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Highly skilled Senior Product Designer with 6+ years of experience designing complex SaaS and enterprise software, including cross-platform digital products and data-dense interfaces. Strong experience in end-to-end product design, interaction design, workflow design, and information architecture, translating complex business requirements into intuitive, accessible, and scalable digital solutions. Proven ability to lead user research, design user journeys and task flows, and collaborate cross-functionally with product managers and engineers to deliver production-ready solutions. Extensive experience working in agile environments across startups and enterprise organisations, designing web-based tools, software, SaaS platforms, and mobile-first experiences. Portfolio Ethandesantis.framer.website…Highly skilled Senior Product Designer with 6+ years of experience designing complex SaaS and enterprise software, including cross-platform digital products and data-dense interfaces. Strong experience in end-to-end product design, interaction design, workflow design, and information architecture, translating complex business requirements into intuitive, accessible, and scalable digital solutions. Proven ability to lead user research, design user journeys and task flows, and collaborate cross-functionally with product managers and engineers to deliver production-ready solutions. Extensive experience working in agile environments across startups and enterprise organisations, designing web-based tools, software, SaaS platforms, and mobile-first experiences. Portfolio Ethandesantis.framer.website

Ethan De Santis

Product Designer, Designer, UX Designer, +3

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Highly skilled Senior Product Designer with 6+ years of experience designing complex SaaS and enterprise software, including cross-platform digital products and data-dense interfaces. Strong experience in end-to-end product design, interaction design, workflow design, and information architecture, translating complex business requirements into intuitive, accessible, and scalable digital solutions. Proven ability to lead user research, design user journeys and task flows, and collaborate cross-functionally with product managers and engineers to deliver production-ready solutions. Extensive experience working in agile environments across startups and enterprise organisations, designing web-based tools, software, SaaS platforms, and mobile-first experiences. Portfolio Ethandesantis.framer.website…Highly skilled Senior Product Designer with 6+ years of experience designing complex SaaS and enterprise software, including cross-platform digital products and data-dense interfaces. Strong experience in end-to-end product design, interaction design, workflow design, and information architecture, translating complex business requirements into intuitive, accessible, and scalable digital solutions. Proven ability to lead user research, design user journeys and task flows, and collaborate cross-functionally with product managers and engineers to deliver production-ready solutions. Extensive experience working in agile environments across startups and enterprise organisations, designing web-based tools, software, SaaS platforms, and mobile-first experiences. Portfolio Ethandesantis.framer.website

Available to hire

Highly skilled Senior Product Designer with 6+ years of experience designing complex SaaS and enterprise software, including cross-platform digital products and data-dense interfaces. Strong experience in end-to-end product design, interaction design, workflow design, and information architecture, translating complex business requirements into intuitive, accessible, and scalable digital solutions.

Proven ability to lead user research, design user journeys and task flows, and collaborate cross-functionally with product managers and engineers to deliver production-ready solutions. Extensive experience working in agile environments across startups and enterprise organisations, designing web-based tools, software, SaaS platforms, and mobile-first experiences.

Portfolio
Ethandesantis.framer.website

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Senior Product Designer / E-commerce Coordinator at Roam - E-commerce performance-focused outdoor apparel brand

March 1, 2025 - Present

Led brand strategy and visual design system; produced a comprehensive brand guideline and pitch deck outlining market positioning, value proposition, and digital experience direction. Designed and launched a conversion-focused Shopify 2.0 store, creating a scalable foundation for the brand’s digital product and customer experience. Mapped purchase funnel journeys and task flows to simplify product discovery and improve e-commerce UX. Implemented conversion-optimisation patterns (product recommendations, bundles, upsell). Designed product discovery, cart, and checkout interactions with responsive layouts. Delivered production-ready UI improvements using Shopify integrations and custom CSS. Informed design decisions with data and growth experiments including retargeting and community-focused engagement features.

Lead Product Designer / UX/UI Designer at Business Process Automate

May 1, 2021 - March 1, 2025

Led end-to-end product design for a workflow automation SaaS platform, translating complex operational processes into clear, scalable journeys and task flows. Designed data-dense dashboards, tables, forms, and multi‑stage approvals. Built and maintained a scalable design system, defining information architecture and interaction models. Conducted qualitative user research and stakeholder interviews to prioritise improvements across core product workflows. Produced wireframes, interactive prototypes, and detailed Figma specifications to support engineering.

Senior Product Designer at Norbrik

March 1, 2021 - March 31, 2025

Designed enterprise intranets, internal systems, and web applications for clients including NSW Health, Toyota Finance, MLC, CSR, and Yancoal. Led discovery sessions, designed complex workflow interfaces and approval flows, and produced high-fidelity prototypes while ensuring accessibility and brand alignment.

Product Designer at Packloop

January 1, 2019 - January 1, 2021

Defined brand identity and visual design guidelines; designed end-to-end website experiences. Created user journeys and interaction flows for online packaging configuration, delivering a conversion-focused web experience and leveraging CAD 3D renders to improve understanding and confidence.

Graphic Designer at Devils Dessert & Kuletos Cocktail Bar

January 1, 2016 - January 1, 2019

Led rebranding and visual identity, delivering logos, menus, uniforms, and marketing assets. Produced digital and print materials, supported social media campaigns, and translated brand strategy into cohesive visual systems across physical and digital touchpoints.