Available to hire
I’m Fatema Jaafar, an Experienced Senior Graphic Designer with a track record across multimedia, marketing, web design (UI/UX) and print design. I enjoy leading design projects, translating business goals into compelling visuals, and collaborating with cross-functional teams to deliver impactful marketing collateral and product visuals.
I’m proficient with Adobe Creative Suite (InDesign, Illustrator, Photoshop), Figma and Sketch, and I have hands-on experience designing websites and applications, branding guides, and marketing presentations. I love mentoring junior designers and crafting design systems that align with brand strategy.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
Arabic
Fluent
English
Fluent
Work Experience
Manager Product at SAL Cinemoz
September 1, 2016 - June 21, 2024Led product design and management for SAL Cinemoz, a leading Arabic premium on-demand video platform in the MENA region. Responsibilities included managing and planning design projects, developing visual graphics and images, preparing marketing presentations and newsletters, using app Sketch for UX/UI design, training junior graphic designers, managing social media campaigns, and leading junior designers in graphic material development. Key projects involved designing platforms such as Cinemoz's group and app websites and branding guides, media kits, and sponsorship kits for various campaigns and presentations for major clients including Netflix, Hilton, Apple, and more.
Designer Graphic Senior Freelance at Masour Sanndra
January 1, 2023 - December 1, 2024Worked as a Senior Graphic Designer for Mansour Sandra, the first Arab fashion designer collaborating with Swedish M&H label fashion. Delivered graphic design tailored for the fashion industry.
Designer Graphic at International Alef Publishing
November 1, 2015 - August 1, 2016Designed annual reports, media reports, and layouts for clients in a creative communications company based in Riyadh with regional offices in Lebanon and UAE. Coordinated with marketing professionals, external agencies, and printers to ensure product quality and consistency.
Designer Graphic at GCEL (Global Coalition for Efficient Logistics)
October 1, 2014 - October 1, 2015Designed advertisements, annual reports, books, and brochures. Collaborated on international events and projects including Turkey meetings, policy recommendations, and digital economy reports. Also designed web pages.
Designer Graphic at Press Group
July 1, 2013 - October 1, 2014Handled daily graphic tasks including magazine decoration, stationery, logos, and ads design for a media group in Beirut.
Designer Graphic Freelance at Various Clients
November 1, 2011 - July 1, 2013Created magazines, stories, books, and ad designs using InDesign, Illustrator, and Photoshop on a daily production basis.
Manager Product at SAL Cinemoz
September 1, 2016 - June 20, 2024Managed and planned design projects for applications and websites. Developed visual graphics, logos, illustrations, and product images. Prepared visual products for distribution, including newsletters, email, and marketing presentations. Utilized Sketch for UX/UI design of web and app interfaces. Trained junior graphic designers and led them in developing graphic materials and production. Managed social media campaigns and led various design projects including websites, apps, branding guides, media kits, presentations, press kits, and marketing study cases for major clients across MENA. Worked on enhancing the Video On Demand platform for Arabic-language feature films, reaching and holding the largest market online with 350 million people.
Designer Graphic Senior Freelance at Masour Sanndra
January 1, 2023 - December 31, 2024Collaborated with Mansour Sandra, the first Arab-born-Swiss fashion designer, contributing design expertise for the M&H Swedish fashion label.
Designer Graphic at Publishing International Alef
November 1, 2015 - August 31, 2016Created design and layout solutions for clients, managed coordination with external printing and marketing services. Produced annual company reports and media reports for high-profile clients such as McDonald's and King Faisal International Prize. Ensured consistent communication with colleagues and service providers for effective project delivery.
Designer Graphic at GCEL (Global Coalition for Efficient Logistics)
October 1, 2014 - October 31, 2015Designed advertisements, annual reports, books, and brochures. Collaborated on international event materials including reports on Millennium Development Goals, trade, economy, and digital empowerment. Prepared study cases and designed web pages, supporting the organization’s mission in logistics efficiency.
Designer Graphic at Press Group
July 1, 2013 - October 31, 2014Responsible for daily graphic tasks including magazine design, stationery, logos, and advertisements.
Designer Graphic Freelance at Self-Employed
November 1, 2011 - July 1, 2013Produced daily designs using Adobe InDesign, Illustrator, and Photoshop for magazines, stories, books, and advertisements.
Product Manager at Cinemoz SAL
May 1, 2025 - August 20, 2025Led the design of websites and applications, planned and managed projects, developed graphics for product illustrations, logos, and websites, prepared visual products for distribution, and created marketing presentations and newsletters. Utilized the Sketch app for UI/UX web design and trained junior graphic designers. Managed social media campaigns and led junior designers to develop production and graphic materials. Key projects included UI/UX design for multiple digital platforms and branding guides, as well as marketing case studies and sponsorship kits for various brands and series.
Freelance Senior Graphic Designer at Sandra Mansour
December 1, 2024 - August 20, 2025Provided senior graphic design services for renowned fashion designer Sandra Mansour, who notably collaborated with H&M. Produced visual design materials and supported brand communication strategies.
Graphic Designer at Alef International Publishing
August 1, 2016 - August 20, 2025Designed annual reports and media reports for high-profile clients such as Ma’aden Aluminium Company, McDonald’s, and King Faisal International Prize. Communicated with clients regarding layout and design, coordinated with external agencies and marketing teams to ensure deliverables met expectations.
Graphic Designer at Global Coalition for Efficient Logistics (GCEL)
October 1, 2015 - August 20, 2025Collaborated on and designed brochures, books, annual reports, and advertisements for international events. Produced designs for web pages and contributed to various reports for major global logistic forums and councils such as B20 and G20.
Graphic Designer at Group Press
October 1, 2014 - August 20, 2025Designed the World of Decor magazine, logos, stationery, advertisements, and managed daily graphic design tasks.
Freelance Graphic Designer
July 1, 2013 - August 20, 2025Provided freelance graphic design services including magazine, book, story, and advertisement designs using Photoshop, Illustrator, and InDesign.
Product Manager at Cinemoz SAL
September 1, 2016 - PresentLed design of websites and applications; planned and managed product design projects; created graphics for product illustrations, logos and websites; prepared visual assets for distribution; produced marketing presentations and email newsletters; used Sketch for UI/UX; trained junior designers; managed social media campaigns; led teams to develop production materials. Key projects include UI/UX designs for Cinemoz App, Cinemoz Group Website, CinemozGalaxy Website, ReelWallet App and Den Website; development of Cinemoz Branding Guide, Cinemoz Media Kit, Den Branding Guide, Den Website; Bigbang Studios Digital Menu and Presentations; Cinemoz Originals Press Kits; marketing case studies for major brands; sponsorship kits for events.
Freelance Senior Graphic Designer at Sandra Mansour
January 1, 2023 - December 1, 2024Freelance senior graphic designer collaborating on branding and visual design projects for Sandra Mansour (fashion brand).
Graphic Designer at Alef International Publishing
November 1, 2015 - August 1, 2016Projects: Ma’aden Aluminium Company Annual Report; McDonald’s Annual Report; King Faisal International Prize Media Report; GCF Media Report; Saudi French Business Opportunities Forum Media Report. Communicated with clients about layout and design; coordinated with external agencies, art services, marketing professionals, printers and colleagues.
Graphic Designer at Global Coalition for Efficient Logistics (GCEL)
October 1, 2014 - October 1, 2015Collaborated on brochures, books, annual reports and advertisements for international events such as B20 Task-forces Kick-Off Meeting, Turkey 2015; designed web pages.
Graphic Designer at Group Press
July 1, 2013 - October 1, 2014Designed World of Decor Magazine; logo and stationery; ads; handled daily graphics tasks.
Freelance Graphic Designer at Beirut (Various Clients)
November 1, 2011 - July 1, 2013Used Photoshop, Illustrator and InDesign to design magazines, books, stories and ads.
Education
Master's Degree at Lebanese University
January 1, 2023 - January 1, 2026Bachelor's Degree at Islamic University of Lebanon
September 1, 2008 - September 30, 2011Master's Degree at University Lebanese
January 1, 2023 - December 31, 2026Bachelor's Degree at University Islamic Lebanon
September 1, 2008 - September 30, 2011Master’s Degree in Visual Communication and Graphic Design at Lebanese University
January 1, 2023 - January 1, 2026BA, Graphic Design at Islamic University of Lebanon
September 1, 2008 - September 1, 2011Master’s Degree in Visual Communication and Graphic Design at Lebanese University
January 1, 2023 - January 1, 2026BA, Graphic Design at Islamic University of Lebanon
September 1, 2008 - September 1, 2011Qualifications
Industry Experience
Media & Entertainment, Software & Internet, Retail, Travel & Hospitality, Professional Services, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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