Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I'm a digital marketing and social media professional with a track record of building brand presence across multi-platform campaigns. I thrive on data-informed storytelling, community engagement, and turning insights into engaging content that resonates with audiences. I've collaborated with global teams and agencies to plan and execute campaigns, manage content calendars, and deliver measurable impact—from increasing engagement to boosting brand visibility. I enjoy mentoring peers and crafting cohesive, on-brand experiences.…I'm a digital marketing and social media professional with a track record of building brand presence across multi-platform campaigns. I thrive on data-informed storytelling, community engagement, and turning insights into engaging content that resonates with audiences. I've collaborated with global teams and agencies to plan and execute campaigns, manage content calendars, and deliver measurable impact—from increasing engagement to boosting brand visibility. I enjoy mentoring peers and crafting cohesive, on-brand experiences.

Efeni Oghenefega

Content Creator, Social Media Manager, Digital Marketer, +3





I'm a digital marketing and social media professional with a track record of building brand presence across multi-platform campaigns. I thrive on data-informed storytelling, community engagement, and turning insights into engaging content that resonates with audiences. I've collaborated with global teams and agencies to plan and execute campaigns, manage content calendars, and deliver measurable impact—from increasing engagement to boosting brand visibility. I enjoy mentoring peers and crafting cohesive, on-brand experiences.…I'm a digital marketing and social media professional with a track record of building brand presence across multi-platform campaigns. I thrive on data-informed storytelling, community engagement, and turning insights into engaging content that resonates with audiences. I've collaborated with global teams and agencies to plan and execute campaigns, manage content calendars, and deliver measurable impact—from increasing engagement to boosting brand visibility. I enjoy mentoring peers and crafting cohesive, on-brand experiences.

Available to hire

I’m a digital marketing and social media professional with a track record of building brand presence across multi-platform campaigns. I thrive on data-informed storytelling, community engagement, and turning insights into engaging content that resonates with audiences.

I’ve collaborated with global teams and agencies to plan and execute campaigns, manage content calendars, and deliver measurable impact—from increasing engagement to boosting brand visibility. I enjoy mentoring peers and crafting cohesive, on-brand experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Marketing Associate at The Ladymaker

December 31, 2024 - July 23, 2025

Developed strong content creation and brand storytelling skills by producing engaging newsletters, digital campaigns, and social media content, which contributed to a 15% increase in audience engagement. Created visual assets for campaigns and product launches like “A Vintage Summer” and “Cosmicology” using Photoshop and Canva, enhancing visual consistency and brand recognition. Managed influencer partnerships and coordinated outreach strategies, resulting in a 20% boost in online visibility and customer interaction. Communicated campaign performance insights to cross-functional teams using weekly analytics reports, helping to refine strategies and drive better outcomes. Assisted in the coordination of pop-up events and Lagos Fashion Week debut, ensuring smooth execution and effective brand presentation.

Visual Merchandiser (Volunteer) at YMCA England & Wales

May 1, 2025 - Present

Maintained visual merchandising standards by organising stock and refreshing displays regularly, enhancing the store’s overall aesthetic and customer appeal. Supported day-to-day retail tasks, including sorting and tagging donated clothing, which helped improve inventory management and store readiness. Contributed to a welcoming shopping environment by ensuring the space was tidy, organised, and aligned with customer service expectations.

Social Media Manager at Tasck Creative Agency

June 30, 2023 - July 23, 2025

Created and managed social media content across Instagram, Twitter, and LinkedIn, helping clients increase their online engagement by 30% through consistent, creative storytelling. Collaborated with videographers and content creators to deliver high-impact visual content for campaigns and exhibitions, elevating brand image and audience connection. Analysed campaign performance weekly using platform insights and adjusted monitoring strategies accordingly to improve audience reach and interaction.

Brand Management Intern (Fashion) at Jumia Nigeria

July 31, 2022 - July 23, 2025

Supported marketing efforts by drafting product descriptions, social media posts, and newsletter content, contributing to higher engagement on fashion campaigns. Participated in on-ground brand activations and internal events, helping to boost brand visibility and customer engagement during peak campaigns. Collaborated on campaign analysis and internal reporting to assist strategic planning.

Marketing Associate at The Ladymaker

December 31, 2024 - July 23, 2025

Developed strong content creation and brand storytelling skills by producing engaging newsletters, digital campaigns, and social media content, contributing to a 15% increase in audience engagement. Created visual assets for campaigns and product launches, enhancing visual consistency across marketing channels and ensuring brand recognition. Managed influencer partnerships and coordinated outreach strategies, resulting in a 20% boost in online visibility and customer interaction. Communicated campaign performance insights to cross-functional teams using weekly analytics reports to refine strategies and drive better outcomes. Assisted in coordination of pop-up events and Lagos Fashion Week debut to ensure smooth execution and effective brand presentation.

Visual Merchandiser (Volunteer) at YMCA England & Wales

May 1, 2025 - Present

Maintained visual merchandising standards by organising stock and refreshing displays regularly, enhancing the store’s overall aesthetic and customer appeal. Supported day-to-day retail tasks including sorting and tagging donated clothing, improving inventory management and store readiness. Contributed to creating a welcoming shopping environment by ensuring the space was tidy, organised, and aligned with customer service expectations.

Social Media Manager at Tasck Creative Agency

June 30, 2023 - July 23, 2025

Created and managed social media content across Instagram, Twitter, and LinkedIn, increasing client online engagement by 30% through consistent, creative storytelling. Collaborated with videographers and content creators to deliver high-impact visual content for campaigns and exhibitions, elevating brand image and audience connection. Analysed campaign performance weekly using platform insights, adjusting monitoring strategies to improve audience reach and interaction. Served as liaison across client, creative, and production teams to ensure data-informed and trend-adapting campaigns.

Brand Management Intern (Fashion) at Jumia Nigeria

July 31, 2022 - July 23, 2025

Supported marketing efforts by drafting product descriptions, social media posts, and newsletter content, contributing to higher engagement on fashion campaigns. Participated in on-ground brand activations and internal events to boost brand visibility and customer engagement during peak campaigns. Collaborated on campaign analysis and internal reporting to assist in strategic planning.

Marketing Associate at The Ladymaker

December 31, 2024 - July 23, 2025

Developed strong content creation and brand storytelling skills by producing engaging newsletters, digital campaigns, and social media content, contributing to a 15% increase in audience engagement. Created visual assets for campaigns and product launches using Photoshop and Canva to enhance brand consistency. Managed influencer partnerships and coordinated outreach strategies, resulting in a 20% boost in online visibility and customer interaction. Communicated campaign performance insights to cross-functional teams with weekly analytics reports to refine strategies and drive better outcomes. Assisted in coordination of pop-up events and Lagos Fashion Week debut to ensure smooth execution and effective brand presentation.

Visual Merchandiser (Volunteer) at YMCA England & Wales

May 1, 2025 - Present

Maintained visual merchandising standards by organising stock and refreshing displays regularly, enhancing the store’s aesthetic and customer appeal. Supported day-to-day retail tasks including sorting and tagging donated clothing to improve inventory management and store readiness. Helped create a welcoming shopping environment by ensuring tidiness, organisation, and alignment with customer service expectations.

Social Media Manager at Tasck Creative Agency

June 30, 2023 - July 23, 2025

Created and managed social media content across Instagram, Twitter, and LinkedIn, increasing clients' online engagement by 30% through creative storytelling. Collaborated with videographers and content creators to produce high-impact visual content for campaigns and exhibitions, elevating brand image and audience connection. Analysed campaign performance weekly using platform insights and adjusted strategies to improve reach and interaction. Served as a key liaison across client, creative, and production teams to ensure campaigns were both creatively bold and data-informed.

Brand Management Intern (Fashion) at Jumia Nigeria

July 31, 2022 - July 23, 2025

Supported marketing efforts by drafting product descriptions, social media posts, and newsletter content, driving higher engagement on fashion campaigns. Participated in on-ground brand activations and internal events to boost brand visibility and customer engagement during peak periods. Collaborated on campaign analysis and internal reporting to assist strategic planning.

Social Media Manager at The Lady Maker

March 1, 2024 - December 1, 2024

Led social-first campaigns for hospitality, beauty, lifestyle and fashion content; developed data-informed content calendars; repurposed long-form media into engaging social formats; drove audience growth through creative storytelling and interactive content; collaborated with founder and wider team to ensure consistent brand voice, messaging and storytelling across social platforms; delivered impactful digital campaigns.

Social Media Manager at Task Creative Agency

September 1, 2022 - June 1, 2023

Led influencer outreach and relationship management; owned client accounts and reporting; produced short-form video content (Reels, TikTok; CapCut, Final Cut Pro); copywriting for social, blogs & campaigns; visual asset creation (Canva, Photoshop); trend-led, culturally relevant storytelling; analytics & tools (Meta Business Suite, Hootsuite, Google Analytics); collaborated with designers, videographers and strategists to deliver cohesive on-brand storytelling; contributed to onboarding and events; increased brand visibility; bridged online storytelling with real-world events.

Student Advisor - Customer Contact & Experience Team / Ask Us at University of Salford

August 1, 2025 - December 1, 2025

Support student inquiries and help optimize the customer experience; respond to queries with empathy and accuracy; collaborate with teams to improve service delivery.

Brand Management Intern at The Lady Maker

October 1, 2021 - July 1, 2022

Drafted social media copy, product descriptions and email content aligned with brand voice. Supported press outreach, media liaison management and campaign coordination. Assisted with brand activations and events, strengthening audience engagement and visibility. Contributed to reporting and insights used to inform digital and social strategy.

Marketing Assistant at The Lady Maker

January 1, 2024 - December 1, 2024