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Hi, I'm Flavia-Ioana Tofan, a passionate digital marketing professional with a strong background in business administration and a specialization in marketing and sales. I've gained hands-on experience working with various digital marketing tools and platforms, including CRM systems and marketing automation, while thriving in dynamic and fast-paced environments. I love optimizing campaigns and improving customer engagement through data-driven strategies. Outside of marketing, I was a professional basketball player, which taught me resilience, teamwork, and strategic thinking—qualities I bring into my professional life as well. I enjoy collaborating across teams to deliver impactful marketing results and continuously learning new skills to stay ahead in the digital marketing world.…Hi, I'm Flavia-Ioana Tofan, a passionate digital marketing professional with a strong background in business administration and a specialization in marketing and sales. I've gained hands-on experience working with various digital marketing tools and platforms, including CRM systems and marketing automation, while thriving in dynamic and fast-paced environments. I love optimizing campaigns and improving customer engagement through data-driven strategies. Outside of marketing, I was a professional basketball player, which taught me resilience, teamwork, and strategic thinking—qualities I bring into my professional life as well. I enjoy collaborating across teams to deliver impactful marketing results and continuously learning new skills to stay ahead in the digital marketing world.

Flavia-Ioana Tofan

Digital Marketer, Marketing Strategist, Marketing Automation Specialist, +2

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Hi, I'm Flavia-Ioana Tofan, a passionate digital marketing professional with a strong background in business administration and a specialization in marketing and sales. I've gained hands-on experience working with various digital marketing tools and platforms, including CRM systems and marketing automation, while thriving in dynamic and fast-paced environments. I love optimizing campaigns and improving customer engagement through data-driven strategies. Outside of marketing, I was a professional basketball player, which taught me resilience, teamwork, and strategic thinking—qualities I bring into my professional life as well. I enjoy collaborating across teams to deliver impactful marketing results and continuously learning new skills to stay ahead in the digital marketing world.…Hi, I'm Flavia-Ioana Tofan, a passionate digital marketing professional with a strong background in business administration and a specialization in marketing and sales. I've gained hands-on experience working with various digital marketing tools and platforms, including CRM systems and marketing automation, while thriving in dynamic and fast-paced environments. I love optimizing campaigns and improving customer engagement through data-driven strategies. Outside of marketing, I was a professional basketball player, which taught me resilience, teamwork, and strategic thinking—qualities I bring into my professional life as well. I enjoy collaborating across teams to deliver impactful marketing results and continuously learning new skills to stay ahead in the digital marketing world.

Available to hire

Hi, I’m Flavia-Ioana Tofan, a passionate digital marketing professional with a strong background in business administration and a specialization in marketing and sales. I’ve gained hands-on experience working with various digital marketing tools and platforms, including CRM systems and marketing automation, while thriving in dynamic and fast-paced environments. I love optimizing campaigns and improving customer engagement through data-driven strategies.

Outside of marketing, I was a professional basketball player, which taught me resilience, teamwork, and strategic thinking—qualities I bring into my professional life as well. I enjoy collaborating across teams to deliver impactful marketing results and continuously learning new skills to stay ahead in the digital marketing world.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Romanian, Moldavian, Moldovan

Fluent

Dutch

Beginner

French

Intermediate

Spanish; Castilian

Beginner

Work Experience

Digital Marketing Assistant at Icecat, Amsterdam, Netherlands

December 31, 2024 - July 24, 2025

Optimized product information software across platforms, aligning with user expectations and increasing data accuracy. Supported internal and client-facing communication campaigns, including newsletters and digital updates. Executed digital campaigns across Meta and Google Ads; assisted in content planning and scheduling. Maintained structured product content and improved metadata accuracy for external platforms. Created and delivered reports on digital marketing performance and campaign metrics. Collaborated with cross-functional teams to align campaign execution with business goals. Supported content development for social media and verified updates across channels (Meta, LinkedIn). Acted as a point of contact for internal departments needing marketing tools or materials. Performed A/B testing on content placements and messaging to improve engagement. Optimized SEO and landing pages to enhance visibility, improving conversion rates and organic traffic.

Marketing Product Management Intern at Avery Dennison, Oegstgeest, Netherlands

May 31, 2023 - July 24, 2025

Digital Marketing Assistant at Icecat, Amsterdam, Netherlands

December 31, 2024 - July 24, 2025

Marketing Product Management Intern at Avery Dennison, Oegstgeest, Netherlands

May 31, 2023 - July 24, 2025

Coordinated product communication strategies, including newsletter content, promotional updates, and training materials. Assisted in digital marketing strategy development for new product lines, including pricing, positioning, and internal rollout. Helped track product campaign performance and created internal reporting documents. Collaborated with sales, R&D, and marketing teams to align messaging and market launch efforts. Supported the collection of insights for storytelling campaigns and industry trend reports. Participated in campaign strategy meetings and contributed to client-facing material development. Reduced administrative workload by 20%. Contributed to more efficient internal rollout by streamlining product documentation and team communication. Optimized resource allocation, reducing content marketing costs by 15%. Boosted visibility with storytelling content across internal and external touchpoints. Improved client and stakeholder engagement by delivering timely market re