I am a Visual & Interaction Designer with 10+ years of experience specializing in branding, logo development, and cover design, delivering high-quality, investor-ready visual communication and strategic design solutions across print, digital, and large-format platforms. I translate complex corporate content into clear, visually compelling brand assets including reports, presentations, marketing collateral, and digital touchpoints. I am experienced in cross-functional collaboration, brand systems, UI/UX prototyping, and workflow optimization. I am skilled in Adobe Creative Suite, CorelDRAW, Figma, motion graphics, typography, color management, prepress, and print production.…

Faranak Panahi

I am a Visual & Interaction Designer with 10+ years of experience specializing in branding, logo development, and cover design, delivering high-quality, investor-ready visual communication and strategic design solutions across print, digital, and large-format platforms. I translate complex corporate content into clear, visually compelling brand assets including reports, presentations, marketing collateral, and digital touchpoints. I am experienced in cross-functional collaboration, brand systems, UI/UX prototyping, and workflow optimization. I am skilled in Adobe Creative Suite, CorelDRAW, Figma, motion graphics, typography, color management, prepress, and print production.…

Available to hire

I am a Visual & Interaction Designer with 10+ years of experience specializing in branding, logo development, and cover design, delivering high-quality, investor-ready visual communication and strategic design solutions across print, digital, and large-format platforms.

I translate complex corporate content into clear, visually compelling brand assets including reports, presentations, marketing collateral, and digital touchpoints. I am experienced in cross-functional collaboration, brand systems, UI/UX prototyping, and workflow optimization. I am skilled in Adobe Creative Suite, CorelDRAW, Figma, motion graphics, typography, color management, prepress, and print production.

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Work Experience

UI/UX Designer (Contract / Internship) at Sozentech
October 1, 2025 - December 1, 2025
Designed and optimized web and mobile user interfaces aligned with brand and usability standards. Developed brand identity and website design for a startup environment. Conducted user research and collaborated with developers to deliver user-centered digital solutions. Produced Figma prototypes supporting iterative feedback and stakeholder alignment.
Freelance Graphic & Visual Designer at Self-Employed
January 1, 2017 - Present
Created product-focused visual assets, including logos, book covers, and illustrations, translating concepts into clear, distinctive visual forms. Developed custom visual languages for clients, ensuring consistency across print and digital platforms. Managed projects end-to-end, coordinating with clients, printers, and vendors.
Art Director at Ketab Majazi Publishing House
January 1, 2020 - December 31, 2024
Led creative design direction for publications and branded projects. Designed scalable design systems and visual frameworks applied across publications and marketing materials. Directed and reviewed work of designers and illustrators. Introduced AI-assisted ideation workflows to enhance creativity and efficiency. Supervised the visual design of multi-book cover series using line art to reflect thematic concepts.
Graphic Designer & Ideation Unit Supervisor at Parchin Publication Institute
January 1, 2012 - December 31, 2017
Led creative direction for publications, campaigns, and branded materials. Managed design workflows, brainstorming sessions, and stakeholder presentations. Oversaw print production, prepress, quality control, and vendor coordination. Applied typography and logo design expertise to create product-focused and visually coherent materials.
Freelance Graphic & Visual Designer at Freelance
January 1, 2017 - Present
Delivered branding systems, corporate layouts, and marketing assets across industries, supporting brand consistency and business communication goals. Designed reports, presentations, and structured visual materials supporting business communication. Produced visual assets for print, web, and social media, ensuring brand consistency. Managed projects end-to-end, coordinating with clients, printers, and vendors.

Education

Master of Arts in Graphic Design at Art University of Tehran
October 1, 2006 - September 30, 2009
Women in Technology (WIT) Program at Making Changes Association, Calgary
May 5, 2025 - October 31, 2025
Employment & Power Skills (EPS) at Making Changes Association, Calgary
March 3, 2025 - May 2, 2025

Qualifications

Microsoft Certified: Power Platform Fundamentals
October 17, 2025 - October 17, 2025

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet
    paper Logo Design

    This project showcases a collection of logos I have designed across various industries, highlighting my expertise in branding, visual identity, and typography. Each logo demonstrates a balance of creativity, strategic thinking, and attention to detail, delivering clear, memorable, and market-ready brand assets.

    paper PicklePlay

    About Pickleplay
    PicklePlay is a website and app that connects pickleball players, clubs, and communities. It helps users organize games, manage events, and join local activities. Through its club portal, admins can manage memberships, leagues, events, and payments, all in one platform.
    PietePlay

    My Role UX/Ul redesign, user flow optimization, visual consistency

    • Audited existing event flows
    • Created Figma wireframes and prototypes
    • Ran feedback sessions with club admins
    • Defined Ul component updates and design system alignment
      -Worked with engineering to prioritize low-dev-effort solutions

    Project Overview
    This project enhanced PicklePlay, a platform that connects pickleball players, clubs, and communities. It supports both players who join clubs and events, and admins who manage them.
    The redesign aimed to improve usability, consistency, and efficiency across the website.

    Target Audience
    PicklePlay serves pickleball players of all levels, as well as clubs and organizers who manage games, events, and local communities.

    paper Kinesium Health

    Kinesium Health is a professional kinesiology clinic based in Calgary, focused on personalized treatment, injury rehabilitation, and long-term wellness.
    This project involved developing a cohesive brand identity and website design that reflects the clinic’s evidence-based approach, modern patient experience, and commitment to movement, performance, and recovery.

    The visual identity centers on a clean, minimal logo that combines the letter “K” with a figure performing a High Lunge with Reach, symbolizing motion, strength, and rehabilitation. Designed with today’s health-conscious audience in mind, the brand and website convey trust, clarity, and professionalism, creating a distinctive presence that resonates with active adults, athletes, and individuals in recovery.