I am a results-driven UGC Video Editor and Creative Strategist with over 4 years of experience in producing high-converting ad creatives. My unique blend of creative strategy and video editing, combined with AI production tools, enables me to deliver impactful content that resonates with audiences. I take pride in my ability to adapt and optimize campaigns to maximize performance and client satisfaction. I have successfully worked with over 60 clients across platforms like Meta and TikTok. My passion for storytelling and content creation drives me to continually enhance my skills and stay updated with the latest industry trends. I thrive in collaborative environments where creativity and strategy intersect to achieve remarkable results.

Fahad Hidayat

I am a results-driven UGC Video Editor and Creative Strategist with over 4 years of experience in producing high-converting ad creatives. My unique blend of creative strategy and video editing, combined with AI production tools, enables me to deliver impactful content that resonates with audiences. I take pride in my ability to adapt and optimize campaigns to maximize performance and client satisfaction. I have successfully worked with over 60 clients across platforms like Meta and TikTok. My passion for storytelling and content creation drives me to continually enhance my skills and stay updated with the latest industry trends. I thrive in collaborative environments where creativity and strategy intersect to achieve remarkable results.

Available to hire

I am a results-driven UGC Video Editor and Creative Strategist with over 4 years of experience in producing high-converting ad creatives. My unique blend of creative strategy and video editing, combined with AI production tools, enables me to deliver impactful content that resonates with audiences. I take pride in my ability to adapt and optimize campaigns to maximize performance and client satisfaction.

I have successfully worked with over 60 clients across platforms like Meta and TikTok. My passion for storytelling and content creation drives me to continually enhance my skills and stay updated with the latest industry trends. I thrive in collaborative environments where creativity and strategy intersect to achieve remarkable results.

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Language

English
Advanced
Urdu
Fluent

Work Experience

Creative Strategist at ECOM CONNECT PRIVATE LIMITED
May 1, 2024 - Present
On-site developed ad concepts and creative briefs for ECom brands targeting international audiences. Built performance-focused scripts for Meta & TikTok campaigns with high CTR outcomes. Managed creative testing, ad angle strategy and iterative optimization for paid campaigns.
ECOM Video Ads Editor & Creative Strategist at Upwork — Freelance
March 1, 2023 - Present
Produced UGC-style video ads for 60+ ECom and DTC brands across international markets. Developed ad scripts, hooks, and creative briefs engineered to stop the scroll and drive action. Leveraged AI tools (HeyGen, Veo, Arcads, Higgsfield, Kling) to scale content production. Delivered Meta & TikTok ad creatives for LM Ecommerce, BRM Agency, Better Day Agency, Trendscale, Faccelove, Quasi, Dore & Rose, AmericaCryo and more.
Video Editor at Bytehue Media
July 1, 2021 - February 1, 2024
Edited 200+ videos across multiple niches including lifestyle, health, and ecommerce. Specialized in VSL, UGC, and short-form content optimized for paid social performance. Applied TikTok Ads, AI Video Generation, CapCut, and creative content creation techniques.

Education

Associate of Arts and Sciences (AAS) at Allama Iqbal Open University
October 1, 2020 - December 1, 2023
Advanced Diploma — Media Studies, Cinematography, Video/Sound Editing & Storytelling at Arena Multimedia
August 1, 2018 - September 1, 2020
Associate of Arts and Sciences (AAS) at Allama Iqbal Open University
October 1, 2020 - December 1, 2023
Advanced Diploma — Media Studies, Cinematography, Video/Sound Editing & Storytelling at Arena Multimedia
August 1, 2018 - September 1, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Retail, Professional Services, Consumer Goods