Hello, I’m Fanny Bella Szabó, Head of Digital Marketing and Co-founder with entrepreneurial flair and a passion for building brands. I guide teams and clients through full-scope brand management in Switzerland, developing digital marketing strategies for startups, SMEs and enterprise clients. My sweet spots are digital marketing, social media, end-to-end content creation, and research and strategy advisory. With 15+ years in digital marketing on the agency side, I’ve collaborated with global brands like Neutrogena, Coca-Cola, Red Bull and WISE, delivering campaigns that cross cultures and platforms. I’ve co-strategized WISE’s employer branding, led international content campaigns for MOME, and advised skincare brands such as Aveeno and Neutrogena on storytelling and go-to-market launches. I’m passionate about skincare storytelling, launch campaigns, and building social ecosystems that turn attention into trust and sales. Today I balance agency leadership with hands-on client work, dedicating part of my time to selected clients while staying flexible and independent.

Fanny Bella Szabó

Hello, I’m Fanny Bella Szabó, Head of Digital Marketing and Co-founder with entrepreneurial flair and a passion for building brands. I guide teams and clients through full-scope brand management in Switzerland, developing digital marketing strategies for startups, SMEs and enterprise clients. My sweet spots are digital marketing, social media, end-to-end content creation, and research and strategy advisory. With 15+ years in digital marketing on the agency side, I’ve collaborated with global brands like Neutrogena, Coca-Cola, Red Bull and WISE, delivering campaigns that cross cultures and platforms. I’ve co-strategized WISE’s employer branding, led international content campaigns for MOME, and advised skincare brands such as Aveeno and Neutrogena on storytelling and go-to-market launches. I’m passionate about skincare storytelling, launch campaigns, and building social ecosystems that turn attention into trust and sales. Today I balance agency leadership with hands-on client work, dedicating part of my time to selected clients while staying flexible and independent.

Available to hire

Hello, I’m Fanny Bella Szabó, Head of Digital Marketing and Co-founder with entrepreneurial flair and a passion for building brands. I guide teams and clients through full-scope brand management in Switzerland, developing digital marketing strategies for startups, SMEs and enterprise clients. My sweet spots are digital marketing, social media, end-to-end content creation, and research and strategy advisory.

With 15+ years in digital marketing on the agency side, I’ve collaborated with global brands like Neutrogena, Coca-Cola, Red Bull and WISE, delivering campaigns that cross cultures and platforms. I’ve co-strategized WISE’s employer branding, led international content campaigns for MOME, and advised skincare brands such as Aveeno and Neutrogena on storytelling and go-to-market launches. I’m passionate about skincare storytelling, launch campaigns, and building social ecosystems that turn attention into trust and sales. Today I balance agency leadership with hands-on client work, dedicating part of my time to selected clients while staying flexible and independent.

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Language

English
Fluent
German
Intermediate

Work Experience

Head of Digital Marketing (Co-founder) at Self-employed / Brand & Digital Marketing Consultancy
January 1, 2021 - Present
Lead full-scope brand management; build brands and execute digital marketing strategies with startups, SMEs and enterprise clients; focus on digital marketing, social media, end-to-end content creation, research & consulting, and strategy advisory.
Social Media Strategist at Self-employed / Consultancy
January 1, 2018 - Present
From strategy, through content creation till briefing the PPC manager.
Digital Account Manager at Coca-Cola Company
January 1, 2016 - January 1, 2018
Planning and implementation of integrated digital communication campaigns; influencer/ambassador marketing; social media strategy; content marketing.

Education

BA in Communications and Media, Major Behavioral Insights for Marketing at Moholy-Nagy University of Art and Design
January 1, 2007 - January 1, 2011
Certificate: Behavioral Insights for Marketing, Behavioral Design (CAS) at University of Zurich
January 1, 2020 - January 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Media & Entertainment, Professional Services