Available to hire
Hi, I’m Farid Rahman, a digital marketing and growth specialist based in Lagos with global reach. I design and execute data-driven campaigns across email, paid media, SEO, and social to drive qualified pipeline and measurable revenue.
I thrive in cross-functional teams, love testing ideas with A/B tests and analytics, and enjoy building scalable marketing systems, from dashboards to multi-channel funnels that boost conversions and customer lifetime value. I’m open to remote, global opportunities and excited to partner with ambitious teams to accelerate growth.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Work Experience
Digital Marketing Specialist (Full Time - Hybrid) at Wong’s Hub
February 1, 2021 - January 31, 2023Drove ₦4.5M+ in incremental sales through optimized social and promotional campaigns. Reduced cost per enquiry by 27% by improving targeting, creatives, and campaign messaging. Increased reach and engagement by 25–35% through performance-driven content optimization. Analyzed campaign data to identify top-performing creatives and scale results. Coordinated between creative and marketing teams to ensure high-performing campaign delivery. Supported campaigns generating ₦3M+ in sponsorship and inbound revenue; prepared client-ready presentations, proposals, reports for leadership and external partners.
Growth Marketing Specialist at HR Tech / EraTek
October 1, 2025 - PresentDeveloped and executed full-funnel growth campaigns for HR Tech and EraTek; built dashboards for real-time marketing performance, tracked CAC, CVR, and LTV; collaborated with creative, analytics, and product teams to optimize paid and organic acquisition; drove growth through process improvements and retention initiatives.
Digital Marketing & Growth Specialist at HRTech / EraTek
July 1, 2023 - September 1, 2025Data-driven digital marketing and growth specialist with 5+ years of experience executing multi-channel campaigns (paid media, email, SEO, and social). Proven track record of driving £10K+ pipeline revenue, ₦4.5M+ sales, and double-digit conversion improvements through analytics, experimentation, and funnel optimization. Built and maintained campaign dashboards (CAC, ROAS, CPA) and coordinated cross-functional teams to align messaging and improve efficiency.
Education
Bachelor of Science in Computer Science at University of Lagos
January 11, 2030 - March 25, 2026Bachelor of Science in Computer Science at University of Lagos
January 11, 2030 - March 25, 2026Qualifications
Digital Marketing and Growth Strategy
January 11, 2030 - March 25, 2026Industry Experience
Software & Internet, Healthcare, Professional Services, Media & Entertainment
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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