I am a creative professional with experience since 2018, starting as a Creative Officer at NET TV. I transitioned to digital marketing in 2020 and progressed to an Account Manager role. I excel at content planning, idea generation, strategy development, and effective team management. I am known for addressing team challenges, building strong relationships with clients, and driving results. In my current role at Titik Terang Creative Agency in Jakarta, I coordinate internal teams and clients to ensure clear objectives, develop brand communication strategies including repositioning and rebranding efforts, lead pitches with potential clients, and foster a collaborative, long-term approach to problem solving. I also leverage data to inform decisions and shape future campaigns.

Esa Ayuningtias

I am a creative professional with experience since 2018, starting as a Creative Officer at NET TV. I transitioned to digital marketing in 2020 and progressed to an Account Manager role. I excel at content planning, idea generation, strategy development, and effective team management. I am known for addressing team challenges, building strong relationships with clients, and driving results. In my current role at Titik Terang Creative Agency in Jakarta, I coordinate internal teams and clients to ensure clear objectives, develop brand communication strategies including repositioning and rebranding efforts, lead pitches with potential clients, and foster a collaborative, long-term approach to problem solving. I also leverage data to inform decisions and shape future campaigns.

Available to hire

I am a creative professional with experience since 2018, starting as a Creative Officer at NET TV. I transitioned to digital marketing in 2020 and progressed to an Account Manager role. I excel at content planning, idea generation, strategy development, and effective team management. I am known for addressing team challenges, building strong relationships with clients, and driving results.

In my current role at Titik Terang Creative Agency in Jakarta, I coordinate internal teams and clients to ensure clear objectives, develop brand communication strategies including repositioning and rebranding efforts, lead pitches with potential clients, and foster a collaborative, long-term approach to problem solving. I also leverage data to inform decisions and shape future campaigns.

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Experience Level

Expert
Intermediate
Intermediate

Work Experience

Account Manager at Titik Terang Creative Agency
January 1, 2023 - November 21, 2025
Facilitated effective communication between internal teams and clients, ensuring understanding of project objectives; provided innovative solutions to client challenges; developed comprehensive communication strategies for brand initiatives including repositioning and rebranding; acted as the primary representative during pitches to secure new business; resolved internal team issues; motivated teams to think strategically and make informed decisions; leveraged analytical data to inform decision-making and future campaigns.
Social Media Officer at Titik Terang Creative Agency
December 1, 2022 - December 1, 2022
Developed social media strategies and monthly plans aligned with brand identities; created daily content for multiple platforms based on monthly plan, trends, and benchmarks; collaborated with graphic designers to meet deadlines; engaged with followers and managed activations and campaigns; maintained relationships with KOL agencies to ensure campaign success.
Social Media Officer at Titik Terang Creative Agency
November 1, 2019 - November 1, 2019
Generated, edited, published, and shared daily content across all social media channels; conceptualized supporting visuals; developed and optimized campaign strategies; implemented a system to categorize complaints via social channels and generated mini-reports for resolution; compiled and presented performance reports; handled customer compliments, questions, and complaints to ensure a positive experience.
Creative Officer at NET MEDIA TAMA TELEVISI (NET TV)
August 1, 2019 - August 1, 2019
Daily creation of 1-2 scripts while managing social media platforms; coordinated artists, locations, wardrobes, and properties; negotiated with artist/KOL agencies to ensure smooth program execution; conducted research for content creation; generated detailed By-Minutes data and analysis; provided insightful reports to department head for decision-making.
Creative Intern at TRANS TV
November 1, 2018 - November 1, 2018
Daily content creation focused on trending topics; crafted scripts for diverse projects; developed contracts for voice-over talent; fostered relationships with stakeholders; generated detailed By-Minutes data and analysis; provided reports for decision-making.
Creative Officer at NET. TV (NET MEDIA TAMA TELEVISI)
August 1, 2019 - August 1, 2019
Daily creation of 1-2 scripts while concurrently managing social media platforms. Coordinating artists, locations, wardrobes, and properties to ensure alignment with content. Reaching out to, managing, and negotiating with artist/KOL agencies to ensure program runs smoothly as planned. Conducting research for comprehensive content creation. Generate detailed briefing data and conduct thorough analysis. Provide insightful reports to the department head for informed decision-making.
Creative Intern at PT. Televisi Transformasi Indonesia (TRANS TV)
November 1, 2018 - November 1, 2018
Engage in daily content creation, centering on 1-3 trending topics. Craft compelling scripts for diverse projects. Develop contracts for voice-over talent to ensure seamless collaborations. Foster and maintain strong relationships with key stakeholders, including department heads, executive producers, producers, talent, and team members. Generate detailed briefing data and conduct thorough analysis. Provide insightful reports to the department head for informed decision-making. Program: Dunia Punya Cerita (DPC).

Education

Bachelor’s of Communication at Universitas Islam 45 Bekasi
January 11, 2030 - November 21, 2025
Bachelor's of Communication at Universitas Islam '45' Bekasi
January 11, 2030 - November 21, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment