I'm Felix Avendaño, a strategic graphic designer and AI creative based in Barcelona, with over a decade of experience in visual storytelling and product innovation. I bridge traditional craft and cutting-edge technology, managing international licenses and retail environments to craft cohesive brand ecosystems. My practice spans 2D/3D visuals, photography, motion, and sound design, leveraging AI-driven multimodal workflows to deliver future-proof brand narratives. I'm driven by DIY and urban culture, skateboard and streetwear, music theory, and a willingness to experiment across cultures and media.

Felix Avendaño

I'm Felix Avendaño, a strategic graphic designer and AI creative based in Barcelona, with over a decade of experience in visual storytelling and product innovation. I bridge traditional craft and cutting-edge technology, managing international licenses and retail environments to craft cohesive brand ecosystems. My practice spans 2D/3D visuals, photography, motion, and sound design, leveraging AI-driven multimodal workflows to deliver future-proof brand narratives. I'm driven by DIY and urban culture, skateboard and streetwear, music theory, and a willingness to experiment across cultures and media.

Available to hire

I’m Felix Avendaño, a strategic graphic designer and AI creative based in Barcelona, with over a decade of experience in visual storytelling and product innovation. I bridge traditional craft and cutting-edge technology, managing international licenses and retail environments to craft cohesive brand ecosystems.

My practice spans 2D/3D visuals, photography, motion, and sound design, leveraging AI-driven multimodal workflows to deliver future-proof brand narratives. I’m driven by DIY and urban culture, skateboard and streetwear, music theory, and a willingness to experiment across cultures and media.

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Language

Spanish; Castilian
Fluent
English
Fluent

Work Experience

Add your work experience history here.

Education

M.A. in Brand & Packaging Design at BAU, University Centre of Design (Universitat de Vic), Barcelona
January 1, 2017 - January 1, 2017
Postgraduate Degree in Product Photography at University Institute of Arts Las Mercedes, Caracas
January 1, 2011 - January 1, 2011
Bachelor’s Degree in Graphic Design at University José María Vargas, Caracas
January 1, 2009 - January 1, 2009
Professional Degree in Music at Escuela Superior de Música José Ángel Lamas, Caracas
January 1, 2004 - January 1, 2004

Qualifications

Pepsi Music Awards (2015): Best Graphic Piece for an Event
January 1, 2015 - April 18, 2026
“An Image for a Life” Awards (2014): Recognized by FADI (Friends Against Diabetes Foundation)
January 1, 2014 - April 18, 2026
José Tadeo Monagas Award (2012): Posters that Encourage Reading
January 1, 2012 - April 18, 2026

Industry Experience

Media & Entertainment, Retail, Professional Services, Software & Internet