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I bring a strong product foundation to UX, having worked end-to-end on defining user experience structure from early concept through to investor-ready prototypes, including wireframes, design briefs, and UI/UX direction. I’m currently deepening this expertise through a Professional Diploma in UX Design, covering the full process from user research and usability testing to Figma and AI prototyping, and interaction design. I enjoy working cross-functionally to turn ambiguous problems into clear, user-centered solutions that balance user needs with business goals.…I bring a strong product foundation to UX, having worked end-to-end on defining user experience structure from early concept through to investor-ready prototypes, including wireframes, design briefs, and UI/UX direction. I’m currently deepening this expertise through a Professional Diploma in UX Design, covering the full process from user research and usability testing to Figma and AI prototyping, and interaction design. I enjoy working cross-functionally to turn ambiguous problems into clear, user-centered solutions that balance user needs with business goals.

Elisabetta Squarci

Product Designer, UX Designer, Designer, +1

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I bring a strong product foundation to UX, having worked end-to-end on defining user experience structure from early concept through to investor-ready prototypes, including wireframes, design briefs, and UI/UX direction. I’m currently deepening this expertise through a Professional Diploma in UX Design, covering the full process from user research and usability testing to Figma and AI prototyping, and interaction design. I enjoy working cross-functionally to turn ambiguous problems into clear, user-centered solutions that balance user needs with business goals.…I bring a strong product foundation to UX, having worked end-to-end on defining user experience structure from early concept through to investor-ready prototypes, including wireframes, design briefs, and UI/UX direction. I’m currently deepening this expertise through a Professional Diploma in UX Design, covering the full process from user research and usability testing to Figma and AI prototyping, and interaction design. I enjoy working cross-functionally to turn ambiguous problems into clear, user-centered solutions that balance user needs with business goals.

Available to hire

I bring a strong product foundation to UX, having worked end-to-end on defining user experience structure from early concept through to investor-ready prototypes, including wireframes, design briefs, and UI/UX direction. I’m currently deepening this expertise through a Professional Diploma in UX Design, covering the full process from user research and usability testing to Figma and AI prototyping, and interaction design.

I enjoy working cross-functionally to turn ambiguous problems into clear, user-centered solutions that balance user needs with business goals.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Junior Product Owner at Aviva

January 1, 2025 - April 1, 2025

Collaborated with Agile go-to-market teams to gather product requirements and deliver consumer-centric improvements to Aviva UK; prioritized features and bug fixes using Jira; managed website content updates and UX/UI optimization using Adobe Experience Manager; established cross-functional relationships with risk and compliance teams to streamline content approval processes, reducing bottlenecks and accelerating content delivery.

Junior Product Manager at Hyper Startup Studio

October 1, 2023 - January 1, 2025

Led end-to-end product discovery for 80+ early-stage founders, defined MVP scope and feature prioritization from early concept through validation and investor-ready prototypes; contributed to raising over £500k across sectors; conducted user and market research to validate ideas, created documentation shaping core features, wireframes and prototype structure, and co-ordinated cross-functional ideation to accelerate decision-making.

Product and Marketing Manager at Plantry UK

June 1, 2022 - August 1, 2023

Co-led full rebrand and website relaunch; shaped UX/UI, optimized key user journeys, and created user-focused content that improved usability, conversions, and overall customer experience. Managed cross-functional content and UX/UI improvements, aligned with business KPIs, and fostered strong cross-functional relationships to streamline approvals and delivery.

Marketing and Operations Specialist at Plantry UK

September 1, 2021 - June 1, 2022

Developed and implemented a successful social media strategy; built and managed a customer service team from scratch; established industry partnerships contributing to customer acquisition and retention; enhanced website functionality and growth channels through stakeholder collaboration.

Marketing and Customer Success Intern at Plantry UK

May 1, 2021 - September 1, 2021

Collaborated with the CMO to execute marketing campaigns from concept to completion; managed customer inquiries and feedback, ensuring high levels of customer satisfaction; pursued strategic marketing partnerships on social platforms.