Introduction
Eric Nanni is a multifaceted Creative Design, Digital, and Print Specialist with a career dedicated to elevating brand demand and fostering high-performing creative teams. Currently serving as the VP and Creative Director at GoodiiDesign Agency, he combines deep technical expertise in graphic design with a background in entrepreneurial leadership and community-focused management.
Core Competencies & Professional Experience
• Graphic Design & Digital Creative: Eric is skilled in elevating brands from “second tier to first rate,” using visual storytelling and technical artistry to convert passive audiences into active customers.
• Printer Operations Expertise: He possesses extensive experience in print production, serving as a Creative Design and Print Specialist where he manages complex production workflows and digital imaging projects.
• Entrepreneurship & Strategic Leadership: As a key leader at GoodiiDesign Agency, Eric drives brand strategy and business development, demonstrating a proven ability to manage agency-level operations and deliver high-impact marketing results.
• Team Management & Inclusion: Eric is a dedicated team leader who emphasizes community inclusion and collaborative growth. His management style focuses on motivating team members from “passive to passionate,” ensuring that creative environments are both productive and inclusive.
Life Experiences & Mission
• Dedication to Community: Throughout his career, Eric has maintained a mission to not just produce content, but to captivate and motivate, reflecting a deep commitment to the communities his work serves.
• Global Background: His professional history includes significant roles in Canada and the United States, including over 14 years as a Marketing Associate in Nevada, providing him with a broad, international perspective on market trends and consumer behavior.
Career Outlook (2026)
As of 2026, Eric Nanni is actively seeking new opportunities to apply his 30+ years of experience in remote or in-house roles, available for both full-time or part-time engagements. His goal is to lead or join a forward-thinking team where he can continue to blend technical print knowledge with innovative graphic design and compassionate leadership.
Eric Nanni
819 342 1797
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Experience Level
Work Experience
Education
Qualifications
Industry Experience
January 20, 2026
Eric Nanni
Brand Designer • Packaging Designer • Digital & Print Creative Specialist
Scotstown, QC •https://www.twine.net/signin • https://www.twine.net/signin
Brand & Packaging Design Experience
Brand Designer & Creative Lead — Tolerant Foods Ltd.
Lentil Based Pasta Products
Mandate: Develop and execute the complete visual identity, packaging system, and marketing assets for a health focused food brand entering the retail market.
Key Contributions & Achievements
Brand Identity Development
• Designed the full brand style system, including color palettes, typography, iconography, and visual language tailored to a health conscious, plant based consumer audience.
• Established a cohesive brand personality emphasizing simplicity, nutrition, and modern appeal.
• Created brand guidelines to ensure consistency across packaging, digital media, and promotional materials.
Packaging & Label Design
• Designed product labels for lentil based pasta SKUs, ensuring regulatory compliance, nutritional clarity, and strong shelf presence.
• Developed packaging layouts optimized for print production, color accuracy, and retail visibility.
• Collaborated with production teams and printers to ensure accurate color reproduction and material selection.
Marketing & Advertising Materials
• Produced a full suite of marketing collateral, including product sheets, sell sheets, trade show materials, and promotional graphics.
• Designed advertising assets for print and digital campaigns, aligning visuals with brand messaging and target demographics.
• Created web banners, social media graphics, and digital ad units for online promotions and retailer partnerships.
Website & Digital Presence
• Designed the brand website layout, including homepage structure, product pages, color use, typography, and visual hierarchy.
• Developed web ready assets, icons, and imagery to support a clean, modern, and health focused digital experience.
• Ensured brand consistency across all digital touchpoints, from desktop to mobile.
Creative Direction & Collaboration
• Worked closely with marketing, product development, and leadership teams to refine brand positioning and visual strategy.
• Provided creative direction for photography, ingredient imagery, and lifestyle visuals used across packaging and digital media.
• Ensured all creative output aligned with the company’s mission, values, and consumer promise.
Core Skills
• Brand Identity Design
• Packaging & Label Design
• Color Systems & Typography
• Digital & Print Marketing Materials
• Website Layout & UI Asset Creation
• Advertising Design (Print + Digital)
• Creative Direction
• Production & Pre Press Coordination
• Cross Team Collaboration
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