I am a psychology graduate from Caucasus University with strong communication, analytical, and problem-solving skills. I am creative, driven, and possess leadership qualities. With experience as a content creator for well-known Georgian brands, I have developed a strong interest in marketing and digital media. I am now looking for new opportunities to grow in content strategy and brand communication. I have successfully planned and executed content strategies to boost brand awareness and engagement by creating professional photo and video content and writing engaging marketing copy tailored to each brand. My work includes managing social media calendars and campaigns, analyzing performance metrics, collaborating with influencers, and fostering community engagement.

Eva Barbakadze

I am a psychology graduate from Caucasus University with strong communication, analytical, and problem-solving skills. I am creative, driven, and possess leadership qualities. With experience as a content creator for well-known Georgian brands, I have developed a strong interest in marketing and digital media. I am now looking for new opportunities to grow in content strategy and brand communication. I have successfully planned and executed content strategies to boost brand awareness and engagement by creating professional photo and video content and writing engaging marketing copy tailored to each brand. My work includes managing social media calendars and campaigns, analyzing performance metrics, collaborating with influencers, and fostering community engagement.

Available to hire

I am a psychology graduate from Caucasus University with strong communication, analytical, and problem-solving skills. I am creative, driven, and possess leadership qualities. With experience as a content creator for well-known Georgian brands, I have developed a strong interest in marketing and digital media. I am now looking for new opportunities to grow in content strategy and brand communication.

I have successfully planned and executed content strategies to boost brand awareness and engagement by creating professional photo and video content and writing engaging marketing copy tailored to each brand. My work includes managing social media calendars and campaigns, analyzing performance metrics, collaborating with influencers, and fostering community engagement.

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Language

Georgian
Fluent
English
Fluent
Russian
Advanced

Work Experience

Marketing manager at Indie Casting App
July 1, 2025 - June 30, 2025
1. Planning and managing content based on brand strategy – Creating and scheduling content for social media, websites, and other digital platforms. 2. Creating and coordinating creative content – Producing or sourcing photo, video, text, and visual materials in collaboration with designers, photographers, and videographers 3. Social media analytics and strategic improvement – Analyzing performance and optimizing content to increase engagement and grow the audience.
Content Manager at Litauto Georgia
July 1, 2025 - April 29, 2025
•Creating photo and video content showcasing LITAUTO Georgia’s vehicles • Writing engaging copy for social media posts and campaigns • Planning and executing content strategies to boost brand awareness • Highlighting key features of vehicles through creative storytelling
Content Creator/Influencer at Freelance / Self-employed via Instagram (@evabarbb)
June 15, 2018 - April 22, 2023
•Creating professional photo and video content for various Georgian companies such as : Alta Georgia, Aversi Pharma, Zoomer, Ispace and etc. • Writing engaging captions and marketing copy tailored to each brand • Editing visual content to match brand aesthetics and social media trends
Social Media Manager at Smart Food Company
July 1, 2025 - July 1, 2025
Content Manager at Indie Casting App
January 1, 2025 - December 31, 2025
Planning and managing content based on brand strategy, creating and scheduling content for social media, websites, and other digital platforms. Creating and coordinating creative content by producing or sourcing photo, video, text, and visual materials in collaboration with designers, photographers, and videographers. Analyzing social media performance and optimizing content to increase engagement and grow the audience.
Content Manager at LitautoGeorgia
January 1, 2025 - December 31, 2025
Creating photo and video content showcasing LITAUTO Georgia’s vehicles. Writing engaging copy for social media posts and campaigns. Planning and executing content strategies to boost brand awareness. Highlighting key features of vehicles through creative storytelling.
Content Creator/Influencer at Freelance / Self-employed via Instagram (@evabarbb)
January 1, 2018 - December 31, 2023
Creating professional photo and video content for various Georgian companies such as Alta Georgia, Aversi Pharma, Zoomer, Ispace, etc. Writing engaging captions and marketing copy tailored to each brand. Editing visual content to match brand aesthetics and social media trends.
Social Media Manager at Smart Food
January 1, 2020 - December 31, 2021
Developing and executing social media strategies to increase brand awareness and engagement. Managing content calendars, ensuring timely posting across platforms such as Instagram and Facebook. Creating and editing visual content aligned with brand voice. Analyzing performance metrics to optimize content and improve reach. Collaborating with influencers and partners for campaign growth. Engaging with followers by responding to comments and direct messages to foster community.
Content Creator / Brand Collaborator / Social Media Manager at Freelance / Self-employed via Instagram (@evabarbb)
January 1, 2018 - Present
Create photo and video content showcasing vehicles from various Georgian companies such as Alta Georgia, Aversi Pharma, Zoomer, Ispace, and others. Write engaging social media posts and campaign copy tailored to each brand. Plan and execute content strategies to boost brand awareness, highlighting key vehicle features through creative storytelling. Edit visual content to match brand aesthetics and social media trends. Develop and execute social media strategies to increase brand awareness and engagement. Manage content calendars ensuring timely posting across platforms (Instagram, Facebook, etc.). Analyze performance metrics to optimize content and improve reach. Collaborate with influencers and partners for campaign growth. Engage with followers by responding to comments and direct messages to foster community.
Marketing & Content Manager at Indie Casting App
January 1, 2025 - August 5, 2025
Planning and managing content based on brand strategy, creating and scheduling content for social media, websites, and other digital platforms. Developed and ran marketing campaigns to grow brand awareness. Created and coordinated creative content, producing or sourcing photo, video, text, and visual materials in collaboration with designers, photographers, and videographers. Conducted social media analytics and strategic improvement by analyzing performance and optimizing content to increase engagement and grow audience.

Education

Bachelor of Science in Psychology at Caucasus University
September 1, 2019 - June 30, 2023
Marketing Management at Smart Academy
February 1, 2025 - June 30, 2025
Bachelor of Science at Caucasus University
January 1, 2019 - December 31, 2023
Bachelor of Science: Psychology at Caucasus University
January 1, 2019 - January 1, 2023
Marketing Management at Smart Academy
January 1, 2020 - January 1, 2023

Qualifications

Certificate of Completion, Tbilisi Gestalt Institute- Working with couples in Gestalt Therapy
April 1, 2020 - June 18, 2020
Certificate of Completion, Tbilisi Gestalt Institute - Working with couples in Gestalt Therapy
January 1, 2025 - December 31, 2025
Gestalt Therapy with Couples – Completion Certificate
January 1, 2018 - August 5, 2025
Gestalt Institute Certificate
January 1, 2025 - August 5, 2025

Industry Experience

Media & Entertainment, Retail, Professional Services, Software & Internet, Consumer Goods