, including restaurants, gyms, e-commerce, jewelry and semi-jewelry, fitness, services, retail, and technology. My work is highly data-driven, involving performance analysis, reporting, and campaign optimization through insights and A/B testing. I also gained experience in strategic planning at an experimental agency, working on branding and marketing strategy projects, and participated in social impact initiatives with Enactus FACAMP, strengthening teamwork and social responsibility skills. Additionally, I completed a Business Intelligence certification at FGV and have a growing interest in data analysis and e-commerce. I’m constantly seeking opportunities that combine strategy, data, and performance, with a strong commitment to continuous learning and results-driven marketing.…I hold a Bachelor’s degree in Advertising, Propaganda and Marketing, with a strong focus on paid media, data analysis, and digital performance. I currently work as a Paid Traffic Analyst, managing and optimizing Meta Ads and Google Ads campaigns for both B2C and B2B, focusing on sales, lead generation, engagement, and brand growth. I have experience working with clients across multiple industries, including restaurants, gyms, e-commerce, jewelry and semi-jewelry, fitness, services, retail, and technology. My work is highly data-driven, involving performance analysis, reporting, and campaign optimization through insights and A/B testing. I also gained experience in strategic planning at an experimental agency, working on branding and marketing strategy projects, and participated in social impact initiatives with Enactus FACAMP, strengthening teamwork and social responsibility skills. Additionally, I completed a Business Intelligence certification at FGV and have a growing interest in data analysis and e-commerce. I’m constantly seeking opportunities that combine strategy, data, and performance, with a strong commitment to continuous learning and results-driven marketing.

ENRICO SANTUCCI MESQUITA

PPC Manager, Digital Marketer, Marketing Analyst, +2

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I hold a Bachelor’s degree in Advertising, Propaganda and Marketing, with a strong focus on paid media, data analysis, and digital performance. I currently work as a Paid Traffic Analyst, managing and optimizing Meta Ads and Google Ads campaigns for both B2C and B2B, focusing on sales, lead generation, engagement, and brand growth. I have experience working with clients across multiple industries, including restaurants, gyms, e-commerce, jewelry and semi-jewelry, fitness, services, retail, and technology. My work is highly data-driven, involving performance analysis, reporting, and campaign optimization through insights and A/B testing. I also gained experience in strategic planning at an experimental agency, working on branding and marketing strategy projects, and participated in social impact initiatives with Enactus FACAMP, strengthening teamwork and social responsibility skills. Additionally, I completed a Business Intelligence certification at FGV and have a growing interest in data analysis and e-commerce. I’m constantly seeking opportunities that combine strategy, data, and performance, with a strong commitment to continuous learning and results-driven marketing.…I hold a Bachelor’s degree in Advertising, Propaganda and Marketing, with a strong focus on paid media, data analysis, and digital performance. I currently work as a Paid Traffic Analyst, managing and optimizing Meta Ads and Google Ads campaigns for both B2C and B2B, focusing on sales, lead generation, engagement, and brand growth. I have experience working with clients across multiple industries, including restaurants, gyms, e-commerce, jewelry and semi-jewelry, fitness, services, retail, and technology. My work is highly data-driven, involving performance analysis, reporting, and campaign optimization through insights and A/B testing. I also gained experience in strategic planning at an experimental agency, working on branding and marketing strategy projects, and participated in social impact initiatives with Enactus FACAMP, strengthening teamwork and social responsibility skills. Additionally, I completed a Business Intelligence certification at FGV and have a growing interest in data analysis and e-commerce. I’m constantly seeking opportunities that combine strategy, data, and performance, with a strong commitment to continuous learning and results-driven marketing.

Available to hire

I hold a Bachelor’s degree in Advertising, Propaganda and Marketing, with a strong focus on paid media, data analysis, and digital performance. I currently work as a Paid Traffic Analyst, managing and optimizing Meta Ads and Google Ads campaigns for both B2C and B2B, focusing on sales, lead generation, engagement, and brand growth.

I have experience working with clients across multiple industries, including restaurants, gyms, e-commerce, jewelry and semi-jewelry, fitness, services, retail, and technology. My work is highly data-driven, involving performance analysis, reporting, and campaign optimization through insights and A/B testing.

I also gained experience in strategic planning at an experimental agency, working on branding and marketing strategy projects, and participated in social impact initiatives with Enactus FACAMP, strengthening teamwork and social responsibility skills.

Additionally, I completed a Business Intelligence certification at FGV and have a growing interest in data analysis and e-commerce. I’m constantly seeking opportunities that combine strategy, data, and performance, with a strong commitment to continuous learning and results-driven marketing.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

Portuguese

Fluent

English

Advanced

Work Experience

Paid Traffic Analyst at Apêbrands

February 1, 2025 - Present

Manage and optimize campaigns on Meta Ads and Google Ads; monitor CPA, ROAS, CTR, and CPM; create and interpret performance reports; optimize campaigns based on data insights and A/B testing; communicate insights and recommendations clearly to clients; apply basic copywriting and creative knowledge to suggest improvements.

Strategic planning at AGPPM – Experimental Advertising, Propaganda and Marketing Agency

February 1, 2024 - February 1, 2025

Worked on branding and marketing strategy projects, developed analytical and organizational skills, and gained a strong understanding of how to structure campaigns and position brands effectively in the market.

Administrative at Enactus FACAMP

September 1, 2023 - February 1, 2024

Contributed to the “Apoderar” project, aimed at supporting autistic children through the creation of books and puzzles designed specifically for them.

Administrative Assistant at Mesquita & Pontes (Law Firm)

December 1, 2018 - September 1, 2019

Responsible for filling documents, retrieving files from the courthouse, mailing correspondence, and issuing payment slips for clients.